Primal Sale

Features: The all new VMC Redline Series Double Willow 1/2 oz Spinnerbait is Precision Engineered to deliver optimal Power, Strength, And Hook-Up ...

Features: The Sufix 832 Advanced Superline Braided Line in Fire Tiger 300 Yard Filler Spools are the Strongest, most Durable, and most Advanced Th...

Features: The Sufix 832 Advanced Superline Braided Line in Sunrise 150 Yard Standard Spools are the Strongest, most Durable, and most Advanced Thi...

Features: Strike King's S11 "Eutaw" Polarized Sunglasses boast eleven layers of superior polarized lens technology, ensuring advanced visual perfo...

Features: The Yo-Zuri "Hokuriku" Splashing Float Type Left is designed to surface troll and veer to the left when dragged behind a boat. This floa...

Features: A versatile saltwater swimbait, the PowerBait® Paddlin' PowerStinger delivers realistic action and profile, perfect for attracting predat...

Features: The Sufix 832 Advanced Superline Braided Line in Fire Tiger 150 Yard Standard Spools are the Strongest, most Durable, and most Advanced ...

Features: The wait is finally over for you diehard Discount Tackle Fans as our Popular Oval Stickers are now available for purchase so you can Swag...

Features: The all new Berkley PowerBait 3.25 Inch Bonefish Minnow makes novice anglers good and good anglers great thanks to its seductive design ...

Features: The Berkley Max Capacity Bait Notebook is the best way to manage all your baits for you next trip! Equipped with a hook-n-loop strap for...

Features: Premium topwater frog bait designed to generate explosive strikes and consistent action when targeting big bass. Constructed from durable...

Features: Rapala Hook File helps maintain sticky-sharp hooks. Made from double-sided, high-carbon steel to provide an ultra-fine cutting edge. Com...

Features: The all new Z-Man Bad AZZ Bass Tech HoodieZ brings comfort and functionality to a whole new level! With its Incredibly soft, lightweight ...

Features: Innovative plopper-style bait designed to stand out with unique sound and action, ideal for drawing strikes in tough fishing conditions....

Features: The Strike King Spotlight Split Minnow is a hyper-realistic soft plastic bait designed to excel with forward-facing sonar, giving anglers...

Features: The Strike King® Pinger Minnow features a split-tail design that produces a 180° rolling action, mimicking natural baitfish movements to ...

Features: The Senko is the iconic soft-plastic stickbait, loved by anglers for its unmatched versatility and proven ability to catch fish in numer...

Features: The all new Yo-Zuri SuperBraid 9 Dark Green Filler Spools are Ultra High-Performance Braided Line that improve upon the already Establis...

Features: The all new VMC 7120 Pinhead Needle Point Saltwater Hooks are the pinnacle of strength and quality that Saltwater Anglers need in their ...

Features: The Rapala Rapid Pack is a versatile carry case designed to keep your soft plastics, tools, and accessories organized and easily accessib...

Features: The all new Strike King 7.5 Inch KVD Zeus Worm is a long, large-bodied worm designed to attract Monster Bass with each cast! Thanks to t...

Features: The all new Gary Yamamoto 2.7 Inch Shibo Swimmer is a High-Performance Paddle Tail Swimbait designed to outclass traditional options, pr...

Features: The Yo-Zuri Pro Shad Crankbait is a premium finesse-style shad-shape crankbait delivering a tight wiggle and suspending action, designed ...

Features: The Yo-Zuri Pro 110 Mid Depth Jerkbait is a premium jerkbait designed for 6-8 ft depth, delivering long-distance casts, pinpoint accuracy...

Features: Premium copolymer fishing line designed to deliver superior lure control, bite detection, and dependable strength for consistent angling ...

Features: The all new Berkley 5 Inch Krej introduces a revolutionary hard bait technique known as "Krejing", which is transforming traditional Jer...

Features: The Rapala Rap Wrap is a practical fishing accessory designed to protect multiple rigged rods and lures from damage and tangling during t...

Features: The Rapala Saltwater Grade 9 Inch Hook Remover is ideal for a wide range of Saltwater species and is a must have tool for your tackle box...

Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...

Features: You ever take a look at your beautiful boat and wonder how you could make it look even better?! Well wonder no more as we here at Discoun...

Features: The all new Strike King Tour Grade Spotlight Jighead is the perfect choice for FFS Anglers looking to step up your game with a Tour Grad...

Features: A modern evolution of a classic lure, the CD Magnum Elite delivers the iconic wounded minnow action with unmatched strength and reliabili...

Features: The Crappie BaitZ TeeZ in the Army Green Colorway is a casual graphic T-shirt featuring a bold, hand-drawn style Z-Man Crappie BaitZ desi...

Features: A highly versatile soft plastic minnow bait designed to deliver unique Shim-E motion on the fall, making it a proven choice for enticing ...

Features: Strike King's SK Plus "Platte" Polarized Sunglasses boast TAC (Tri-Acetate Cellulose) polarized lenses, ensuring unparalleled performanc...

Features: Strike King KVD Ultimate Angler Scissors are an 8 inch pair of scissors capable of cutting through braided line Stainless steel construc...

Features: The all new VMC Redline Series Colorado Willow 3/8 oz Spinnerbait is Precision Engineered to deliver optimal Power, Strength, And Hook-U...

Features: Seaguar Blue Label Fluorocarbon is an excellent invisible leader in a bigger, 110 yard spool. The larger 110 yard spool is available in b...

Features: A highly versatile soft plastic minnow bait designed to deliver unique Shim-E motion on the fall, making it a proven choice for enticing ...

Features: The Strike King® Pinger Minnow features a split-tail design that produces a 180° rolling action, mimicking natural baitfish movements to ...

Features: The all new Berkley BER001 Polarized Sunglasses are a must have for any angler looking to step up their fashion and fishing game! With a ...

Features: The Senko is the iconic soft-plastic stickbait, loved by anglers for its unmatched versatility and proven ability to catch fish in numer...

Features: A premium saltwater bait designed for jigging, the Berkley Saltwater PowerStinger offers enhanced action and durability, making it a go-t...