Reaction Innovations

Perfect for anglers looking to downsize from the bigger Sweet Beaver Creature Bait, the Smallie Beaver is just as efficient and as loved in the bas...

Hailed as the OG of beaver-style creature baits, the Reaction Innovations Sweet Beaver is a 4 1/5 inch soft plastic creature bait created by pro fi...

Introduced to the fishing world after the success of the original Sweet Beaver bait, the Reaction Innovations Kinky Beaver is the biggest in size o...

The Reaction Innovations Little Dipper is a 3 1/2 inch soft paddle tail swimbait and an excellent choice for any swimbait fishing enthusiast lookin...

The Reaction Innovations Skinny Dipper Swimbait is a 5 inch swimbait that's perfect for fishing in both open water and the weeds. It weighs approxi...