Soft Baits

Features: The LiveTarget Hollow Body Frog is an Icast Award-Winning Hollow Body frog due to its construction, action and stunning paint job! The H...

Features: The all new LIVETARGET Unrigged 2.8 Inch Crawfish is finally here and is ready to assume a critical role in your tackle box! Constructed...

Features: The all new LIVETARGET Unrigged 4.5 Inch Shad is finally here and is ready to take on some of the biggest fish thrown its way with ease!...

Features: The all new LIVETARGET 6.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...

Features: The all new LIVETARGET Unrigged 5.5 Inch Shad is finally here and is ready to take on some of the biggest fish thrown its way with ease!...

Features: The LIVETARGET Ghost Tail Minnow Dropshot Bait is a realistic looking soft plastic drop shot bait made with ICT technology. Anatomically ...

Features: The LIVETAGRET Freestyle Frog is a hyper-realistic soft plastic frog made with ICT technology. Dual v-shaped ribbon tails/legs. Convenien...

Features: The all new LIVETARGET Unrigged 3.3 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...

Features: The all new LIVETARGET 6 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The all new LIVETARGET Unrigged 3.3 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...

Features: The all new LIVETARGET Unrigged 3.8 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...

Features: The LiveTarget Live Craw Finesse Bait is ideal for targeting Bass, Walleye, Pike, and other freshwater fish! Accurately mimics injured c...

Features: The all new LIVETARGET 5.5 Inch Finesse Worm is a new take on the classic Finesse Worm design that has captivated anglers and fish for d...

Features: The all new LIVETARGET Unrigged 2.8 Inch Crawfish is finally here and is ready to assume a critical role in your tackle box! Constructed...

Features: The all new LIVETARGET 4 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The LiveTarget Hollow Body Sunfish is a great topwater option for big fish like Pike and Largemouth Bass. You can walk and twitch the Hol...

Features: The all new LIVETARGET 5.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...

Features: The all new LIVETARGET 5 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The all new LIVETARGET 5.5 Inch Finesse Worm is a new take on the classic Finesse Worm design that has captivated anglers and fish for d...

Features: The all new LIVETARGET 4.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...

Features: The all new LIVETARGET 3 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The all new LIVETARGET 4.5 Inch Finesse Worm is a new take on the classic Finesse Worm design that has captivated anglers and fish for d...