Rapala Fishing Lures: Trusted Since 1936

Features: The Rapala Deep Tail Dancer 09 Crankbait is a 3 1/2 inch, 7/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 20...

Features: Allows easy access to tools right under your seat. Sheath holds both pliers and scissors securely with Velcro strap. The Tool Combo Shea...

Features: The Rapala Jointed Deep Husky Jerk 08 is a 3 1/2 inch, 3/16 ounce hard lure that swims with the classic Rapala "wounded-minnow" wobble a...

These comfortable gloves are excellent for non-slip fish control. Durable latex coating provides protection from teeth, gill plates and dorsal fins...

Features: The all new Rapala Crush City Tournament Weigh Bag is your new best friend on tournament day! Trusted at the biggest fishing tournaments ...

This deluxe,  Rapala 50 pound Digital Fish Gripper Scale is packed with upgraded features. Start off with rugged high-grade stainless steel constru...

Features: The Rapala Cerakote Elite 7 inch Scissors is a pair of fishing scissors. Coated with a super-durable, lightweight Cerakote finish that pr...

Features: The Rapala Precision Line Scissors can cut through braided line, monofilament, and fluorocarbon line with ease. Features stainless steel...

Features: The Rapala Pro Rain Jacket is a grey and black foul-weather fishing jacket. Combines the latest in outerwear technology with premium com...

Features: The Rapala Balsa Xtreme Swimmer 12 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 4 3/4-i...

Features: Heavy-duty fishing pliers designed for precision tasks like cutting, crimping, and tuning, providing anglers with a reliable, versatile t...

Features: The Rapala Deep Tail Dancer 11 Crankbait is a 4 3/8 inch, 3/4 ounce ultra-deep diving banana-style walleye crankbait that runs up to 30 ...

Features: The Rapala Balsa Xtreme BX Minnow 10 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 4-inc...

Features: Introducing the 2.75 inch Rapala Shallow Shad Rap SSR07, a premium balsa bait designed to have a precise action with intricate finishes, ...

Features: The Rapala Scatter Rap Countdown 07 is a 2 3/4 inch, 1/4 ounce balsa wood minnow lure. Sinks at a steady rate (1 foot per second in fres...

Features: The Rapala Rap Wrap is a practical fishing accessory designed to protect multiple rigged rods and lures from damage and tangling during t...

Features: The Rapala Rapid Pack is a versatile carry case designed to keep your soft plastics, tools, and accessories organized and easily accessib...

Features: The all new Rapala High-Vis 20 lb Digital Scale brings anglers a tournament grade scale affixed with a day and night display to ensure yo...

Features: The Rapala Digital Fish Scale uses a Digital Display and comes in 15 and 50 pound sizes. Convenient size for storage in a tacklebox or b...

Features: The all new Rapala Stealth FXF Fillet Knife with a Fixed Stiff Blade is a game changer in the Fillet Knife market that is poised to make...

Rapala Fish and Game Shears provide one tool for a multitude of cutting tasks. Shears are great for heavy leverage lopping to fine detail trimming....

Features: The Rapala Snap Rap SNR08 is a 3 1/8 inch, 7/8 ounce vertical jigging lure. Designed to be fished fast and aggressively with quick snaps ...

Features: The Rapala Elite Pliers are a new set of top-of-the-line fishing pliers from Rapala Tools. High-performance, lightweight pliers designed ...

Features: Introducing the 2 inch Rapala Shallow Shad Rap SSR05, a premium balsa bait designed to have a precise action with intricate finishes, and...

Features: The Rapala Fish' N Fillet Firetiger Fillet Knife is a stylish and modern twist on what a fillet knife can look like and what it can do! F...

Features: A modern evolution of a classic lure, the CD Magnum Elite delivers the iconic wounded minnow action with unmatched strength and reliabili...

Features: Rapala Hook File helps maintain sticky-sharp hooks. Made from double-sided, high-carbon steel to provide an ultra-fine cutting edge. Com...

Features: The Rapala Next Level T-Shirt is a Rapala logo short sleeve shirt. Made from a 4.3 ounce, 60/40 combed ringspun cotton/polyester blend. ...

Features: The Rapala Shad Dancer SDD07 Crankbait is a 2 3/4 inch, 9/16 ounce multi-species Balsa bait. Brings the excitement of the Rapala Tail Da...

Features: The all new Rapala Stealth FXF Fillet Knife with a Fixed Flex Blade is a game changer in the Fillet Knife market that is poised to make ...

Features: The Rapala Giant DT Crankbait Decoration is a 24-inch oversized replica of the classic DT Crankbait, designed as a striking display piece...

Features: The Rapala Hooded Sweatshirt is a Rapala logo hoodie. 100% polyester interlaced fleece with 260 gsm/92% Polyester/8% Spandex cuffs and h...

One look and you can see the difference. One moment in your hand and you can feel the difference. Your first cut and you are converted. Perfect ba...

Features: The Rapala Deep Tail Dancer 07 Crankbait is a 2 3/4 inch, 5/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 15...

Features: The Rapala Core Long Sleeve T-Shirt is a Rapala logo long sleeve shirt. 100% polyester interlock with moisture-wicking. Performance fit ...

Features: High-performance cordless fillet tool delivering steady speed and torque for clean, efficient cuts. Powered by durable lithium-ion techno...

Features: The Rapala Balsa Xtreme Jointed Shad 07 Medium Diving Crankbait combines the action of balsa wood with the durability of plastic. This 2...

Features: The all new Rapala X-Rap Twitchin' Mullet 06 Twitchbait offers a subtle but irresistible side to side motion that drives the fish crazy! ...

Brilliant! The Rapala Lure Wrap has a strategically placed, sewn-in hook attaches to your rod's bait keeper to keep lure and wrap in place. Hook-re...

Features: The Rapala Line Remover is a "must-have" line management tool. Strips line with an enhanced stripping wheel capable of pulling 5 feet of...

Features: The Rapala Precision Forceps provide anglers precise control for hook removal, rigging, and line clipping, making handling fish and tackl...

Features: The Rapala Saltwater Grade 9 Inch Hook Remover is ideal for a wide range of Saltwater species and is a must have tool for your tackle box...

Features: The Rapala Fillet Mat provides a stable, secure work area designed to keep fish firmly in place during filleting, skinning, or descaling....

Features: The Rapala Mini Trigger Grip 6 Inch Hook Remover is ideal for a wide range of species and is a must have tool for your tackle box! With i...

Features: The Rapala XD Super Line Scissors are precision cutting tools designed for anglers to trim thick braided lines, jig skirts, and perform a...

Fish at controlled depths while using a standard baitcasting reel. With this line counter you'll be able to set your bait at the right depth ever...