Soft Baits

Features: The all new NetBait BaitFuel HexTek 3 Inch Eko Shad is finally here and is ready to take your Soft Plastic Swimbait game to new depths w...

Features: The all new Great Lakes Finesse Juvy Craw introduces a modern twist on the traditional Mini Tube bait, offering anglers enhanced versati...

Features: The NetBait BaitFuel Infused Tubes are a 4 inch tube infused with the fish-attracting BaitFuel fish attractant / bite stimulant. The NetB...

Features: The SPRO Flutter Tail Shrimp is a 3 inch, lifelike, soft plastic shrimp-imitating bait. The Flutter Tail Shrimp features a signature flu...

Features: The Strike King® Pinger Minnow features a split-tail design that produces a 180° rolling action, mimicking natural baitfish movements to ...

Features: The NetBait Flat Sided Shad is a BaitFuel-infused drop shot bait. Featuring a forked tail and ribbed body to create subtle and lifelike ...

Features: The HIDEUP Stagger Wide Type Paddle Tail Swimbait is a Unique Take on Swimbaits that focuses less on Action and more on Water Displaceme...

Features: The all new Lunkerhunt HIVE Finesse Seeker Swimbait is a Finesse Sized option for attracting Big Panfish or Shy Bass and other Gamefish!...

Features: The NetBait Crush Worm is a battle-tested 3.75 inch worm designed for drop shot. Now the Crush Worm has been reloaded and remixed with Ba...

Features: The all new Strike King 7.5 Inch KVD Zeus Worm is a long, large-bodied worm designed to attract Monster Bass with each cast! Thanks to t...

Features: BnR Tackle Holey Worms are soft plastic steelhead worms molded with a hole down the center. Hole allows you to rig your worms for drift ...

Features: The Berkley PowerBait® Paddlin' PowerStinger is a highly durable boot tail swimbait that incorporates innovative Honey Comb technology f...

Features: The Northland Tackle Mimic Minnow Shad is a game changer for highly pressured water that need something new and refreshing to attract at...

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to ...

Features: The Berkley Slobberknocker and PowerStinger Kit 1/2 oz is expertly crafted to meet the precise needs of anglers seeking a bladed jig pre...

Features: The all new Mr. Crappie Sausage Head Spin Jig Pre-Rigged W/Slabalicious is a great new combo from the pros at Mr. Crappie combining two o...

Features: The Lunkerhunt Finesse Worm is a 3 inch soft plastic Ned rig stickworm. Flat bottom with small ridges, which creates a subtle gliding act...

Features: The Storm WildEye Live Bluegill Soft Swimbait is a 3 pack of bluegill-imitating soft body swimbaits. Incredibly life-like swimming action...

Features: The all new Berkley PowerBait 3.5 Inch Pre-Rigged Clatter Claw is a revolutionary new design that ensures explosive strikes and lands mon...

Features: The Berkley PowerBait Minnotator Pre-Rigged 3 Inch Paddle Tail Swimbait aims to deliver a top quality fishing experience with a baitfish...

Features: The all new Rebel Hopper Soft Plastic Cricket is finally here and is ready to give you the Micro Bug Presentation you need to catch thos...

Features: The all new Berkley PowerBait Drip Minnow 5 Inch Drip Tail Minnow is a finesse anglers dream choice on the water! Thanks to its "Drip" s...

Features: The Lunkerhunt Mini Swimmer Paddle Tail Swimbait is a Finesse Sized Swimbait Option for Anglers hunting down extra finicky fish! Construc...

Features: The NetBait Tiny Paca Craw w/Baitfuel Infusion stands out as an exceptionally versatile bait, boasting patented Paca Technology and a ho...

Features: The Strike King Rage Thumper Worm is their unique take on cut-tail style worm that combines a Speed Worm-inspired design with their Rage...