Soft Baits

Features: The HIDEUP Stagger Original 3.5 Inch Soft Plastic Swimbait is often touted as "The Original Snaggles Swimbait" utilizing its effective d...

Features: The all new NetBait BaitFuel HexTek 3 Inch Eko Shad is finally here and is ready to take your Soft Plastic Swimbait game to new depths w...

Features: The all new Berkley PowerBait Trilobite Creature Bait is finally here and ready to take your local waters by storm! Soaked in the infamo...

Features: BaitFuel's Nano Crappie Series 2" soft baits are designed for maximum attraction, ideal for catching crappie and other panfish in various...

Features: The Berkley PowerBait Craw Fatty is a soft plastic craw bait laced with Berkley's proprietary PowerBait attractant formula. Takes the ev...

Features: The Storm Surge Minnow is a lifelike swimbait featuring a realistic baitfish body and paddle tail, designed to deliver subtle, natural sw...

Features: The Berkley PowerBait Saltwater Bonga Shad offers a lifelike baitfish profile in a unique jerkbait design! Features a triangular cross-s...

Features: The all new Berkley PowerBait 3.25 Inch Bonefish Minnow makes novice anglers good and good anglers great thanks to its seductive design ...

Features: The all new Lunkerhunt HIVE Micro Typhon is a Solid Body Tube Bait that gives anglers a Miniscule Profile with Crazy Action! Constructed...

Features: The SPRO 3.5 Inch Craw Nugget crafted by Major League Fishing Pro Shin Fukae is a Japanese made Heavy Stick Bait is designed for exceptio...

Features: The G-Ratt Baits Executioner 6 Inch Weedless Swimbait offers incredible swimming action with ultra realistic details! Large 3D eyes and ...

Features: The all new Lunkerhunt HIVE Finesse Wiggler is a Force to be Reckoned with despite its Finesse Size thanks to its Captivating Action wit...

Features: What better way to secure your next PB than with the help of the all new Berkley Haul Of Fame Froggin' Box, specially curated to bring y...

Features: Ultra-lifelike pre-rigged crawfish bait designed to mimic natural movement and trigger strikes from craw-hungry bass right out of the pac...

Features: The Dry Creek Drop Shot Craw is a 3 inch soft plastic craw designed specifically for drop shot rigs. Its claws move with life-like moti...

Features: The Storm Surge Minnow is a lifelike swimbait featuring a realistic baitfish body and paddle tail, designed to deliver subtle, natural sw...

Features: The Lunkerhunt Assorted Wacky Rig Stickbait Kit is a 34-piece assortment of soft plastic stickbaits, drop shot weights, drop shot hooks, ...

Features: The Lunkerhunt Mini Swimmer Paddle Tail Swimbait is a Finesse Sized Swimbait Option for Anglers hunting down extra finicky fish! Construc...

Features: The Yamamoto Shinobi Grub is a versatile 3.5" double-tail grub designed for serious anglers, effective across a wide range of fishing tec...

Features: The Lunkerhunt Assorted Wacky Rig Stickbait Kit is a 36-piece assortment of soft plastic stickbaits, wacky rig O-rings, wacky rig hooks,...

Features: The Lunkerhunt Prop Series Combo is a 3-piece assortment of Lunkerhunt's ICAST award-winning Prop Series hollow body topwater prop lures...

Features: The Berkley PowerBait Grass Pig HD is a hyper-realistic soft paddle tail swimbait with a body designed by Bassmaster Elite Series angler...

Features: The Northland Tackle Eye-Candy Nightcrawler is a highly effective worm bait designed to perform at the highest levels! With its exception...

Features: The all new Berkley PowerBait Trout Dough Molding Premium Kit is just what a Trout Angler needs to add to their ever growing collection ...

Features: Complete Crappie Fishing Kit - Includes 52 premium pieces designed for targeting crappie and other panfish, offering a versatile selectio...

Features: The all new Berkley PowerBait 2.5 Inch Bonefish Minnow makes novice anglers good and good anglers great thanks to its seductive design a...

Features: The G-Ratt Baits DIXI Flip 3 Inch Soft Plastic Jig Trailer is a fantastic Vibrating Jig Trailer from the pros at G-Ratt! Designed as a r...

Features: Kalin's Tickle Jerk Minnow is a unique, 5 inch soft jerkbait with small tentacle-like appendages. Tentacles vibrate and pulsate with ever...

Features: The all new LIVETARGET Unrigged 2.8 Inch Crawfish is finally here and is ready to assume a critical role in your tackle box! Constructed...

Features: The all new Kalin's Hammered Live Series K-Stretchhh 3.3 Inch Paddle Tail Swimbaits are designed to imitate baitfish and attract predato...

Hover Stroll Your Way to Suspended Giants! The Missile Baits Spunk Shad Ultimate Hover Strolling Combo is a custom-curated kit by the Discount Tack...