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Top Brands
Memorial Sale Week
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Z-Man Mag SwimZ 8 inch Paddle Tail Swimbait 3 pack
$12.99$11.04Features: Z-Man Mag SwimZ are full-bodied, 8 inch swimbait ideal for targeting big bass, bull redfish, yellowtail, calico bass, muskie, pike, ba...
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Berkley Gulp! Alive! 1 inch Minnow 2.1 oz. Jar
$6.99$6.29Features: The Berkley Gulp! Alive! Minnows have a natural presentation in action, scent, and taste. They come in a little jar of the good stuff--...
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Berkley PowerBait The General Soft Stickbait
from $5.99from $5.39Features: The Berkley PowerBait The General is a classic "Senko-style" soft stickbait laced with Berkley's proprietary PowerBait attractant. Class...
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Z-Man Scented Jerk ShadZ 3.5 inch Soft Plastic Jerkbait 5 pack
$5.99$5.09Features: The Z-Man Scented Jerk ShadZ are 3.5 inch, super-lifelike, salt-impregnated soft jerkbaits! Mimics the appearance and action of a real s...
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Berkley Flicker Shad Crankbait - 5/16 oz
$8.99$8.09Features: The Berkley Flicker Shad Crankbait is a 2 3/4 inch, 5/16 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Fli...
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Z-Man SwimmerZ 6 inch Paddle Tail Swimbait 3 pack
from $7.49from $6.37Features: The Z-Man SwimmerZ Paddle Tail Swimbait is a 6 inch paddle tail swimbait with molded eyes and scales. One of the most bulletproof swimba...
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Yo-Zuri 3DS Minnow Suspending Shallow Diving Rip Bait
from $8.99from $6.29Features: The Yo-Zuri 3DS Minnow is a tournament-grade hard bait that has an erratic darting motion. This suspending lure features the patented 3D...
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Rapala DT Series Crankbait DT16
$11.99$10.19Features: The Rapala DT16 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 16 feet deep. Extra thin polycarbonate li...
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Z-Man Bait BinderZ
from $16.99from $14.44*Note: Any baits, line, tools, and tackle seen in images for this product are for demonstration only and are NOT included with purchase.* Features:...
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Rapala DT Series Crankbait DT8
from $10.49from $8.92Features: The Rapala DT8 Series Crankbait is a fine-tuned 2 inch (3/8 oz) fishing lure that will dive to and swim with a hard side-to-side action a...
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Z-Man Gremlin - 4 Pack
$5.49$4.67Features: The Z-Man Gremlin is an all-new offering from Z-Man designed by Z-Man's own Brian Latimer built to be a big bulky creature bait with man...
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Rapala Original Floater F07 Balsa Jerkbait
$10.99$9.34Features: The Rapala Original Floater F07 is a classic 2 3/4 inch, 1/8 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Z-Man EZ TubeZ 4 inch Soft Plastic Tube 6 pack
$5.49$4.67Features: The Z-Man EZ TubeZ are 4 inch soft plastic tubes made from Z-Man's proprietary 10X Tough ElaZtech material. 10X Tough ElaZtech construct...
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Rapala Rippin' Rap 06 Lipless Crankbait
$9.99$8.49Features: The Rapala Rippin' Rap 06 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2 1/2-inch, 1/2 ounce bait ...
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Z-Man Chatterbait MicroMax
$7.99$6.79Features: The all new Z-Man Chatterbait MicroMax is finally here and delivers on its promise to BFS Anglers to Pack a Punch with each cast for MAXi...
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Z-Man Mag ShroomZ Jigheads 3 pack
$5.99$5.09Features: The Z-Man Mag ShroomZ Jigheads are large, magnum-size Ned rig jigheads built with a 6/0 hook. Mushroom-shaped head mates seamlessly with...
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BKK Silent Chaser 1x EWG Round Head Hook
$4.99Features: The BKK Silent Chaser 1x EWG Round Head is an great new BKK EWG hook, with a round head. The Silent Chaser 1x EWG Round Head is coated wi...
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Z-Man OG Mushroom Jigheads 4 pack
$4.99$4.24Features: The Z-Man OG Mushroom Jigheads is a classic, "old school" mushroom-shaped lead jig head designed for Midwest finesse fishing techniques ...
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Berkley PowerBait CullShad 6 Inch
$12.99$11.69Features: The Berkley PowerBait® CullShad 6 inch is an advanced swim-bait designed for shallow water fishing, offering a large profile and enhance...
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Berkley PowerBait MaxScent Hit Worm Soft Plastic Finesse Worm
$9.99$8.99Features: The Berkley PowerBait MaxScent Hit Worm is a 4 1/2 inch and 7 inch soft plastic finesse worm. Thick, ribbed main body section and tapere...
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Z-Man Original Chatterbait - 3/8 oz
$6.49$5.52Features: The Z-Man Original ChatterBait is a 3/8 ounce, 4 1/2 inch bladed swim jig. Flash of a spinnerbait, vibration of a crankbait, and profile...
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Z-Man ChatterBait Jack Hammer - 1 1/4 oz.
$21.99$18.69Features: The Z-Man ChatterBait Jack Hammer 1 1/4 oz is a premium Bladed Jig designed in collaboration with Bass Pro Brett Hite and the Legendary ...
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NEW
Z-Man Chatterbait Jack Hammer Baby Jack - 1/4 oz
$19.99$16.99Features: The all new Z-Man Chatterbait 1/4 oz Jack Hammer Baby Jack is finally here delivering you and your local waters a more bite sized offeri...
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Yo-Zuri Rattl'N Vibe Mini 3/16 oz. Lipless Crankbait
$7.99$5.59Features: The Yo-Zuri Rattl'N Vibe Mini Lipless Crankbait is an 3/16 ounce ultra light lipless crankbait designed primarily for ice fishing. Desig...
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Yo-Zuri 3D Inshore Slow Sinking 2 3/4 inch Twitchbait
$9.99$6.99Features: The Yo-Zuri 3D Inshore Twitchbait 70 is a 2 3/4 inch, 1/4 ounce slow sinking lipless hard bait with excellent balance for quick starting ...
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Berkley Clickin Frittside Crankbait
$12.99$11.69Features: The Berkley Clickin Frittside Crankbait is a flat-sided profile crankbait equipped with a ceramic ball and integrated Flash Disc for swim...
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Seaguar Blue Label Fluorocarbon Leader Wheel 25 Yards
from $14.75from $11.06Developed with Seaguar's exclusive, proprietary Double Structure Technology, Seaguar Blue Label Fluorocarbon (FC) is one of the best leader materia...
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Z-Man Trout Trick Jerk ShrimpZ 4 inch Soft Plastic Shrimp 5 pack
$6.49$5.52Features: The Z-Man Trout Trick Jerk ShrimpZ mimic the jet-propulsion swimming motion of fleeing shrimp. Tail-first design for backward frantic sw...
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Z-Man Turbo FattyZ 6 inch Soft Plastic Swimming Stickbait 5 pack
$6.49$5.52Features: Z-Man Turbo FattyZ are 6 inch soft plastic stickbait worms with a swimming tail design. Made from 10X Tough ElaZtech material that offer...
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Z-Man Midwest Finesse Swim Jig
$4.99$4.24Features: The Z-Man Midwest Finesse Swim Jig is a skirted swim jig designed for light-line, finesse applications. This is a skirted swim jig design...
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Yo-Zuri Rattl'N Vibe 5/8 oz. Lipless Crankbait
$9.99$6.99Features: The Yo-Zuri Rattl'n Vibe 65 is a sinking 2 1/2 inch, 5/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Yo-Zuri 3DB Deep Suspending Jerkbait 110mm - 4.25 Inch
$9.99$6.99Features: The Yo-Zuri 3DB Suspending 90mm Jerkbait is ideal for stop-and-go or pause/jerk/pause retrieve techniques that drive Big Bass Crazy! Con...
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Seaguar Gold Label Fluorocarbon Leader Wheel 25 Yards
from $19.75from $14.81Features: Seaguar Gold Label Fluorocarbon Leader Wheel 25 Yards is an exceptionally thin fishing leader that is as much as 23% thinner than other ...
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Berkley Swamp Lord Hollow Body Popping Frog
$10.99$9.89Features: The Berkley Swamp Lord Hollow Body Popping Frog is a top-tier topwater popper designed for captivating action cast after cast in a smalle...
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Berkley SPY 2 3/4 inch Spinbait/Spybait
$13.99$12.59Features: The Berkley SPY is a 2 3/4 inch spybait hard finesse propeller bait developed by MLF Bass Pro Tour angler Josh Bertrand. Designed for the...
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Z-Man Hard Leg FrogZ 4 inch ElaZtech Frog 3 pack
from $4.99from $4.24Features: Z-Man Hard Leg FrogZ are 4 inch soft plastic frogs that produce a lively, paddle foot swimming action. 10X Tough super amphibian that i...
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Z-Man TRD FattyZ Ned Worm - 3.25 Inch
$5.49$4.67Features: The all new Z-Man TRD FattyZ Ned Worm is here to take your NED Rigs to the next level this fishing season! Constructed from the Legendar...
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Rapala Original Floater F11 Balsa Jerkbait
$12.99$11.04Features: The Rapala Original Floater F11 is a classic 4 3/8 inch, 3/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Z-Man DoormatadorZ 5 inch Scented Curly Tail Grubs 4 pack
$5.99$5.09Features: The Z-Man DoormatadorZ 5 inch are a new smaller size of the DoormatadorZ scented soft plastic curly tail grub designed specifically for f...
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Rapala Husky Jerk 14 Jerkbait/Trolling Minnow
$9.99$8.49Features: The Rapala Husky Jerk 14 is a 5 1/2 inch, 5/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true. Dives 4...
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Rapala Original Floater F09 Balsa Jerkbait
$11.99$10.19Features: The Rapala Original Floater F09 is a classic 3 1/2 inch, 3/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Z-Man GrubZ 9 inch Oversized Soft Plastic Grub 3 pack
from $4.99from $4.24Features: The Z-Man GrubZ Soft Plastic Grub are oversized soft plastic ElaZtech grubs. Made of super-tough ElaZtech plastic for the highest fish-p...
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Z-Man Project Z ChatterBait 1/2 oz.
$9.99$8.49Features: Chemically-sharpened, heavy-duty Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and electropl...
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Z-Man LizardZ 6 inch Soft Plastic 6 pack
$5.49$4.67Features: Z-Man LizardZ are 6 inch soft plastic lizard-shaped baits made of 10X Tough ElaZtech plastic, so they won't tear up easily like other li...
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Rapala BX Brat 03 Square Bill Crankbait
from $11.49from $9.77Features: The Rapala BX Brat 03 Shallow Squarebill Crankbait is a 2 inch, 3/8 ounce squarebill crankbait that dives 3 feet. Delivers hard flash an...
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Rapala Original Floater F03 Balsa Minnow
$10.49$8.92Features: The Rapala Original Floater F03 is a classic 1 1/2 inch, 1/16 ounce balsa wood minnow lure. Twitch it on top or retrieve it as a shallow ...
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Z-Man Chattershad Soft Plastic Trailer - 4.5 Inch
$5.49$4.67Features: The all new Z-Man 4.5 Inch Chattershad Soft Plastic Trailer is purpose built for use behind the infamous Z-Man Chatterbait increasing yo...
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Rapala Shad Rap 2 inch Medium Diving Crankbait SR05
$11.99$10.19Features: The Rapala Shad Rap SR05 is a 2 inch, 3/16 oz, crankbait with balsa wood construction. With a precise action and natural baitfish profil...
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