Rapala Fishing Lures: Trusted Since 1936

Features: The all new Rapala Jigging Rap Magnum Vertical Jig is designed to trigger bigger bites making it the ideal choice for using a forward fac...

Features: A modern evolution of a classic lure, the CD Magnum Elite delivers the iconic wounded minnow action with unmatched strength and reliabili...

Features: Measuring only 5"long, the Rapala Compact Line Remover is convenient to have handy for stripping line from your reel. Equipped with a Hig...

Features: The Rapala Retractable Lanyard is a retractable lanyard for attaching fishing tools and accessories for convenient access. Versatile and ...

Features: Rapala Hook File helps maintain sticky-sharp hooks. Made from double-sided, high-carbon steel to provide an ultra-fine cutting edge. Com...

Features: The Rapala Scatter Rap Countdown 07 is a 2 3/4 inch, 1/4 ounce balsa wood minnow lure. Sinks at a steady rate (1 foot per second in fres...

Features: The all new Rapala Crush City Tournament Weigh Bag is your new best friend on tournament day! Trusted at the biggest fishing tournaments ...

Features: The Rapala Precision Forceps provide anglers precise control for hook removal, rigging, and line clipping, making handling fish and tackl...

Features: The Rapala Digital Fish Scale uses a Digital Display and comes in 15 and 50 pound sizes. Convenient size for storage in a tacklebox or b...

Features: The Rapala Super Stainless Steel Angled Pliers are 9-inch heavy-duty tools designed for de-hooking, leader clipping, and on-the-go riggin...

Features: A versatile combo pack combining Rapala's most essential fishing tools, designed to provide anglers with maximum utility and convenience ...

Rapala Fish and Game Shears provide one tool for a multitude of cutting tasks. Shears are great for heavy leverage lopping to fine detail trimming....

Features: High-speed trolling lure built for saltwater predators like tuna and wahoo, delivering hard-hitting, fast action with unmatched stability...

Features: The Rapala Elite Pliers are a new set of top-of-the-line fishing pliers from Rapala Tools. High-performance, lightweight pliers designed ...

One look and you can see the difference. One moment in your hand and you can feel the difference. Your first cut and you are converted. Perfect ba...

Features: The all new Rapala Stealth FXF Fillet Knife with a Fixed Stiff Blade is a game changer in the Fillet Knife market that is poised to make...

     The Rapala Fisherman's Multi-Tool combines the most commonly used tools by an angler into one convenient package. Die-cast metal frame with So...

Features: The Rapala 6 1/2 inch Curved Fishing Pliers feature a split shot crimper, a side cutter and double leaf spring. The handles of these pli...

Features: The all new Rapala X-Rap Twitchin' Mullet 06 Twitchbait offers a subtle but irresistible side to side motion that drives the fish crazy! ...

Features: The all new Rapala Stealth FXF Fillet Knife with a Fixed Flex Blade is a game changer in the Fillet Knife market that is poised to make ...

*Note: Lure and Key Ring colors in this kit may vary from those shown in image.* Features: The Rapala Ultra-Lite Kit is a 4-piece variety pack of ...

Features: The Rapala Slab Rap SLR05 is a 2 inch, 1/4 ounce lipless jigging lure. Searches in wide, erratic directions, circling back to center aft...

Features: Introducing the 2 inch Rapala Shallow Shad Rap SSR05, a premium balsa bait designed to have a precise action with intricate finishes, and...

Features: The Rapala Mini Trigger Grip 6 Inch Hook Remover is ideal for a wide range of species and is a must have tool for your tackle box! With i...

Features:  The Rapala Rain Bib is a grey and red foul-weather fishing bib. Combines the latest in outerwear technology with premium components to ...

Features: The Rapala Cerakote Elite 7 inch Scissors is a pair of fishing scissors. Coated with a super-durable, lightweight Cerakote finish that pr...

Features: The Rapala Pro Rain Bib is a grey and black foul-weather fishing bib. Combines the latest in outerwear technology with premium component...

Features: The Rapala Jigging Shadow Rap 07 follows in the footsteps of the Legendary Jigging Rap and brings you the angler a more subtle approach ...

Features: The Rapala Rain Jacket is a grey and red foul-weather fishing jacket. Combines the latest in outerwear technology with premium component...

Features: The all new Rapala High-Vis 20 lb Digital Scale brings anglers a tournament grade scale affixed with a day and night display to ensure yo...

Features: The Rapala Core Long Sleeve T-Shirt is a Rapala logo long sleeve shirt. 100% polyester interlock with moisture-wicking. Performance fit ...

This deluxe,  Rapala 50 pound Digital Fish Gripper Scale is packed with upgraded features. Start off with rugged high-grade stainless steel constru...

Features: The Rapala Fish' N Fillet Firetiger Fillet Knife is a stylish and modern twist on what a fillet knife can look like and what it can do! F...

Features: The Rapala Pro Rain Jacket is a grey and black foul-weather fishing jacket. Combines the latest in outerwear technology with premium com...

Features: The Rapala Hooded Sweatshirt is a Rapala logo hoodie. 100% polyester interlaced fleece with 260 gsm/92% Polyester/8% Spandex cuffs and h...