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Top Brands
Season Kick-Off Sale
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Berkley PowerBait Speed Boss
Retail: $6.99Our Price: $5.59Features: The Berkley PowerBait Speed Boss is a Grass-style Worm. Head is designed for Florida Rig or Weightless EWG riggings. Also can be fished ...
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Berkley PowerBait MaxScent Kingtail Worm - 8 inch
Retail: $9.99Our Price: $7.99Features: The Berkley PowerBait MaxScent Kingtail is an 8 inch worm with an long curly tail, molded with Berkley's PowerBait MaxScent soft plastic...
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Berkley Stunna 112 Jerkbait - 4.4 Inch
Retail: $16.99Our Price: $13.59Features: The Berkley Stunna 112 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge of fi...
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Berkley Power Blade Compact
Retail: $10.99Our Price: $8.79Features: The Berkley Power Blade Compact, designed in collaboration with professional angler Edwin Evers, reimagines the classic spinnerbait techn...
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Berkley Bullet Pop 60/70/80 Topwater Popper
Retail: $10.99Our Price: $8.79Features: The Berkley Bullet Pop is a hard plastic topwater popper with a tail weighted design tuned for maximum casting distance. Versatile, easy...
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Berkley Money Badger Trolling Plug / Crankbait
from Retail: $8.99from $7.19Features: The Berkley Money Badger is a small profile, hard-thumping, fish attracting, versatile new lure that is both at home being trolled for W...
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Berkley Gulp! Saltwater Grub - 5 Inch
Retail: $8.99Our Price: $7.19Features: The Berkley Gulp! 5 Inch Saltwater Grub draws in big bites from the biggest of fish you will find in your coastal waters! Infused with t...
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Berkley PowerBait Drip Minnow - 4 Inch
Retail: $10.99Our Price: $8.79Features: The all new Berkley PowerBait Drip Minnow 4 Inch Drip Tail Minnow is a finesse anglers dream choice on the water! Thanks to its "Drip" s...
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Berkley Fusion19 Hybrid Jighead - 4 Pack
from Retail: $6.99from $5.59Features: The all new Berkley Fusion19 Hybrid Jighead is a reimagined take on the Berkley Fusion19 Swimbait Jighead that is meant for finesse appl...
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Berkley Toad Riveter Buzzbait
Retail: $9.99Our Price: $7.99Features: Ready-to-Fish Buzzbait for Big Bites: The Berkley Riveter is a high-performance buzzbait designed to attract aggressive strikes with its...
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Berkley Rawler Bladed Jig - 1/2 oz
Retail: $8.99Our Price: $7.19Features: The Berkley® Bladed Rawler Jig is a first-of-its-kind crawler jig, designed for high-flash, slow-turn presentations with ultimate precisi...
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Berkley PowerBait MaxScent Lunch Worm 6 inch
Retail: $9.99Our Price: $7.99Features: The Berkley PowerBait MaxScent Lunch Worm is a 6 inch worm with a medium tail to create action during the retrieve. The all-new PowerBai...
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Berkley Gulp! 2 inch Scented Saltwater Plastic Sandworm 24 pack
Retail: $8.99Our Price: $7.19Features: The Berkley Gulp! Sandworm swims and looks like it is alive. Extremely durable and long lasting bait. Expand your strike zone with 400x...
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Berkley PowerBait Power Eggs Floating Magnum 1/2 oz. Jar
Retail: $5.99Our Price: $4.79Features: Berkley PowerBait Power Eggs Floating Magnum are the largest artificial eggs in the Power Egg line-up. Maximum size floating version off...
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Berkley PowerBait Chop Block - 10 Inch
Retail: $29.99Our Price: $23.99Features: Premium Soft Glide Bait: The Berkley PowerBait® Chop Block is a high-performance soft-bodied glide bait designed to mimic natural prey an...
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Berkley Walleye Rig Colorado Blade
Retail: $3.99Our Price: $3.19Features: This Berkley Walleye Rig features Colorado Blades, which give a slow thump while you're trolling for walleye. This Walleye Rig is fully ...
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Berkley PowerBait Pre-Rigged Swim Shad Paddletail Swimbait
Retail: $6.99Our Price: $5.59Features: The Berkley PowerBait Pre-Rigged Swim Shad is a paddletail swimbait that comes ready to fish with a sharp hook, ready for action. Formula...
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Berkley Gulp! Alive! 1 inch Minnow 2.1 oz. Jar
Retail: $6.99Our Price: $5.59Features: The Berkley Gulp! Alive! Minnows have a natural presentation in action, scent, and taste. They come in a little jar of the good stuff--...
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Berkley Fusion19 Shakey Head
Retail: $7.99Our Price: $6.39Features: The Berkley Fusion19 Shakey Head hooks cater to a wide range of anglers, from beginners to experienced enthusiasts! It's round ball shak...
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Berkley Fusion19 Weighted Swimbait Hook
Retail: $7.99Our Price: $6.39Features: Berkley Fusion19 Weighted Swimbait hooks feature a baitkeeper and a lead for when you need a little more casting distance and depth. Need...
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Berkley Ripfish Rip Bait - 2.75 Inch
Retail: $11.99Our Price: $9.59Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...
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Berkley Stunna 112 +1 Jerkbait - 4.4 Inch
Retail: $16.99Our Price: $13.59JerkFeatures: The Berkley Stunna 112 +1 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledg...
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Berkley PowerBait Paddlin PowerStinger
Retail: $10.99Our Price: $8.79Features: The Berkley PowerBait® Paddlin' PowerStinger is a highly durable boot tail swimbait that incorporates innovative Honey Comb technology f...
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Berkley Saltwater SlobberKnocker Bladed Jig - 1/2 oz
Retail: $10.99Our Price: $8.79Features: High-Performance Saltwater Bladed Jig: The Berkley Saltwater SlobberKnocker is a premium bladed jig engineered for maximum vibration, sou...
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Berkley Fusion19 Weedless Wide Gap Wacky Rig Hook
Retail: $7.99Our Price: $6.39Features: Berkley Fusion19 Weedless Wacky Wide Gap Hooks come in sizes from 1 to 3/0. Needle Point with SlickSet Coating to make hookup penetration...
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Berkley FluoroShield Fluorocarbon Line 300 Yards
from Retail: $10.99from $8.79Features: Berkley FluoroShield is Berkley's new Icast-award winning Fluorocarbon Line. FluoroShield features a co-polymer core with a fluorocarbon ...
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Berkley Rawler Jig - 3/8 oz
Retail: $6.99Our Price: $5.59Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...
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Berkley PowerBait The General Soft Stickbait
Retail: $6.99Our Price: $5.59Features: The Berkley PowerBait The General is a classic "Senko-style" soft stickbait laced with Berkley's proprietary PowerBait attractant. Class...
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Berkley Skirted Riveter Buzzbait
Retail: $10.99Our Price: $8.79Features: High-Impact Buzzbait for Big Bites: The Berkley Riveter is a ready-to-fish buzzbait designed to attract bass with an aggressive sound pro...
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Berkley PowerBait Atomic Tubes 20 pack
Retail: $5.99Our Price: $4.79Features: The Berkley PowerBait Atomic Tubes are a game-changing fishing bait that elevates the performance of anglers, whether they're beginners o...
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Berkley Flicker Shad Shallow Crankbait
from Retail: $5.99from $4.79Features: The Berkley Flicker Shad Shallow is a Shallow Diving Crankbait. Size, profile, and dive depth imitate real shad. Maximum rattle and roll ...
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Berkley PowerBait Gilly Soft Body Swimbait
Retail: $10.99Our Price: $8.79Features: The Berkley PowerBait Gilly is a Soft plastic bluegill. Influenced with Japanese technique and design, the innovative new Berkley Gilly ...
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Berkley PowerBait MaxScent Flatnose Minnow - 4 Inch
Retail: $9.99Our Price: $7.99Features: The Berkley PowerBait MaxScent Flatnose Minnow is a 4 inch, thin-profile drop shot minnow with a flat nose, making it very effective for...
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Berkley PowerBait MaxScent Meaty Chunk
Retail: $9.99Our Price: $7.99Features: The Berkley PowerBait MaxScent Meaty Chunk is a great pork-rind shaped chunky jig trailer formulated with Berkley's PowerBait MaxScent s...
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Berkley Fusion19 Treble Hook
Retail: $7.99Our Price: $6.39Features: The Berkley Fusion19 Treble Hook is a lure replacement hook. Ultra-sharp needle points with extra durable round bend treble. Used on Berk...
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Berkley PowerBait Pre-Rigged Atomic Teaser Tube Baits - 2.25 Inch
Retail: $5.99Our Price: $4.79Features: The Berkley PowerBait Pre-Rigged Atomic Teaser Tube Baits are a Finesse Fisherman's Dream offering unique action and unrivaled Scent for ...
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Berkley Gulp! Saltwater Ripple Mullet - 4 Inch
Retail: $8.99Our Price: $7.19Features: The Berkley Gulp! Ripple Mullet is a game-changing soft bait designed for saltwater jigging, built to attract more fish with enhanced act...
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Berkley Fusion 19 Underspin
Retail: $5.99Our Price: $4.79Features: The Berkley Fusion19 Underspin hook is designed for everyone! Conical bait keeper ensures maximum compatibility with your tackle box. Fla...
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Berkley SPY 2 3/4 inch Spinbait/Spybait
Retail: $13.99Our Price: $11.19Features: The Berkley SPY is a 2 3/4 inch spybait hard finesse propeller bait developed by MLF Bass Pro Tour angler Josh Bertrand. Designed for the...
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Berkley Shallow Money Badger Crankbait - 2.6 Inch
Retail: $11.99Our Price: $9.59Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 4 to 7 feet lure designed for maximum pe...
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Berkley Screamin' Choppo Prop Bait - 3.75 Inch
Retail: $14.99Our Price: $11.99Features: Next-Level Topwater Chaos: The Screamin' Choppo is a topwater plopper bait built to intensify surface commotion, combining classic tail-s...
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Berkley Gulp! 3 Inch Scented Minnow 12 pack
Retail: $8.99Our Price: $7.19Features: The Berkley Gulp! 3 Inch Scented Minnow is a scent-infused minnow that has the flavor that bass and walleye crave! Gulp! Minnow out-fish...
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Berkley Finisher 9 Jerkbait - 3.5 Inches
Retail: $12.99Our Price: $10.39Features: The all new Berkley Finisher Forward Facing Sonar (FFS) Bait is a truly wild bait that seems to do a little bit of everything! Can be ef...
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Berkley Screamin' Choppo Prop Bait - 4.3 Inch
Retail: $14.99Our Price: $11.99Features: Next-Level Topwater Chaos: The Screamin' Choppo is a topwater plopper bait built to intensify surface commotion, combining classic tail-s...
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Berkley Power Blade Standard
Retail: $10.99Our Price: $8.79Features: The Berkley Power Blade Standard is a collaborative creation with professional angler Edwin Evers, reinvigorating the traditional spinner...
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Berkley Fusion19 Medium Shank EWG Treble Hooks
Retail: $7.99Our Price: $6.39Features: The all new Berkley Fusion19 Medium Shank EWG Treble Hooks are built for everyone, from the Tournament Pro to the Weekend Warrior, these...
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Berkley Gulp! Maggot 1.5 oz. Jar
Retail: $5.99Our Price: $4.79Features: Berkley Gulp! Maggots have outfished live bait 2:1 in head to head field tests Features Gulp! extreme scent dispersion with lifelike ta...
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Berkley Ripfish Rip Bait - 3.5 Inch
Retail: $11.99Our Price: $9.59Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...
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