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Top Brands
Season Kick-Off Sale
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Z-Man Power Finesse ShroomZ Jigheads 3 pack
Retail: $5.99Our Price: $5.09Features: The Z-Man Power Finesse ShroomZ is a beefed up version of the Finesse ShroomZ that better handles larger baits and bigger fish. Heavy d...
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Yo-Zuri 3DB Pencil Topwater Walker 125mm - 5 Inch
Retail: $11.99Our Price: $9.59Features: The Yo-Zuri 3DB Pencil 5 Inch Topwater Walker is a top-of-the-line "Walk-the-Dog" style hard bait designed to call in big bass! Construc...
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Yo-Zuri 3DB Suspending Jerkbait 90mm - 3.5 Inch
Retail: $9.99Our Price: $7.99Features: The Yo-Zuri 3DB Suspending 90mm Jerkbait is ideal for stop-and-go or pause/jerk/pause retrieve techniques that drive Big Bass Crazy! Con...
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Strike King Hybrid Hunter Jr Shallow Crankbait
Retail: $10.99Our Price: $9.34Features: The all new Strike King Shallow Hybrid Hunter Jr. is a distinctive bait with a fat-bodied, flat-sided shape and a unique "L-Shaped" 90-d...
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Strike King Tour Grade Football Jig
Retail: $5.99Our Price: $5.09Features: The Strike King Tour Grade Football Jig is the ultimate football casting jig for targeting bass on the botton. Wide football-shaped head...
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Yo-Zuri Rattl'N Vibe 3/8 oz. Lipless Crankbait
Retail: $8.99Our Price: $7.19Features: The Yo-Zuri Rattl'n Vibe 55 is a sinking 2 1/8 inch, 3/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Strike King Rocket Shad Colorado Spinnerbait
Retail: $5.99Our Price: $5.09Features: The Strike King Rocket Shad is a unique single blade Colorado spinnerbait. Colorado blade provides plenty of thumping vibration to help p...
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Berkley Flicker Shad Jointed Crankbait
Retail: $9.99Our Price: $7.99Features: The Berkley Flicker Shad Jointed Crankbait is a small articulated or "broken back baitfish" style crankbait that excels as a walleye tro...
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Z-Man Project Z ChatterBait 1 oz.
Retail: $10.49Our Price: $8.92Features: Chemically-sharpened, heavy-duty 5/0 Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and elect...
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Strike King KVD 100 Series Suspending Shallow Diving Jerkbait - 3.5 Inch
Retail: $10.99Our Price: $9.34Features: The Strike King KVD 100 Series Jerkbait is a 3 1/2 inch, 1/4 ounce 2-hook suspending jerkbait. Smaller, finesse profile that dives 2 to ...
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Berkley PowerBait 3 inch Floating Mice Tails 13 pack
Retail: $5.99Our Price: $4.79Features: The Berkley PowerBait Floating Mice Tails are a 3 inch artificial bait that combines salmon egg and trout worm into one incredible bait....
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Yo-Zuri Crystal 3D Minnow Floating Trolling Lure 90mm - 3.5 Inch
Retail: $10.99Our Price: $8.79Features: The Yo-Zuri Crystal 3D Minnow 90mm Floating Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an...
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Z-Man Scented Curly TailZ 4 inch Soft Plastic Grub 5 pack
Retail: $5.99Our Price: $5.09Features: The Z-Man Scented Curly TailZ Soft Plastic Grub are 4 inch scented soft jerkbaits with ribbon tails. Pot-bellied baitfish profile and th...
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Strike King KVD Dream Shot 4 inch Drop Shot Bait 10 pack
Retail: $7.49Our Price: $6.37The Strike King KVD Dream Shot 4 inch Drop Shot Baits 4 inch profile and unique shape mimics a fleeing baitfish, making it irresistible to predato...
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Z-Man GrubZ 9 inch Oversized Soft Plastic Grub 3 pack
Retail: $5.49Our Price: $4.67Features: The Z-Man GrubZ Soft Plastic Grub are oversized soft plastic ElaZtech grubs. Made of super-tough ElaZtech plastic for the highest fish-p...
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Strike King Rage Baby Bug 3 inch Soft Plastic Creature 9 pack
Retail: $7.99Our Price: $6.79Features: The Strike Rage Baby Bug is a 3 inch soft plastic creature bait designed to be a downsized version of the Rage Tail Structure Bug. Kille...
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Berkley PowerBait Speed Boss
Retail: $6.99Our Price: $5.59Features: The Berkley PowerBait Speed Boss is a Grass-style Worm. Head is designed for Florida Rig or Weightless EWG riggings. Also can be fished ...
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Strike King Twin Tail Rage Menace 6 inch Soft Plastic Worm - 6 Pack
Retail: $7.99Our Price: $6.79Features: The Strike King Twin Tail Rage Menace 6 inch Soft Plastic Worm is a highly dynamic and explosive worm in the Strike King lineup, boasting...
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Strike King KVD Sexy Dawg Hard Knock 4 1/2 inch Topwater Walker
Retail: $12.99Our Price: $11.04Features: The Strike King KVD Sexy Dawg Hard Knock is a 4 1/2 inch, 5/8 ounce topwater walking lure with a loud thumping rattle. Developed to be a...
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Berkley PowerBait MaxScent Kingtail Worm - 8 inch
Retail: $9.99Our Price: $7.99Features: The Berkley PowerBait MaxScent Kingtail is an 8 inch worm with an long curly tail, molded with Berkley's PowerBait MaxScent soft plastic...
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Berkley Stunna 112 Jerkbait - 4.4 Inch
Retail: $16.99Our Price: $13.59Features: The Berkley Stunna 112 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge of fi...
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Z-Man TRD HogZ 3 inch Soft Plastic Creature Bait 6 pack
Retail: $5.49Our Price: $4.67Features: The Z-Man TRD HogZ are 3 inch finesse creature baits that have little legs and ribbing to give your finesse applications a little extra ...
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Strike King Rattling Thunder Cricket Bladed Jig - 1/2 oz
Retail: $15.99Our Price: $13.59Features: The Strike King Rattling Thunder Cricket is an enhanced topwater lure that combines proven action with a hybrid rattling blade for louder...
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Berkley Power Blade Compact
Retail: $10.99Our Price: $8.79Features: The Berkley Power Blade Compact, designed in collaboration with professional angler Edwin Evers, reimagines the classic spinnerbait techn...
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Z-Man StingerZ Micro Finesse Bait
Retail: $4.99Our Price: $4.24Features: The new Z-Man StingerZ features a unique straight-tail shad style profile ideal for a variety of micro finesse applications. Pairs seaml...
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Strike King KVD 300 Series Suspending Medium Diving Jerkbait - 4.75 Inch
Retail: $12.99Our Price: $11.04Features: The Strike King KVD 300 Jerkbait is a 4 3/4 inch suspending medium diving jerkbait that weighs a 1/2 ounce. Extremely wide and erratic s...
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Strike King Hybrid Hunter Shallow Crankbait
Retail: $11.99Our Price: $10.19Features: The all new Strike King Shallow Hybrid Hunter is a distinctive bait with a fat-bodied, flat-sided shape and a unique "L-Shaped" 90-degre...
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Z-Man Trout Eye 1/8 oz. Jighead 3 pack
Retail: $5.99Our Price: $5.09Features: Z-Man Trout Eye Jigheads are 1/8 ounce jigheads with 2/0 Mustad UltraPoint hooks. Vivid, 3D eyes for maximum attraction. Hand-poured wit...
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Berkley Bullet Pop 60/70/80 Topwater Popper
Retail: $10.99Our Price: $8.79Features: The Berkley Bullet Pop is a hard plastic topwater popper with a tail weighted design tuned for maximum casting distance. Versatile, easy...
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Strike King Bitsy Splash Topwater Popper
Retail: $6.99Our Price: $5.94Features: The all new Strike King Bitsy Splash Topwater Popper is truly a unique offering from the pros at Strike King, with its extremely small si...
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Yo-Zuri Floating Magnum Minnow 125mm - 5 Inch
Retail: $14.99Our Price: $11.99JErkFeatures: The Yo-Zuri Floating Magnum Minnow 125mm is the perfect Minnow Bait for angler looking to fish Surf, Jetties, Piers, or anywhere els...
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Strike King Rage Ned Cut-R Worm 3 inch Ned Rig Bait 9 pack
Retail: $7.99Our Price: $6.79Features: The Strike King Rage Ned Cut-R Worm is a downsized, 3 inch version of the Rage Cut-R Worm designed for Ned rigging. Takes Strike King ti...
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Strike King Pinger Minnow Soft Jerkbait - 2.5 Inch
from Retail: $7.99from $6.79Features: The Strike King® Pinger Minnow features a split-tail design that produces a 180° rolling action, mimicking natural baitfish movements to ...
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Berkley Money Badger Trolling Plug / Crankbait
from Retail: $8.99from $7.19Features: The Berkley Money Badger is a small profile, hard-thumping, fish attracting, versatile new lure that is both at home being trolled for W...
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Strike King Rage Lobster 4 1/2 inch Soft Plastic Craw 5 pack
Retail: $7.99Our Price: $6.79Features: The Strike King Rage Lobster is a 4 1/2 inch soft plastic craw with Rage Tail appendages. Oversized version of the Rage Craw. With the s...
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Strike King S11 Okeechobee Polarized Sunglasses
Retail: $44.99Our Price: $38.24Features: Strike King's S11 "Okeechobee" Polarized Sunglasses boast eleven layers of superior polarized lens technology, ensuring advanced visual ...
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Berkley Gulp! Saltwater Grub - 5 Inch
Retail: $8.99Our Price: $7.19Features: The Berkley Gulp! 5 Inch Saltwater Grub draws in big bites from the biggest of fish you will find in your coastal waters! Infused with t...
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Strike King Rage Chunk Jig Trailer 7 pack
Retail: $7.99Our Price: $6.79Features: The Strike King Rage Chunk is a 2 1/2 inch soft plastic chunk jig trailer with Rage Tail appendages. Rage Tail has a lip on each appenda...
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Strike King Tour Grade Tungsten Swinging Football Head
from Retail: $8.99from $7.64*Note: hook not included.* Features: The Strike King Tour Grade Tungsten Swing Football Head is a customizable articulated/swinging jighead. Inter...
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Berkley PowerBait Drip Minnow - 4 Inch
Retail: $10.99Our Price: $8.79Features: The all new Berkley PowerBait Drip Minnow 4 Inch Drip Tail Minnow is a finesse anglers dream choice on the water! Thanks to its "Drip" s...
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Berkley Fusion19 Hybrid Jighead - 4 Pack
from Retail: $6.99from $5.59Features: The all new Berkley Fusion19 Hybrid Jighead is a reimagined take on the Berkley Fusion19 Swimbait Jighead that is meant for finesse appl...
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Strike King Hardliner 35 Flat Sided Crankbait - 1.4 Inch
Retail: $11.99Our Price: $10.19Features: Flat-sided crankbait designed to deliver a tight wobble and irresistible action that consistently draws strikes from bass. Constructed w...
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Strike King KVD Half Shell 3 1/2 inch Drop Shot Bait 9 pack
Retail: $7.49Our Price: $6.37Features: The Strike King KVD Half Shell is a 3 1/2 inch soft plastic drop shot bait. Co-designed by renowned BASS Pro angler Kevin Van Dam and TV...
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Z-Man EZ TubeZ 4 inch Soft Plastic Tube 6 pack
Retail: $5.49Our Price: $4.67Features: The Z-Man EZ TubeZ are 4 inch soft plastic tubes made from Z-Man's proprietary 10X Tough ElaZtech material. 10X Tough ElaZtech construct...
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Strike King Hardliner Flat Sided Crankbait - 2.5 Inch
Retail: $11.99Our Price: $10.19Features: The all new Strike King Hardliner Flat Sided Crankbait is an Ohmage to the Classic Balsa Wood Style Cranks of the 80's and 90's that were...
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Strike King Tour Grade Bottom Dweller Spinnerbait
Retail: $10.99Our Price: $9.34Features: The all new Strike King Tour Grade Bottom Dweller Spinnerbait is the perfect choice when targeting deep, bottom dwelling bass! Details is...
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Strike King Bitsy Flip Flipping Jig 3/8 oz.
Retail: $3.99Our Price: $3.39Features: The Strike King Bitsy Flip Flipping Jig is a beefy Flipping Jig designed for use in extra heavy cover! Unique inverted line tie aids the...
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Strike King Rage Ned Bug 2 1/2 inch Soft Plastic Creature Bait 9 pack
Retail: $7.99Our Price: $6.79Features: The Strike King Rage Ned Bug is a smaller, 2 1/2 inch version of the Rage Bug designed for Ned rigging. Classic creature profile and sig...
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