Soft Baits

Features: The all new NetBait BaitFuel HexTek 4 Inch Eko Shad is finally here and is ready to take your Soft Plastic Swimbait game to new depths w...

Features: The all new Geecrack 4 Inch Revival Shad is a Deadly Shad Imitator that has been extensively tested on Lake Biwa in Japan and proven its...

Features: The all new Lunkerhunt HIVE Finesse Seeker Swimbait is a Finesse Sized option for attracting Big Panfish or Shy Bass and other Gamefish!...

Features: The Lunkerhunt Gambit is a 4 1/2 inch, 5/8 ounce soft body swimbait with a unique weedless design and segmented body. Hollow body simila...

Features: The Strike King Spotlight Split Minnow is a 4 Inch hyper-realistic soft plastic bait designed to excel with forward-facing sonar, giving...

Features: The all new Lunkerhunt HIVE Hellgramite is a Finesse Anglers dream come true thanks to its Voracious Action and Unparalleled Longevity! ...

Features: The all new Lunkerhunt HIVE Micro Seeker Swimbait is a Bite Sized option for attracting Panfish or even some extra finicky Bass! Constru...

Features: The X Zone Pro Series Neko Ned Zone is a 4.25 inch floating soft plastic worm optimized for Neko and Ned Rigging. The Neko Ned Zone is l...

Features: The Missile Baits Soft Plastic Craw Father is 3 1/2 inches with cupped claws that give an extra thump. Compact and delivers lots of claw...

Features: Premium jointed soft bait designed to mimic a fleeing minnow with an effortless rolling action, making it effective for both beginners a...

Features: The all new Bucca Weedless Baby Bull Shad Jointed Swimbait is here to change the way you fish around heavy vegetation all year long! With...

Features: The Strike King Mr. Crappie Slab Slanger is a 2 1/4 spear tail soft plastic panfish grub. Designed with a ribbed body, it also has a spa...

Features: The Berkley PowerBait Mayfly Grub makes catching Panfish a breeze thanks to its Micro Size but Macro Action that fish can't resist! Const...

Features: The 4" Fat Shad Shape Worm is a larger version of the classic Yamamoto Shad Shape Worm, offering a fatter profile for increased visibilit...

Features: The Berkley PowerBait Chigger Bug is a new 3 inch soft plastic craw or insect formulated with Berkley's PowerBait scent and flavor techn...

Features: BnR Tackle 12mm Soft Beads are incredibly effective steelhead soft baits that imitate fish eggs drifting down a stream. Soft consistency ...

Features: BnR Tackle 14mm Soft Beads are incredibly effective steelhead soft baits that imitate fish eggs drifting down a stream. Soft consistency...

Features: Versatile soft plastic bait built for steady action and enhanced fish attraction, ideal for anglers targeting strikes at any retrieval sp...

Features: The Geecrack Choro Uo Soft Plastic Baitfish is a lifelike baitfish designed to trigger strikes with realistic movement and visual appeal...

Features: The Geecrack Bellows Craw debuts as the latest addition to the Geecrack Soft Plastic lineup, offering anglers a meticulously tested Soft ...

Features: The Strike King Spotlight Split Minnow is a 3 Inch hyper-realistic soft plastic bait designed to excel with forward-facing sonar, giving...

Features: The all new Berkley PowerBait Drip Minnow 3 Inch Drip Tail Minnow is a finesse anglers dream choice on the water! Thanks to its "Drip" s...

Features: BnR Tackle 8mm Soft Beads are incredibly effective steelhead soft baits that imitate fish eggs drifting down a stream. Soft consistency ...

Features: The Nano Crappie Series 2" baits are crafted to attract and catch a variety of panfish with maximum efficiency in shallow or deep water....

Features: The Lunkerhunt Spicy Revealer Tubes are a must have for any Tackle Box as they put Simply can't NOT get bit year round! Constructed from ...

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: Ultra-lifelike pre-rigged crawfish bait designed to mimic natural movement and trigger strikes from craw-hungry bass right out of the pac...

Features: The Berkley PowerBait Minnotator Pre-Rigged 3 Inch Paddle Tail Swimbait aims to deliver a top quality fishing experience with a baitfish...

Features: The Berkley Gulp! infuse 3 inch Leech harnesses the power of extreme scent dispersion to widen the strike zone and increase your catch r...