Rapala Fishing Lures: Trusted Since 1936

Features: The Rapala Deep Tail Dancer 07 Crankbait is a 2 3/4 inch, 5/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 15...

Features: The Rapala 6 1/2 inch Curved Fishing Pliers feature a split shot crimper, a side cutter and double leaf spring. The handles of these pli...

  The Rapala Tournament Touch Screen Scale features a large digital touch screen, which makes it easy to store up to 8 separate fish weights. This ...

One look and you can see the difference. One moment in your hand and you can feel the difference. Your first cut and you are converted. Perfect ba...

Features: The Rapala Precision Forceps provide anglers precise control for hook removal, rigging, and line clipping, making handling fish and tackl...

Features: The Rapala Down Deep Husky Jerk 14 Deep Diving Jerkbait runs straight even when running fast and deep. This 5 1/2 inch bait features an ...

     The Rapala Fisherman's Multi-Tool combines the most commonly used tools by an angler into one convenient package. Die-cast metal frame with So...

Features: The Rapala Cerakote Elite 7 inch Scissors is a pair of fishing scissors. Coated with a super-durable, lightweight Cerakote finish that pr...

Features: Measuring only 5"long, the Rapala Compact Line Remover is convenient to have handy for stripping line from your reel. Equipped with a Hig...

Features: The Rapala Digital Fish Scale uses a Digital Display and comes in 15 and 50 pound sizes. Convenient size for storage in a tacklebox or b...

Features: The Rapala Saltwater Grade 9 Inch Hook Remover is ideal for a wide range of Saltwater species and is a must have tool for your tackle box...

Features: The Rapala Fillet Mat provides a stable, secure work area designed to keep fish firmly in place during filleting, skinning, or descaling....

Features: The Rapala Precision Line Scissors can cut through braided line, monofilament, and fluorocarbon line with ease. Features stainless steel...

Rapala Fish and Game Shears provide one tool for a multitude of cutting tasks. Shears are great for heavy leverage lopping to fine detail trimming....

Features: The all new Rapala X-Rap Twitchin' Mullet 06 Twitchbait offers a subtle but irresistible side to side motion that drives the fish crazy! ...

Features: Rapala Hook File helps maintain sticky-sharp hooks. Made from double-sided, high-carbon steel to provide an ultra-fine cutting edge. Com...

Features: Introducing the 2.75 inch Rapala Shallow Shad Rap SSR07, a premium balsa bait designed to have a precise action with intricate finishes, ...

Features: The Rapala Super Stainless Steel Angled Pliers are 9-inch heavy-duty tools designed for de-hooking, leader clipping, and on-the-go riggin...

Features: The all new Rapala Stealth FXF Fillet Knife with a Fixed Flex Blade is a game changer in the Fillet Knife market that is poised to make ...

Features: The all new Rapala Stealth FXF Fillet Knife with a Fixed Stiff Blade is a game changer in the Fillet Knife market that is poised to make...

Features: The Rapala Pro Rain Jacket is a grey and black foul-weather fishing jacket. Combines the latest in outerwear technology with premium com...

Features: The all new Rapala High-Vis 20 lb Digital Scale brings anglers a tournament grade scale affixed with a day and night display to ensure yo...

Features: Introducing the 2 inch Rapala Shallow Shad Rap SSR05, a premium balsa bait designed to have a precise action with intricate finishes, and...

Features: The Rapala Rain Jacket is a grey and red foul-weather fishing jacket. Combines the latest in outerwear technology with premium component...

This deluxe,  Rapala 50 pound Digital Fish Gripper Scale is packed with upgraded features. Start off with rugged high-grade stainless steel constru...

Features: The Rapala Hooded Sweatshirt is a Rapala logo hoodie. 100% polyester interlaced fleece with 260 gsm/92% Polyester/8% Spandex cuffs and h...

Features: High-speed trolling lure built for saltwater predators like tuna and wahoo, delivering hard-hitting, fast action with unmatched stability...

Features: The Rapala Pro Rain Bib is a grey and black foul-weather fishing bib. Combines the latest in outerwear technology with premium component...

Features: The Rapala Core Long Sleeve T-Shirt is a Rapala logo long sleeve shirt. 100% polyester interlock with moisture-wicking. Performance fit ...

Features: A modern evolution of a classic lure, the CD Magnum Elite delivers the iconic wounded minnow action with unmatched strength and reliabili...

Features: The Rapala X-Rap 04 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 1 1/2-inch ...

Features: The Rapala XD Super Line Scissors are precision cutting tools designed for anglers to trim thick braided lines, jig skirts, and perform a...

Features: The Rapala BX Mid-Brat 05 Squarebill Crankbait is a new Squarebill Crankbait that dives to about 5 feet deep. Made of Balsa Core, Copolym...

Features: A versatile combo pack combining Rapala's most essential fishing tools, designed to provide anglers with maximum utility and convenience ...

Features: The Rapala Rap-V 05 Blade Bait Lipless Hybrid is a new 2 inch (3/8 oz) lipless hybrid blade bait--the smaller, younger brother to the Rap...

Features: The Rapala Elite Pliers are a new set of top-of-the-line fishing pliers from Rapala Tools. High-performance, lightweight pliers designed ...

Features: The all new Rapala Crush City Tournament Weigh Bag is your new best friend on tournament day! Trusted at the biggest fishing tournaments ...

Features: The Rapala Fish' N Fillet Firetiger Fillet Knife is a stylish and modern twist on what a fillet knife can look like and what it can do! F...

Features: High-performance cordless fillet tool delivering steady speed and torque for clean, efficient cuts. Powered by durable lithium-ion techno...

Features:  The Rapala Rain Bib is a grey and red foul-weather fishing bib. Combines the latest in outerwear technology with premium components to ...

Features: The Rapala Next Level T-Shirt is a Rapala logo short sleeve shirt. Made from a 4.3 ounce, 60/40 combed ringspun cotton/polyester blend. ...

Features: The Rapala Snap Rap SNR08 is a 3 1/8 inch, 7/8 ounce vertical jigging lure. Designed to be fished fast and aggressively with quick snaps ...

Features: The Rapala Mini Trigger Grip 6 Inch Hook Remover is ideal for a wide range of species and is a must have tool for your tackle box! With i...