New Years Sale!

Features: The Z-Man Mulletron Line Through Fast Sinking 6 Inch Swimbait is an innovative Swimbait designed for saltwater gamefish with exceptional...

Features: The Z-Man Mulletron Line Through Fast Sinking 4.5 Inch Swimbait is an innovative Swimbait designed for saltwater gamefish with exception...

Features: The DieZel KickerZ is a premium inshore soft bait designed to entice finicky species like tarpon, redfish, speckled trout, and snook with...

Features: The SWAG LT Swimbait delivers a wide, stable swim action with versatile Over/Under Line-Through harness for both dorsal and belly hook ri...

Features: The SWAG LT Swimbait delivers a wide, stable swim action, designed to attract strikes with lifelike movement and versatility for both dor...

Features: The Z-Man Fuzzy BugZ is a next-gen fuzzy-style bait delivering lifelike action to trigger strikes on Ned rigs, dropshots, wacky rigs, and...

Features: Innovative finesse bait combining the classic 2.75" TRD body with hand-threaded silicone skirts for lifelike action and enhanced attracti...

Features: The all new Z-Man PrawnStarZ Soft Plastic 2.5 Inch Prawn is a bait that has been in the making for years, and now finally lives up to th...

Features: A compact finesse bait that imitates zooplankton, insect larvae, and other tiny prey, delivering lifelike movement even when deadsticked....

Features: The all new Z-Man PrawnStarZ Soft Plastic 3 Inch Prawn is a bait that has been in the making for years, and now finally lives up to the ...

Features: Compact 1.75" bait designed for forward-facing sonar, with a realistic shad profile and lively forked tail to attract big crappie and pan...

Features: The Z-Man PrawnStarZ Loose Body Soft Plastic Prawn is a lifelike, versatile soft bait offering realistic action and exceptional durabili...

Finesse with a Fuzzy Twist! The Z-Man Fuzzy TRD Ned Combo is your all-in-one finesse package, hand-picked by the Discount Tackle staff for those da...

Features: The Z-Man FattyZ is a 6 inch soft plastic worm made with 10X Tough ElaZtech construction for amazing durability! Each worm is impregnat...

Features: The Z-Man Ned Rig Kit is a 32-piece assortment of all the soft plastics and jigheads you need to start fishing using the Midwestern fines...

Features: The Z-Man Ned Rig Kit is a 32-piece assortment of all the hottest color soft plastics and jigheads you need to start fishing using the Mi...

Features: The Redfish BaitZ TeeZ in the Indigo Colorway is a casual graphic T-shirt featuring a bold, hand-drawn style Z-Man Redfish BaitZ design t...

Features: The Z-Man Fishing TeeZ are premium t-shirts featuring a bold bass graphic and signature red Z-Man Logo on the back, with a clean Z-Man lo...

Features: The Z-Man Badge TeeZ in the Grey Colorway is a casual graphic T-shirt featuring the classic Z-Man Logo on the front and the Z-Man Science...

Features: The Bass BaitZ TeeZ in the Tan Colorway is a casual graphic T-shirt featuring a bold, hand-drawn style Z-Man Bass BaitZ design that makes...

Features: The Crappie BaitZ TeeZ in the Army Green Colorway is a casual graphic T-shirt featuring a bold, hand-drawn style Z-Man Crappie BaitZ desi...

Features: The Z-Coastal HoodieZ are lightweight, ultra-soft hoodies designed for anglers and outdoor enthusiasts, offering comfortable coverage for...

Features: The Z-Man Z-Logo HoodieZ is a Classic Hoodie designed for comfort on and off the water, perfect for cool mornings and breezy boat rides!...

Features: The Z-Man ElaZtech Swimmin' Trout Trick is a Paddle Tail Swimbait version of the Trout Trick soft jerkbait. Its 10x tough ElaZtech const...