Filters
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Top Brands
Memorial Sale Week
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Sale!
Berkley Fusion19 Swimbait Jig Heads - 3 Pack
from $6.99from $6.29Features: The Berkley Fusion19 Swimbait Jig Head is designed for everyone! Its ultra realistic looking custom 40-degree pull point is ideal for op...
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Rapala DT Series Crankbait DT16
$10.99$9.34Features: The Rapala DT16 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 16 feet deep. Extra thin polycarbonate li...
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Sale!
Z-Man Turbo FattyZ 6 inch Soft Plastic Swimming Stickbait 5 pack
$6.49$5.52Features: Z-Man Turbo FattyZ are 6 inch soft plastic stickbait worms with a swimming tail design. Made from 10X Tough ElaZtech material that offer...
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Sale!
Yo-Zuri 3DS Minnow Suspending Shallow Diving Rip Bait
from $8.99from $6.29Features: The Yo-Zuri 3DS Minnow is a tournament-grade hard bait that has an erratic darting motion. This suspending lure features the patented 3D...
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Sale!
Berkley PowerBait CullShad 6 Inch
$11.99$10.79Features: The Berkley PowerBait® CullShad 6 inch is an advanced swim-bait designed for shallow water fishing, offering a large profile and enhance...
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Sale!
Rapala Crush City Cleanup Craw 3.5 Inch - 7 Pack
$6.99$6.29Features: The all new Rapala Crush City 3 Inch Cleanup Craw was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provide ...
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Sale!
Yo-Zuri Rattl'N Vibe Mini 3/16 oz. Lipless Crankbait
$7.99$5.59Features: The Yo-Zuri Rattl'N Vibe Mini Lipless Crankbait is an 3/16 ounce ultra light lipless crankbait designed primarily for ice fishing. Desig...
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Sale!
Z-Man Trout Trick Jerk ShrimpZ 4 inch Soft Plastic Shrimp 5 pack
$6.49$5.52Features: The Z-Man Trout Trick Jerk ShrimpZ mimic the jet-propulsion swimming motion of fleeing shrimp. Tail-first design for backward frantic sw...
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Sale!
Rapala DT Series Crankbait DT8
$10.49$8.92Features: The Rapala DT8 Series Crankbait is a fine-tuned 2 inch (3/8 oz) fishing lure that will dive to and swim with a hard side-to-side action a...
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Berkley Swamp Lord Hollow Body Frog
$9.99$8.99Features: The Berkley Swamp Lord Hollow Body Frog is a top-tier topwater bait designed for captivating action cast after cast in a medium 2.6 inch ...
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Z-Man Hard Leg FrogZ 4 inch ElaZtech Frog 3 pack
$4.99$4.24Features: Z-Man Hard Leg FrogZ are 4 inch soft plastic frogs that produce a lively, paddle foot swimming action. 10X Tough super amphibian that i...
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Z-Man Slim SwimZ 3 inch Soft Paddle Tail Swimbait 6pk
$4.99$4.24Features: The Z-Man Slim SwimZ are downsized, 3 inch soft plastic ElaZtech swimbaits. Ideal for panfish, but super effective when larger fresh- an...
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Berkley SPY 2 3/4 inch Spinbait/Spybait
$11.99$10.79Features: The Berkley SPY is a 2 3/4 inch spybait hard finesse propeller bait developed by MLF Bass Pro Tour angler Josh Bertrand. Designed for the...
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Rapala Original Floater F09 Balsa Jerkbait
$10.99$9.34Features: The Rapala Original Floater F09 is a classic 3 1/2 inch, 3/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Rapala Husky Jerk 14 Jerkbait/Trolling Minnow
$8.99$7.64Features: The Rapala Husky Jerk 14 is a 5 1/2 inch, 5/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true. Dives 4...
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Rapala Original Floater F11 Balsa Jerkbait
$11.49$9.77Features: The Rapala Original Floater F11 is a classic 4 3/8 inch, 3/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Sale!
Z-Man Project Z ChatterBait 1/2 oz.
$8.99$7.64Features: Chemically-sharpened, heavy-duty Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and electropl...
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Sale!
Seaguar Blue Label Fluorocarbon Leader Wheel 25 Yards
from $13.99from $10.49Developed with Seaguar's exclusive, proprietary Double Structure Technology, Seaguar Blue Label Fluorocarbon (FC) is one of the best leader materia...
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Z-Man GrubZ 9 inch Oversized Soft Plastic Grub 3 pack
$4.99$4.24Features: The Z-Man GrubZ Soft Plastic Grub are oversized soft plastic ElaZtech grubs. Made of super-tough ElaZtech plastic for the highest fish-p...
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Sale!
Berkley Clickin Frittside Crankbait
$10.99$9.89Features: The Berkley Clickin Frittside Crankbait is a flat-sided profile crankbait equipped with a ceramic ball and integrated Flash Disc for swim...
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Berkley PowerBait Pit Boss
$5.99$5.39Features: The Berkley PowerBait Pit Boss is a versatile creature bait with appendages for added action that can be fished on jigs, as a ned, also ...
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Yo-Zuri 3DB Popper 3 inch Topwater Popper
$9.99$6.99Features: The Yo-Zuri 3DB Popper has a double-cupped mouth for maximum water and sound displacement. This 3-inch and 3/8-ounce bait combines Inter...
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Sale!
Rapala Crush City 3 Inch Ned BLT - 10 Pack
$6.49$5.84Features: The all new Rapala Crush City 3 Inch Ned BLT was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provide a uni...
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Berkley PowerBait MaxScent Hit Worm Soft Plastic Finesse Worm
$7.99$7.19Features: The Berkley PowerBait MaxScent Hit Worm is a 4 1/2 inch and 7 inch soft plastic finesse worm. Thick, ribbed main body section and tapere...
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Sale!
Berkley Powerbait Nessie Soft Plastic Glide Bait
from $7.99from $7.19Features: Introducing the all new Berkley Powerbait Nessie Soft Plastic Glide Bait, a collaborative design with bass pro Mike Iaconelli designed to...
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Sale!
Berkley PowerBait Power Swimmer Soft Plastic Paddle Tail Swimbait 6 pack
from $5.99from $5.39Features: The Berkley PowerBait Power Swimmer is a ribbed, soft plastic paddle tail (aka boot tail) multi-pupose swimbait that can used to target ...
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Z-Man LizardZ 6 inch Soft Plastic 6 pack
$4.99$4.24Features: Z-Man LizardZ are 6 inch soft plastic lizard-shaped baits made of 10X Tough ElaZtech plastic, so they won't tear up easily like other li...
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Berkley Fusion19 Offset EWG Hook
$3.99$3.59Features: The Berkley Fusion19 Offset EWG Hook is one of the most popular and versatile hooks for soft baits and covers a variety of bait types an...
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Rapala Original Floater F03 Balsa Minnow
$9.49$8.07Features: The Rapala Original Floater F03 is a classic 1 1/2 inch, 1/16 ounce balsa wood minnow lure. Twitch it on top or retrieve it as a shallow ...
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Sale!
Rapala OG Slim 06 Medium Diving Flat-Sided Crankbait
$11.99$10.19Features: The Rapala Ott's Garage (OG) Slim 06 is a 2 3/4 inch, 1/2 ounce medium diving balsa wood crankbait. Flat sides and a circuit board lip p...
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Rapala BX Brat 03 Square Bill Crankbait
$11.49$9.77Features: The Rapala BX Brat 03 Shallow Squarebill Crankbait is a 2 inch, 3/8 ounce squarebill crankbait that dives 3 feet. Delivers hard flash an...
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NEW
Z-Man Prawn StarZ Soft Plastic Prawn - 3.5 Inch
$8.99$7.64Features: The all new Z-Man Prawn StarZ Soft Plastic 3.5 Inch Prawn is a bait that has been in the making for years, and now finally lives up to t...
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Z-Man Scented Jerk ShadZ 3.5 inch Soft Plastic Jerkbait 5 pack
$5.49$4.67Features: The Z-Man Scented Jerk ShadZ are 3.5 inch, super-lifelike, salt-impregnated soft jerkbaits! Mimics the appearance and action of a real s...
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Z-Man CrossEyeZ Power Finesse Jig 3/8 oz.
$5.29$4.50Features: The Z-Man CrossEyeZ Power Finesse Jig is a downsized flipping jig for extra versatility, known to deliver eye-crossing hook sets! Design...
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Rapala CountDown CD1 1 inch Balsa Minnow
$8.99$7.64Features: The Rapala CountDown CD1 is a 1 inch, 1/16 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target spe...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 3/16 oz
$6.99$6.29Features: The Berkley Flicker Minnow 3/16 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dive...
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Sale!
Seaguar Gold Label Fluorocarbon Leader Wheel 25 Yards
from $18.69from $14.02Features: Seaguar Gold Label Fluorocarbon Leader Wheel 25 Yards is an exceptionally thin fishing leader that is as much as 23% thinner than other ...
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Z-Man Project Z Weedless ChatterBait 3/8 oz.
$9.99$8.49The Z-Man Project Z Weedless ChatterBait changes the game of chatterbait fishing. The Z-Man Project Z Weedless ChatterBait features a new head shap...
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Yo-Zuri 3DB Jerkbait Deep 110
$9.99$6.99Features: The Yo-Zuri 3DB Jerkbait Deep 110 is a 4 3/8 inch, 1/2 ounce deep-diving jerkbait. Classic minnow profile and a flat-sided body design. ...
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Rapala Original Floater F18 Balsa Jerkbait
$14.99$12.74Features: The Rapala Original Floater F18 is a classic 7 inch, 11/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a s...
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Z-Man SlingbladeZ Power Finesse Double Willow Spinnerbait
$8.99$7.64Features: The Z-Man SlingbladeZ Power Finesse Double Willow Spinnerbait is a double Willow blade light wire spinnerbait. Tournament-quality spinne...
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Sale!
Rapala SXR-14 X-Rap Saltwater Rip Bait - 5.5 Inch
$20.49$17.42Features: The Rapala SXR-14 X-Rap Saltwater is a 5 1/2 inch, 1 1/2 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassi...
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Sale!
Rapala Rippin' Rap 07 Lipless Crankbait
$8.99$7.64Features: The Rapala Rippin' Rap 07 is a classic lipless crankbait with hard vibrating actions. This 2 3/4-inch, 7/8 ounce bait has a lipless desi...
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BKK Silent Chaser 1x EWG Round Head Hook
$4.99Features: The BKK Silent Chaser 1x EWG Round Head is an great new BKK EWG hook, with a round head. The Silent Chaser 1x EWG Round Head is coated wi...
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Seaguar BasiX Fluorocarbon Line 200 yards
from $10.99from $8.24Features: Seaguar BasiX Fluorocarbon Fishing Line is a new fishing line that matches the invisibility of fluoro with strength and abrasion resista...
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Sale!
Rapala Original Floater F05 Balsa Minnow
$9.49$8.07Features: The Rapala Original Floater F05 is a classic 2 inch, 1/16 ounce balsa wood minnow lure. Twitch it on top or retrieve it as a shallow runn...
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Z-Man DoormatadorZ 5 inch Scented Curly Tail Grubs 4 pack
$5.49$4.67Features: The Z-Man DoormatadorZ 5 inch are a new smaller size of the DoormatadorZ scented soft plastic curly tail grub designed specifically for f...
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Sale!
Z-Man Power Finesse ShroomZ Weedless Jigheads 3 pack
$6.29$5.35Features: Adjustable, dual multi-strand wire weedguard for snag-free fishing Heavy-duty 3/0 black nickel needlepoint hooks Unique welded wire keep...
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