Soft Baits

Features: The all new Rebel Shore Shiner Paddle Tail Swimbait is finally here and is ready to give you the Micro Baitfish Presentation you need to...

Features: The Berkley Gulp! Floating Trout Worm 2 and 1/2 inch is a shorter, fatter trout-attracting worm. Unique shape is great for wacky or Nek...

Features: The all-new Gary Yamamoto 3.5 Inch Scope Shad emerges as a versatile bait, initially designed for forward-facing sonar but excelling in ...

Features: The Nano Crappie Series 2" baits are designed to maximize attraction, boost catch rates, and effectively target a variety of panfish in ...

Features: The Berkley MaxScent Smallmouth Bass Essentials Kit features five different essential Berkley MaxScent-infused baits designed to help yo...

Features: The all new LIVETARGET Unrigged 5.5 Inch Shad is finally here and is ready to take on some of the biggest fish thrown its way with ease!...

Features: The Berkley PowerBait Beat'n Paddle Frog is a soft plastic frog made from PowerBait's scented plastic that has paddle-style feet that cr...

Features: The Berkley Gulp! infuse 5 inch Jumbo Leech harnesses the power of extreme scent dispersion to widen the strike zone and increase your ca...

Features: The SPRO Flutter Tail Shrimp is a 3 inch, lifelike, soft plastic shrimp-imitating bait. The Flutter Tail Shrimp features a signature flu...

Features: The Bobby Garland MoGlo Stroll'R 2.5 Inch Swimbaits offers action from head to tail. This bait is specifically designed for slow trolling...

Features: The all new Kalin's Hammered Live Series K-Stretchhh 3.3 Inch Paddle Tail Swimbaits are designed to imitate baitfish and attract predato...

Features: The Lunkerhunt HIVE Micro Combo is an Assortment of Lunkerhunt HIVE Baits with some Matching Jigheads that will get you going on your fi...

Features: The SPRO Pocket Tail Minnow Paddletail Swimbait is a 3.75 inch pocket tail-paddletail minnow. High-quality Japanese plastic, infused wit...

Features: The BnR Tackle Soft Bead Great Lakes Pro Pack contains all the soft beads you need to effectively target steelhead around the Great Lakes...

Features: The all new LIVETARGET Unrigged 4.5 Inch Shad is finally here and is ready to take on some of the biggest fish thrown its way with ease!...

Features: The all new Lunkerhunt HIVE 3.5 Inch Seeker Swimbait is a Full Sized option for attracting Big Bass and other Gamefish and they simply c...

Features: The all new Lunkerhunt HIVE Micro Manta is Micro in Size but a Monstrous Presence in your local waterways as it can turn even the most p...

Features: The all new Lunkerhunt HIVE Micro Relic is a Super Unique Creature Bait Designed to get Bit even with its Micro Presentation! Constructe...

Features: The all new LIVETARGET 5.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...

Features: The Shad-E is meticulously crafted to mimic a shad with unparalleled precision, delivering exceptional realism in terms of shape, size, ...

Features: The all new LIVETARGET 5.5 Inch Finesse Worm is a new take on the classic Finesse Worm design that has captivated anglers and fish for d...

Features: The all new LIVETARGET Unrigged 3.3 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...

Features: The all new LIVETARGET Unrigged 3.3 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...

Features: The all new LIVETARGET 5.5 Inch Finesse Worm is a new take on the classic Finesse Worm design that has captivated anglers and fish for d...

Features: The all new LIVETARGET Unrigged 3.8 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...

Features: The BnR Tackle Soft Bead SW Washington Pro Pack contains all the soft beads you need to effectively target steelhead in Southwest Washin...

Features: The all new Rebel Cata Crawler Soft Plastic Caterpillar is finally here and is ready to give you the Micro Worm/Stickbait Presentation y...

Features: The SPRO Pin Tail Minnow dropshot Jig trailer is a soft plastic bait used for jig trailers and dropshots. High-quality Japanese plastic,...

Features: The all new SPRO 5 Inch Helix Stick is a versatile plastic bait crafted in the United States, designed to deliver an enticing action and ...

Features: The all new LIVETARGET 6.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...