Soft Baits

Features: The Magnum Ol' Monster is a 12-inch, tail-waving worm designed to tempt the largest lunkers across the country. Crafted from a soft, sup...

Features: The 4-inch Dead Ringer is a modern finesse bait that combines a compact profile with high action to trigger strikes from even the most c...

Features: The Zoom Brush Craw is a Soft Craw Bait designed to catch Big Bass cast after cast! It's innovative design takes inspiration from the pr...

Features: The Zoom Lizard 5 Inch Creature Bait is a proven favorite for targeting big bass, designed to attract and provoke strikes with its lifel...

Features: The Zoom Shimmer Shad 4.25 Inch offers a new shimmering light on the traditional shad that excels and outperforms competition in many di...

Features: The Zoom Shimmer Shad 3 Inch offers a new shimmering light on the traditional shad that excels and outperforms competition in many diffe...

Features: The Zoom Shimmer Shad 3.6 Inch offers a new shimmering light on the traditional shad that excels and outperforms competition in many dif...

Features: The Zoom Ultra-Vibe Speed Craw is a 3.5 Inch versatile soft plastic bait that mimics a lifelike crawfish, perfect for targeting bass in ...

Features: The Uni Toad is a versatile swimming bait that combines power and finesse, designed to attract bass when they need a fresh, unique look i...

Features: The Zoom Boot Tail Minnow is a compact 2.75" bait designed to mimic real forage with lifelike movement, ideal for enticing bass and crapp...

Features: The Zoom Super Fluke Paddle Tail is a 5-inch soft plastic baitfish imitator designed to deliver strong vibrations and realistic swimming...

Features: The Zoom Shakey Head Finesse Worm is a versatile soft plastic bait designed for tough bites and clear or pressured water, perfect for en...

Features: The Trick Worm is a versatile 5-inch stickbait designed for high performance with a natural shimmy that attracts fish effectively. Made f...

Features: The Zoom Swimmin' Chunk is a 3-inch soft plastic jig trailer designed to enhance your jig's action with added bulk and intense movement ...

Features: The Zoom Magnum Shakey Head Finesse Worm is a versatile soft plastic bait designed for tough bites and clear or pressured water, perfect...

Features: The Zoom Z-Drop DropShot Worm is Deadly on a DropShot, from smallmouth up north to spots in the south, and largemouth everywhere. Made f...

Features: The Boot Tail Fluke is a versatile 5-inch solid-bodied swimbait that merges the lifelike design of the classic Fluke with the hard-thump...

Features: The Boot Tail Fluke is a versatile 5-inch solid-bodied swimbait that merges the lifelike design of the classic Fluke with the hard-thump...