Soft Baits

Features: The Bobby Garland Slab Dockt'R 2 1/2 inch is a larger profile (as far as crappie baits go) soft plastic bait. This crappie bait is bulke...

Features: The Berkley Gulp! Floating Pinched Crawler is a hassle free ready to throw bait that demands attention once it hits the water with the po...

Features: The NetBait Finiki Sonix Shad Swimbait is a 2.75-inch soft bait crafted to mimic the natural movement of baitfish, ideal for enticing bit...

Features: The Northland Tackle Eye-Candy Paddle Shad introduces a game-changing approach to Walleye fishing with its innovative design and composit...

Features: Premium jointed soft bait designed to mimic a fleeing minnow with an effortless rolling action, making it effective for both beginners a...

Features: The Z-Man Mulletron Line Through Fast Sinking 6 Inch Swimbait is an innovative Swimbait designed for saltwater gamefish with exceptional...

Features: The Strike King® Pinger Minnow features a split-tail design that produces a 180° rolling action, mimicking natural baitfish movements to ...

Features: The Berkley Saltwater PowerBait® Bonga Shrimp is designed to replicate the lifelike profile of a shrimp, with the added allure of PowerB...

Features: The Senko is the iconic soft-plastic stickbait, loved by anglers for its unmatched versatility and proven ability to catch fish in numer...

Features: The Rocker from G-Ratt Baits is a versatile soft plastic bait designed to mimic natural movement and trigger aggressive strikes. Crafted ...

Features: The Berkley PowerBait Rib Worm is a game-changing angling innovation, transforming beginners into skilled anglers and experts into maste...

Features: Versatile soft plastic bait built for steady action and enhanced fish attraction, ideal for anglers targeting strikes at any retrieval sp...

Features: The X-Zone 3 Inch Stealth Invader is THE "do it all" finesse style goby bait! Unique inverted paddle design provides maximum action rega...

Features: The Z Man Scented ShrimpZ Soft Plastic Craw Bait is perfect when slowly retrieved, twitched, and hopped along the bottom. It is impregna...

Features: The all new Bucca Weedless Baby Bull Shad Jointed Swimbait is here to change the way you fish around heavy vegetation all year long! With...

Features: The all new Berkley Gulp! Saltwater 3 Inch Turbo Shrimp is a must have to add to your Saltwater Soft Plastic Arsenal thanks to it's irre...

Features: The Berkley Gulp! 4 Inch Crawler is a sizeable innovation from the pros at Berkley that implements the wonders of Gulp! Technology, with ...

Features: The all new G-Ratt Baits Executioner Top Hook Swimbaits offer incredible swimming action with ultra realistic details! Large 3D eyes and...

Features: The all new Strike King 6 Inch Final Copy Pre-Rigged Swimbait is a beast and a half meant to take down your waters most aggressive fish!...

Features: The Lunkerhunt Leech is a soft plastic leech with an anatomically correct body shape. 3 inch version is designed to imitate a leech re-ac...

Features: The Berkley Slobberknocker and PowerStinger Kit 1/2 oz is expertly crafted to meet the precise needs of anglers seeking a bladed jig pre...

Features: The Shredder is a 2.5" finesse soft plastic hair jig designed for versatile applications, perfect for enticing bass even in tough conditi...

Features: The Z-Man Mulletron Line Through Fast Sinking 4.5 Inch Swimbait is an innovative Swimbait designed for saltwater gamefish with exception...

Features: The Nano Crappie Series 2" baits are crafted to attract and catch a variety of panfish with maximum efficiency in shallow or deep water....

Features: The Berkley Gulp! Sand Crab Flea looks, feels and smells like live sand crabs/fleas. Match-the-hatch colors. More durable and longer la...

Features: The all new Berkley PowerBait Drip Swimmer 5 Inch Micro Boot Tail Swimbait is a finesse anglers dream choice on the water! Thanks to its...

Features: The Xzone Bltiz Worm is a massive, 11 inch long ribbon tail soft plastic worm. Made from a specialized blend of soft plastic, when fished...