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Top Brands
Soft Baits
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Zoom Z-Craw Jr. - 3.5 Inch
Retail:Our Price: $6.49Features: The Z Craw Jr. is a 3.5-inch soft plastic bait designed for finesse fishing, perfect for targeting finicky bass and effective with swim ...
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Xzone Deception Worm 6 inch Finesse Worm 12 pack
Retail: $5.99Our Price: $5.09Features: The Xzone Deception Worm is a 6 inch finesse soft plastic worm made from a specialized blend of soft plastic. Worm's tail stands up off ...
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Rapala Crush City 6.25 Inch Freeloader - 5 Pack
Retail: $8.99Our Price: $8.09Features: The Freeloader™ is a versatile US-designed pintail bait that excels as a trailer on bladed jigs or spinnerbaits, delivering lifelike acti...
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Z-Man Trout Trick Thick Trick 3.75 Inch - 6 Pack
Retail: $6.99Our Price: $5.94Features: Compact inshore twitchbait with a thick, short profile designed to mimic fleeing shrimp and baitfish with exaggerated darting and gliding...
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Z-Man Pro CrawZ 3 1/2 inch Soft Plastic Craw 3 pack
Retail: $5.49Our Price: $4.67Features: Z-Man Pro CrawZ are 3 1/2 inch soft plastic craws made from 10X Tough ElaZtech thermoplastic material. Upsized version of the incredibly...
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Strike King Midsize Rage Bug
Retail: $7.99Our Price: $6.79Features: The Strike King Midsize Rage Bug is a scaled-down version of the original Strike King Rage Bug at 3.38 inches. Designed with a thin bod...
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Strike King KVD Blade Minnow 4 1/2 inch Swim Jig Trailer 8 pack
from Retail: $6.99from $5.94Features: The Strike King Blade Minnow is a 4 1/2 inch soft plastic jerkbait. Specifically designed to be used as a bladed swim jig (aka ChatterBa...
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Gary Yamamoto Fat Senko - 5 Inch
Retail: $7.99Our Price: $7.19Features: The Gary Yamamoto Fat Senko 5 Inch takes what you know and love about the Legendary Senko and adds some meat to the bones! Fat Senko pro...
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Storm WildEye Curl Tail Minnow Swimbait 3 pack
Retail: $6.99Our Price: $5.94Features: The Storm WildEye Curl Tail Minnow is a 3 pack of minnow-imitating soft body curl tail swimbaits. Designed to attract all predatory speci...
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Berkley PowerBait MaxScent Flux-Gill - 5.3 Inch
Retail: $9.99Our Price: $8.99Features: Versatile Soft Bait for Tough Conditions: The Berkley PowerBait® MaxScent Flux-Gill is crafted to excel in pressured waters, using scent ...
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NetBait BaitFuel HexTek Dirty 30 Creature Bait - 5 Inch
Retail: $6.99Our Price: $5.94Features: The NetBait BaitFuel HexTek Dirty 30 Creature Bait is a thin-profiled soft plastic worm designed for subtle, natural action and versatil...
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Z-Man Gremlin - 4 Pack
Retail: $5.49Our Price: $4.67Features: The Z-Man Gremlin is an all-new offering from Z-Man designed by Z-Man's own Brian Latimer built to be a big bulky creature bait with man...
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Kalin's Triple Threat 2 inch Soft Plastic Grub
from Retail: $2.49from $2.37Features: The Kalin's Triple Threat Grub is a small 2 inch soft plastic curly tail grub. Great for panfish, walleye, and small inshore saltwater s...
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Berkley PowerBait PowerStinger Bladed Jig Trailer
Retail: $9.99Our Price: $8.99Features: The Berkley PowerBait PowerStinger is a new Bladed Jig Trailer molded with honeycomb-style for a great looking thick baitfish profile an...
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Zoom Ol' Monster Curly Tail Worm - 10.5 Inch
Retail:Our Price: $6.49Features: The Ol' Monster is a 10.5-inch, tail-waving worm designed to tempt the largest lunkers across the country. Crafted from a soft, supple p...
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Z-Man TRD GobyZ - 6 Pack
Retail: $5.49Our Price: $4.67Features: The all new Z-Man TRD GobyZ is an ultra realistic soft plastic Ned Rig sized Swimbait designed to be a hyper realistic imitation of a gob...
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Big Bite Baits Spotlight Minnow - 4.8 Inch
Retail:Our Price: $6.99Features: The Spotlight Minnow, crafted by Big Bite Baits pro Drew Gill, excels on Forward Facing Sonar, enticing bites with its lifelike rolling ...
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Gary Yamamoto 5 Inch Swim Senko Paddle Tail Swimbait - 10 Pack
Retail: $8.99Our Price: $8.09Features: The Gary Yamamoto Swim Senko is an exciting, 5 inch soft plastic combining the fish-attracting attributes of swimbaits and the and the p...
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Reaction Innovations Trixie Shark 8pk
Retail:Our Price: $6.30Features: The Reaction Innovations Trixie Shark is a highly versatile and unique soft plastic frog that offers exceptional action. Crafted with tw...
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Megabass Spark Shad Paddle Tail Swimbait - 3.6 Inch
Retail:Our Price: $9.99Features: The Megabass Spark Shad Swimbait 3.6 inch Paddle Tail Swimbait delivers a lifelike, fluid swimming action that excels in slow-to-medium ...
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Rapala Crush City 3 Inch Ned BLT - 10 Pack
Retail: $6.99Our Price: $6.29Features: The all new Rapala Crush City 3 Inch Ned BLT was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provide a uni...
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Strike King KVD Ocho Soft Plastic Stickbait
from Retail: $6.99from $5.94Features: The Strike King KVD Ocho is a soft plastic stickbait with a unique 8-sided design. Made from the KVD Perfect Plastics special blend of m...
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Keitech Fat Swing Impact 4.8 inch Paddle Tail Swimbait
Retail:from $7.99The Keitech Fat Swing Impact 4.8 inch is a ribbed, paddle tail swimbait that redefines swimbait performance. Custom Keitech 2-tone color process....
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Strike King Tumbleweed Floating Dice - 4 Pack
Retail: $10.99Our Price: $9.34Features: The all new Strike King Tumbleweed Floating Dice is the latest addition to the Growing "Fuzzy Dice" Craze that has taken angler and fish...
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Gambler Big EZ 5 inch Segmented Paddle Tail Swimbait
Retail:Our Price: $5.99Features: The Gambler Big EZ is a 5 inch soft plastic paddle tail swimbait with a segmented body. Largest member of the family of Gambler EZ Swimb...
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Gary Yamamoto 4 Inch Kreature - 7 Pack
Retail: $7.99Our Price: $7.19Features: The Yamamoto Baits Kreature is a classic, 4 inch, action creature bait. Equipped with flappy swimming "wings" and a tentacle skirt, the ...
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Strike King KVD Finesse Worm Straight Tail Soft Plastic Worm
from Retail: $6.99from $5.94Features: The Strike King KVD Finesse Worm is a soft plastic straight tail worm. Designed in collaboration with 4-time Bassmaster Classic Winner K...
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Strike King 3X ElazTech Z-Too Soft Jerkbait - 5 Inch
Retail: $5.99Our Price: $5.09*Note: do not store ElazTech soft plastics in the same containers as standard plastisol-based soft plastic baits, chemical interaction will melt th...
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Z-Man SwimmerZ 6 inch Paddle Tail Swimbait 3 pack
from Retail: $7.49from $6.37Features: The Z-Man SwimmerZ Paddle Tail Swimbait is a 6 inch paddle tail swimbait with molded eyes and scales. One of the most bulletproof swimba...
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Strike King Rage Baby Craw 3 inch Soft Plastic Craw 9 pack
Retail: $7.99Our Price: $6.79The Strike King Rage Baby Craw is a 3 inch version of the Rage Craw. Engineered like no other soft plastic, the claws move with super realistic act...
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Gary Yamamoto 5 Inch D Shad Soft Plastic Jerkbait - 7 Pack
Retail: $5.99Our Price: $5.39Features: The Gary Yamamoto D-Shad is a 5 inch soft plastic jerk bait. It has a streamlined body designed to give that side-to-side twitching acti...
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Megabass Sleeper Gill
Retail:Our Price: $12.99Features: The Megabass Sleeper Gill is a brand new, 3.2 inch, 3/4 oz soft bodied paddletail swimbait based on the Megabass Dark Sleeper and equippe...
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Z-Man Mulletron Line Through Moderate Sinking Swimbaits
from Retail: $10.99from $9.34Features: The Z-Man Mulletron Line Through Moderate Sinking Swimbaits are innovative Swimbaits designed for saltwater gamefish with exceptional du...
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Scum Frog Big Foot Frog - 3/8 oz
Retail: $6.99Our Price: $5.94Features: The Scum Frog Big Foot Frog is a Soft Plastic Frog that is intended to be fished like a Buzzbait or other similar Topwater Baits! Big Fo...
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Gary Yamamoto Slinko Floating Ned Worm - 5.5 Inch
Retail: $7.99Our Price: $7.19Features: The Gary Yamamoto 5.5 Inch Slinko Ned Worm is the Ned Rig Refined Cousin of the Original and Legendary Senko that will take your present...
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Z-Man Mulletron Loose Body Swimbaits
Retail: $5.49Our Price: $4.67Features: The Z-Man Mulletron Loose Body Swimbaits are innovatively designed for saltwater or freshwater gamefish with exceptional durability and ...
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Z-Man DoormatadorZ 5 inch Scented Curly Tail Grubs 4 pack
Retail: $5.99Our Price: $5.09Features: The Z-Man DoormatadorZ 5 inch are a new smaller size of the DoormatadorZ scented soft plastic curly tail grub designed specifically for f...
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NEW
Z-Man PrawnStarZ Soft Plastic Prawn - 5 Inch
Retail: $9.99Our Price: $8.49Features: The all new Z-Man PrawnStarZ Soft Plastic 5 Inch Prawn is a bait that has been in the making for years, and now finally lives up to the ...
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Z-Man EZ ShrimpZ 3 1/2 inch Unrigged 4 pack
Retail: $6.99Our Price: $5.94Features: Z-Man EZ ShrimpZ are ultra-realistic 3 1/2 inch shrimp imitation baits. Segmented body for lifelike action and movement. Thin, short ...
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Hideup Judy Fish Soft Jerkbait - 5.2 Inch
Retail: $16.99Our Price: $15.29Features: A versatile multi-tail soft bait designed to create lifelike movement and trigger strikes, even in tough conditions. Made from supple, re...
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Strike King 3X ElazTech Baby Z-Too Soft Jerkbait - 3.5 Inch
Retail: $5.99Our Price: $5.09*Note: do not store ElazTech soft plastics in the same containers as standard plastisol-based soft plastic baits, chemical interaction will melt th...
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Z-Man Billy GOAT 4 1/4 inch Soft Plastic Grub 3 pack
from Retail: $5.49from $4.67Features: The Z-Man Billy GOAT is a new 4 1/4 inch multi-purpose ElaZtech grub with loads of fish-catching potential. Twin action tails provide si...
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Z-Man Scented PaddlerZ 5 inch Soft Paddle Tail Swimbait
from Retail: $5.49from $4.67Features: The Z-Man Scented PaddlerZ are attractant-laced, 5 inch soft paddle tail swimbaits that feature a segmented body and thin paddle tail. T...
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Strike King Rage Baby Menace 3 inch Soft Plastic Grub 9 pack
Retail: $7.99Our Price: $6.79Features: The Strike King Rage Baby Menace is a smaller, more compact version of the battle-proven Rage Menace Grub when you need a downsize for y...
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Berkley Gulp! Saltwater Grub - 6 Inch
Retail: $9.99Our Price: $8.99Features: The Berkley Gulp! 6 Inch Saltwater Grub draws in big bites from the biggest of fish you will find in your coastal waters! Infused with t...
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Strike King Rage Baby Luau Craw - 3 Inch
Retail: $7.99Our Price: $6.79Features: The all new Strike King 3 Inch Baby Rage Luau Craw is designed to offer a unique finesse presentation for highly pressured fish! Built w...
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Berkley PowerBait MaxScent Lil' General Worm - 2.75 Inch
Retail: $9.99Our Price: $8.99Features: The Berkley PowerBait MaxScent Lil' General is a 2.75 inch ned-sized stick worm molded from Berkley PowerBait MaxScent formula. Featurin...
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Geecrack Bellows Vibe Bladed Jig Trailer - 4.2 Inch
Retail: $9.99Our Price: $9.29Features: The all new Geecrack Bellows Vibe 4.2 Inch Bladed Jig Trailer is an Absolute Beast when it comes to fish catching action all year long! ...
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