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Top Brands
Rapala VMC Freshwater Sale - 20% Off
April is here, and it’s time to gear up for your best freshwater season yet. For a limited time, enjoy 20% OFF Rapala & VMC freshwater essentials—trusted by anglers who demand performance, precision, and results.
From legendary hard baits and lifelike lures to ultra-sharp hooks and terminal tackle, this collection brings together everything you need to chase more bites and land more fish. Whether you’re targeting bass, walleye, pike, or panfish, Rapala and VMC deliver proven innovation and reliability on every cast.
Stock up, upgrade your tackle box, and hit the water with confidence—this sale is only here for April.
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VMC Hard Ball Jig Kit - Assorted Colors
from Retail: $9.49from $7.59Features: The VMC Hard Ball Jig Kit is a pack of 10 or 25 different Hard Ball Jig Heads in assorted colors. Choose the size/weight that you need. ...
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VMC Neon Moon Eye Jig UV Kit
from Retail: $10.99from $8.79Features: The VMC Neon Moon Eye Jig UV Kit is an assortment of round head jigs featuring large holographic fish eyes and UV colorways. Jig is buil...
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VMC Swimbait Jig Head
from Retail: $7.99from $6.39Features: The VMC Swimbait Jig is an "Ike Approved" swimbait jig head designed with "Ike" Iaconelli. Composed of a 1X-strong Hi Carbon Steel hook ...
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VMC Sniper Weighted Swivels
Retail: $6.49Our Price: $5.19Features: The VMC Sniper Swivel Weight combines a compact weight and swivel for precise casting, controlled vertical drops, and effective sniping i...
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Rapala Husky Jerk 14 Jerkbait/Trolling Minnow
Retail: $9.99Our Price: $7.99Features: The Rapala Husky Jerk 14 is a 5 1/2 inch, 5/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true. Dives 4...
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Rapala Scatter Rap Jointed 09
Retail: $15.49Our Price: $12.39Features: The Rapala Scatter Rap Jointed 09 is a 3 1/2 inch, 1/4 oz, hard bait with a scatter lip that creates an erratic action when cast or troll...
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VMC 7237 InLine Single Hook 1X Coastal Black
Retail: $3.99Our Price: $3.19Features: The VMC InLine Single Hook 1X Coastal Black is is micro-thin inline hook, made specifically to withstand the harsh conditions of saltwat...
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VMC Weedless Neko Hook Black Nickel 5 pack
Retail: $6.99Our Price: $5.59Features: The VMC Neko Hook is designed specifically by "Ike" Iaconelli for Neko-rigging in snaggy cover. Forged with a 3-degree offset for improv...
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VMC 7269TI TechSet Heavy Duty Assist Hook
Retail: $6.49Our Price: $5.19Features: VMC 7269TI TechSet Heavy-Duty Assist Hooks are saltwater jigging assist hooks with VMC's TechSet technical locking curve. TechSet curvat...
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VMC "Ike Approved" Wacky Weedless Hook
Retail: $6.49Our Price: $5.19Features: The VMC Wacky Weedless Hook is a light wire finesse hook for wacky rigging soft plastics. Wire weedguard that lays into the hook to keep...
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Rapala Harvest Shad 7 Crankbait - 2.75 Inch
Retail: $8.49Our Price: $6.79Features: The Rapala Harvest Shad Crankbait is a compact, durable lure designed to provoke reaction strikes with its tight, loud swimming action in...
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VMC Redline Series Double Willow Spinnerbait - 3/8 oz
Retail: $14.99Our Price: $11.99Features: The all new VMC Redline Series Double Willow 3/8 oz Spinnerbait is Precision Engineered to deliver optimal Power, Strength, And Hook-Up ...
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Rapala Balsa Xtreme BX Minnow 07 Shallow Diving Jerkbait
Retail: $16.49Our Price: $13.19Features: The Rapala Balsa Xtreme BX Minnow 07 Shallow Diving Jerkbait combines the action of balsa wood with the durability of plastic. This 2 3/...
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VMC Weedless Football Jig
Retail: $4.99Our Price: $3.99Features: The VMC Weedless Football Jig is Purpose Built by Anglers for Anglers to give you an edge over the competition in any Water Depth and on ...
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VMC SPD Spindrift Hook 6 pack
Retail: $4.99Our Price: $3.99Features: The VMC SpinDrift Hook is a hook with a built-in swivel that enables bait rotation at very slow speeds. Recommended when trolling, drift...
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Rapala Super Shad Rap 5 1/2 inch Crankbait
Retail: $22.49Our Price: $17.99Features: The Rapala Super Shad Rap is a magnum-sized version of Rapala's classic Shad Rap crankbait that measures 5 1/2 inches and weighs 1 5/8 o...
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Rapala Original Floater F05 Balsa Minnow
Retail: $10.49Our Price: $8.39Features: The Rapala Original Floater F05 is a classic 2 inch, 1/16 ounce balsa wood minnow lure. Twitch it on top or retrieve it as a shallow runn...
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Rapala Shadow Rap Shad Deep 09 Jerkbait
Retail: $13.49Our Price: $10.79Features: The Rapala Shadow Rap Shad Deep 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking...
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VMC Nemesis Circle 3X Black Nickel Hooks
from Retail: $4.99from $3.99Features: The VMC Nemesis Circle 3X Black Nickel Hooks are crafted from extra-tough Vanadium steel, resulting in them being up to 25% stronger tha...
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VMC "Ike Approved" Heavy Duty Worm Hook
Retail: $4.99Our Price: $3.99Features: VMC's Ike Approved Heavy Duty Worm Hook is an ultra-stout, 3-degree offset worm hook. Offset point significantly improves tour hooking p...
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Rapala Deep Tail Dancer 09 Extra Deep Diving Crankbait
Retail: $16.99Our Price: $13.59Features: The Rapala Deep Tail Dancer 09 Crankbait is a 3 1/2 inch, 7/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 20...
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VMC RedLine Series Finesse Neko Hooks
Retail: $10.49Our Price: $8.39Features: The VMC RedLine Series Drop Shot Hooks are new, high-performance drop shot hooks made with VMC's RedLine Technology. Equipped with an Adj...
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Rapala Shad Dancer SDD07 Deep Diving Crankbait
Retail: $11.99Our Price: $9.59Features: The Rapala Shad Dancer SDD07 Crankbait is a 2 3/4 inch, 9/16 ounce multi-species Balsa bait. Brings the excitement of the Rapala Tail Da...
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Rapala OG Tiny 04 Shallow Diving Crankbait
from Retail: $11.99from $9.59Features: The Rapala OG Tiny 04 Shallow Diving Crankbait is a flat-sided Shallow Diving Crankbait you can use to target Bass and other Freshwater s...
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Rapala Jointed Shad Rap 04 Medium Diving Crankbait
Retail: $9.99Our Price: $7.99Features: The Rapala Jointed Shad Rap 04 Medium Diving Crankbait is a rattling, suspending, jointed lure that has a wide action. This 1 1/2-inch b...
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Rapala Shad Rap Elite 55 Floating Crankbait - 2 1/4 Inch
Retail: $15.99Our Price: $12.79Features: The all new Rapala Shad Rap Elite 55 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wir...
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Rapala Husky Jerk 06 Jerkbait/Trolling Minnow
Retail: $8.49Our Price: $6.79Features: The Rapala Husky Jerk 06 is a 2 1/2 inch, 1/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to...
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VMC 7269TTI TechSet Heavy Duty Tandem Assist Hook 2 pack
from Retail: $13.99from $11.19Features: VMC 7269TTI TechSet Tandem Heavy-Duty Assist Hooks are dual saltwater jigging assist hooks with VMC's TechSet technical locking curve. T...
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Rapala Ultra Light Minnow 04 Jerkbait
Retail: $9.99Our Price: $7.99Features: The Rapala Ultra Light Minnow 04 is a 1 1/2 inch, 1/8 ounce ultra-light jerkbait. Weighted body with unique bent lip design facilitates w...
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VMC Neko Hook Black Nickel 6 pack
Retail: $4.49Our Price: $3.59Features: The VMC Neko Hook black nickel was designed specifically by "Ike" Iaconelli for the finesse technique of Neko-Wacky rigging. Forged with...
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Rapala SRCD07 Scatter Rap Countdown 07 Balsa Minnow
Retail: $14.49Our Price: $11.59Features: The Rapala Scatter Rap Countdown 07 is a 2 3/4 inch, 1/4 ounce balsa wood minnow lure. Sinks at a steady rate (1 foot per second in fres...
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Rapala PXR Mavrik 110 Jerkbait - 4.375 Inch
Retail: $18.49Our Price: $14.79Features: Rapala PXR Mavrik 110 Jerkbait is a classic Jerkbait that has an emphasis on extreme success that turns it into a proper fish catching m...
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VMC 7381 SureSet Black Nickel Circle Hooks
Retail: $5.49Our Price: $4.39Features: VMC SureSet Circle Hooks are black nickel hooks forged from extremely tough and lightweight Vanadium Steel. Offset shank. Forged Vanadi...
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Rapala Rippin' Blade: Blade Bait - 2 3/4 Inch
Retail: $12.49Our Price: $9.99Features: The all new Rapala Rippin' Blade is a dynamic bait with a skinnier, heavier build, capable of delivering vibratory action even at the slo...
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Rapala Scatter Rap Shad 07 Medium Diving Crankbait
Retail: $14.49Our Price: $11.59Features: The Rapala Scatter Rap Shad 07 is a 2 3/4 inch, 1/4 ounce medium diving crankbait that catches bass and walleye. Aggressive, erratic act...
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VMC RedLine Series Drop Shot Hooks
Retail: $8.49Our Price: $6.79Features: The VMC RedLine Series Drop Shot Hooks are new, high-performance drop shot hooks made with VMC's RedLine Technology. The RedLine Drop Sho...
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Rapala Jigging Rap 11 Vertical Jig - 4.375 Inch
Retail: $12.49Our Price: $9.99Features: The Jigging Rap® is a versatile fishing bait designed to swim in enticing circles, ideal for attracting suspended game fish under ice or ...
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VMC Neon Moon Eye Jigheads
from Retail: $6.99from $5.59Features: The VMC Neon Moon Eye Jigheads are round Jigheads featuring a large holographic flashy fish eye to drive fish nuts! Each Jighead is buil...
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Rapala Down Deep Husky Jerk 12 Deep Diving Jerkbait
Retail: $9.99Our Price: $7.99Features: The Rapala Down Deep Husky Jerk 12 Deep Diving Jerkbait runs straight even when running fast and deep. This 4 3/4-inch bait features an...
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Rapala Balsa Xtreme Jointed Shad 06 Medium Diving Crankbait
Retail: $17.99Our Price: $14.39Features: The Rapala Balsa Xtreme Jointed Shad 07 Medium Diving Crankbait combines the action of balsa wood with the durability of plastic. This 2...
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VMC Rolling Swivels
Retail: $3.49Our Price: $2.79Features: The VMC Rolling Swivel delivers top-of-the-line swivel performance. Premium brass construction for extra durability. Designed to effect...
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Rapala Jointed Deep Husky Jerk 08 Jerkbait/Trolling Minnow
Retail: $9.99Our Price: $7.99Features: The Rapala Jointed Deep Husky Jerk 08 is a 3 1/2 inch, 3/16 ounce hard lure that swims with the classic Rapala "wounded-minnow" wobble a...
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Rapala Twitchin' Rap 8 Twitchbait - 3.125 Inch
Retail: $12.99Our Price: $10.39Features: The all new Rapala Twitchin' Rap 8 Twitchbait is purpose built by Rapala for targeting highly pressured fish that re easily spooked! Cons...
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Rapala DT Series Crankbait DT8
Retail: $11.99Our Price: $9.59Features: The Rapala DT8 Series Crankbait is a fine-tuned 2 inch (3/8 oz) fishing lure that will dive to and swim with a hard side-to-side action a...
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VMC Rugby Jig
Retail: $8.49Our Price: $6.79Features: The VMC Rugby Jig is a hybrid round/football head jig. Designed by 2003 Bassmaster Classic Champion and 2006 Angler of the Year, Michael...
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Rapala Jigging Shadow Rap 09 - 3.5 Inch
Retail: $13.99Our Price: $11.19Features: The Rapala Jigging Shadow Rap 09 follows in the footsteps of the Legendary Jigging Rap and brings you the angler a more subtle approach ...
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Rapala Shad Rap 2 1/2 inch Medium Diving Crankbait SR06
from Retail: $10.49from $8.39Features: The Rapala Shad Rap SR06 is a 2 1/2 inch, 1/4 ounce medium diving crankbait that closely resembles baitfish found the world over. With a...
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Rapala CountDown CD07 2 3/4 inch Balsa Minnow
Retail: $11.99Our Price: $9.59Features: The Rapala CountDown CD07 is a 2 3/4 inch, 1/4 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target...
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