Soft Baits

Features: The all new Berkley Gulp! 5 Inch Nemesis Curly Tail Prawn wreaks havoc on your local coastal waters and truly lives up to its name as a ...

Features: The all new Kalins Hammered Live Series 4 Inch K-Stretchhh Jerk Minnows are a soft plastic jerkbait designed for lifelike baitfish imita...

Features: The Evergreen C-4 Leech is designed to mimic small prey with a natural, seductive undulating action that triggers strikes even with the m...

Features: The Berkley Gulp! Ripple Mullet is a game-changing soft bait designed for saltwater jigging, built to attract more fish with enhanced act...

Features: The G-Ratt Baits Executioner 4 Inch Weedless Swimbait offers incredible swimming action with ultra realistic details! Large 3D eyes and ...

Features: The Netbait Mega Bopper Worm is a versatile and highly effective Worm capable of drastically outperforming other Worms on the market! Bu...

Features: The Lunkerhunt Finesse Swimbait is 3 inch soft plastic paddle tail swimbait with a ribbed body. Minnow baitfish profile with a swimming ...

Features: The Jerry's Mini Skirt is a 1 1/2 inch soft plastic tube. Extra soft and salt-saturated. Pair excellently with small panfish jigheads. S...

Features: The all new Berkley PowerBait Trilobite Creature Bait is finally here and ready to take your local waters by storm! Soaked in the infamo...

Features: The all new LIVETARGET 2 Inch Freestyle Frog 2.0 is a fresh new take on the OG Freestyle Frog whose goal is to help you reach those seem...

Features: The all new LIVETARGET 6.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...

Features: The all new Rebel Hopper Soft Plastic Cricket is finally here and is ready to give you the Micro Bug Presentation you need to catch thos...

Features: The all new Lunkerhunt HIVE Micro Typhon is a Solid Body Tube Bait that gives anglers a Miniscule Profile with Crazy Action! Constructed...

Features: The Jackall Bounty Fish Soft Jerkbait is designed for fishing over cover with its unique walk-the-dog style action, offering a topwater ...

Features: The all new Berkley PowerBait 3.25 Inch Bonefish Minnow makes novice anglers good and good anglers great thanks to its seductive design ...

Features: The all new Berkley PowerBait 3.5 Inch Pre-Rigged Clatter Claw is a revolutionary new design that ensures explosive strikes and lands mon...

Features: The NetBait Crush Worm is a battle-tested 3.75 inch worm designed for drop shot. Now the Crush Worm has been reloaded and remixed with Ba...

Features: The G-Ratt Baits DIXI Flip 3 Inch Soft Plastic Jig Trailer is a fantastic Vibrating Jig Trailer from the pros at G-Ratt! Designed as a r...

Features: The HIDEUP Stagger Original 3.5 Inch Soft Plastic Swimbait is often touted as "The Original Snaggles Swimbait" utilizing its effective d...

Features: The Berkley Gulp! Alive! Black Leeches are a superior soft bait designed to catch fish in a variety of environments effectively! Infused ...

Features: The Berkley PowerBait Saltwater Bonga Shad offers a lifelike baitfish profile in a unique jerkbait design! Features a triangular cross-s...

Features: The BnR Tackle Soft Bead Alaska Sockeye/Chinook Pro Pack contains all the soft beads you need to target Alaskan trout and steelhead in r...

Features: The SPRO 3.5 Inch Craw Nugget crafted by Major League Fishing Pro Shin Fukae is a Japanese made Heavy Stick Bait is designed for exceptio...

Features: A premium saltwater bait designed for jigging, the Berkley Saltwater PowerStinger offers enhanced action and durability, making it a go-t...

Features: The all new Berkley PowerBait Saltwater 4.25 Inch PowerSwitch Shrimp was purpose built to bring Saltwater Forward Facing Sonar Anglers a...

Features: The all new Berkley Gulp! Saltwater 5 Inch Turbo Shrimp is a must have to add to your Saltwater Soft Plastic Arsenal thanks to it's irre...