Soft Baits

Features: The Strike King Homing Minnow is a paddle tail swimbait designed to stay in the strike zone longer, attracting bass with lifelike swimmin...

Features: The Strike King Spotlight Split Minnow is a hyper-realistic soft plastic bait designed to excel with forward-facing sonar, giving anglers...

Features: The Berkley PowerBait Minnotator Pre-Rigged 2 Inch Paddle Tail Swimbait aims to deliver a top quality fishing experience with a baitfish...

Features: The Berkley PowerBait® 4 Inch Saltwater CullShad is an advanced swim-bait designed for shallow water fishing, offering a large profile a...

Features: The Z-Man Micro Finesse Terminal Tackle Kit is an all-in-one rigging solution for Micro Finesse Plastics like the Micro GOAT, Tiny Tickl...

Features: The all new Berkley PowerBait Saltwater 3.5 Inch PowerSwitch Shrimp was purpose built to bring Saltwater Forward Facing Sonar Anglers an...

Features: The award-winning Berkley® PowerBait Saltwater Gilydine offers an exceptionally lifelike presentation in terms of shape, color, and acti...

Features: The all new Berkley PowerBait 2.5 Inch Bonefish Minnow makes novice anglers good and good anglers great thanks to its seductive design a...

Features: The Dry Creek Drop Shot Craw is a 3 inch soft plastic craw designed specifically for drop shot rigs. Its claws move with life-like moti...

Features: The Lunkerhunt Prop Series Combo is a 3-piece assortment of Lunkerhunt's ICAST award-winning Prop Series hollow body topwater prop lures...

Features: The Yamamoto Shinobi Grub is a versatile 3.5" double-tail grub designed for serious anglers, effective across a wide range of fishing tec...

Features: The all new Lunkerhunt HIVE Micro Relic is a Super Unique Creature Bait Designed to get Bit even with its Micro Presentation! Constructe...

Features: BaitFuel's Nano Crappie Series 2" soft baits are designed for maximum attraction, ideal for catching crappie and other panfish in various...

Features: The Lunkerhunt Mini Swimmer Paddle Tail Swimbait is a Finesse Sized Swimbait Option for Anglers hunting down extra finicky fish! Construc...

Features: The all new Berkley PowerBait Trout Dough Molding Premium Kit is just what a Trout Angler needs to add to their ever growing collection ...

Features: The Berkley PowerBait Grass Pig HD is a hyper-realistic soft paddle tail swimbait with a body designed by Bassmaster Elite Series angler...

Features: The Berkley PowerBait Beat'n Paddle Frog is a soft plastic frog made from PowerBait's scented plastic that has paddle-style feet that cr...

Features: The G-Ratt Baits Executioner 6 Inch Weedless Swimbait offers incredible swimming action with ultra realistic details! Large 3D eyes and ...

Features: The Lunkerhunt Assorted Wacky Rig Stickbait Kit is a 36-piece assortment of soft plastic stickbaits, wacky rig O-rings, wacky rig hooks,...

Features: The all new Lunkerhunt HIVE Micro Strider is an Arachnid Style Soft Plastic that creates Crazy yet Subtle Vibrations through its Creepil...

Features: The Northland Tackle Eye-Candy Nightcrawler is a highly effective worm bait designed to perform at the highest levels! With its exception...

Features: The HIDEUP Stagger Wide Type Paddle Tail Swimbait is a Unique Take on Swimbaits that focuses less on Action and more on Water Displaceme...

Features: The Berkley PowerBait Craw Fatty is a soft plastic craw bait laced with Berkley's proprietary PowerBait attractant formula. Takes the ev...

Features: The HIDEUP Stagger Original 4 Inch Soft Plastic Swimbait is often touted as "The Original Snaggles Swimbait" utilizing its effective des...

Features: The Lunkerhunt Assorted Wacky Rig Stickbait Kit is a 34-piece assortment of soft plastic stickbaits, drop shot weights, drop shot hooks, ...

Features: The all new SPRO 5 Inch Helix Stick is a versatile plastic bait crafted in the United States, designed to deliver an enticing action and ...

Features: The all new LIVETARGET 6 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The SPRO Eel single tail 4 Inch Trailer is a single tail 4 inch trailer that adds a little more action to your bucktails, jigs, and spin...

Features: The all new Kalin's Hammered Live Series K-Stretchhh 3.3 Inch Paddle Tail Swimbaits are designed to imitate baitfish and attract predato...

Features: A versatile straight wormy crawler designed to attract bass with enhanced flavor and action, delivering long-lasting bites. Made from SAF...