Memorial Sale Week

Features: The Berkley Magic Swimmer is known in the Saltwater world for its Trophy Fish Catching design and it is now finally available in Freshwa...

Features: The Yo-Zuri 3D Squirt is a highly realistic hard bait that expertly imitates squid, featuring wide swimming action enhanced skirt materi...

Features: Elevate your fishing style with the Discount Tackle 511 Patch Flat Bill Trucker Hat, a modern classic that blends rugged comfort with a ...

Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 4 to 7 feet lure designed for maximum pe...

Features: The Berkley Slobberknocker and PowerStinger Kit 3/8 oz is expertly crafted to meet the precise needs of anglers seeking a bladed jig pre...

Features: The Yo-Zuri SuperBraid White Braided Line 300 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top-notc...

Features: The Z-Man Redfish Logo Tech HoodieZ is a hoody. 4.1 oz and made of 100% polyester microfiber construction. Additionally it comes up with ...

Features: The Berkley® Big Game Lip Grip scale is a large, corrosion resistant scale designed for large fresh and saltwater species. Corrosion res...

Features: The Berkley Gulp! 8 Inch Saltwater Grub is a MONSTER that draws in big bites from the biggest of fish you will find in your coastal wate...

Features: The Berkley PowerBait Minnotator Pre-Rigged 2 Inch Paddle Tail Swimbait aims to deliver a top quality fishing experience with a baitfish...

Features: The all new Berkley Magic Swimmer Fast Sinking Saltwater Swimbait is a refresh of the classic and well loved Berkley Magic Swimmer relea...

Features: Measuring only 5"long, the Rapala Compact Line Remover is convenient to have handy for stripping line from your reel. Equipped with a Hig...

Features: The Berkley Gulp! 4 Inch Crawler is a sizeable innovation from the pros at Berkley that implements the wonders of Gulp! Technology, with ...

Features: The Berkley Gulp!® SR Crawler, developed in collaboration with walleye pro Korey Sprengel, revolutionizes the traditional "Spinner Rig" t...

This deluxe,  Rapala 50 pound Digital Fish Gripper Scale is packed with upgraded features. Start off with rugged high-grade stainless steel constru...

Features: The all new Berkley Magic Swimmer Slow Sinking Saltwater Swimbait is a refresh of the classic and well loved Berkley Magic Swimmer relea...

Features: The Yo-Zuri Squid Jig Ultra Bait Aurora Sinking 80mm Squid Jig is a top-of-the-line squid jig that catches BIG Fish! Constructed from Ul...

Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 5-8 feet lure designed for maximum perfo...

Features: The Berkley PowerBait Mayfly Grub makes catching Panfish a breeze thanks to its Micro Size but Macro Action that fish can't resist! Const...

Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...

Features: Award-winning saltwater swimbait with a lifelike mullet profile, photo-printed details, and fluid swimming action that stands out as a pr...

Features: The Sufix 832 Advanced Superline Braided Line in Coastal Camo 600 Yard Bulk Spools are the Strongest, most Durable, and most Advanced Th...

Features: The Yo-Zuri Egi Aurie-Q RS Sinking 50mm Squid Jig is perfect for when squid aren't interested in larger prey and you need smaller presen...

Features: The all new Yo-Zuri Striped Bass Kit is the ideal choice for anglers looking to tackle the infamously fun to catch fish, the Striped Bas...

Features: The award-winning Berkley® PowerBait Saltwater Gilydine offers an exceptionally lifelike presentation in terms of shape, color, and acti...

Features: The Berkley Gulp! infuse 5 inch Jumbo Leech harnesses the power of extreme scent dispersion to widen the strike zone and increase your ca...

Features: The Berkley PowerBait Floating Steelhead Worm is the ideal worm for your next steelhead adventure! Infused with Berkley's own PowerBait ...

Features: High-Performance Saltwater Bladed Jig: The Berkley Saltwater SlobberKnocker is a premium bladed jig engineered for maximum vibration, sou...

Features: The all new Berkley Forward Finesse Braid in the Low-Vis Green Color is purpose built for Forward Facing Sonar Anglers to Maximize Visib...

Features: The Yo-Zuri SuperBraid 5 Color Braided Line 330 Yard Spool is expertly crafted at Yo-Zuri's own line factories in Japan, ensuring top-no...

Features: The Yo-Zuri Crystal 3D Minnow 90mm Floating Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an...

Features: The Sufix 832 Advanced Superline Braided Line in High-Vis Yellow 150 Yard Standard Spools are the Strongest, most Durable, and most Adva...

Features: The Yo-Zuri Trolling Rabbit w/ Swivel uses compact wings to create a whitewater effect as it trolls behind your boat. This float has a l...

Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...

Features: The Sufix 832 Advanced Superline Braided Line in High-Vis Yellow 150 Yard Standard Spools are the Strongest, most Durable, and most Adva...

Features: The all new Berkley Magic Swimmer Fast Sinking Saltwater Swimbait is a refresh of the classic and well loved Berkley Magic Swimmer relea...

Features: The Rapala Giant Lure Replica come in at a substantial 29 inches (74 cm) in length, this "lure" is not designed for fishing but rather as...

Features: The Sufix 832 Advanced Superline Braided Line in Neon Lime Green 600 Yard Bulk Spools are the Strongest, most Durable, and most Advanced...

Features: The all new Z-Man Vintage Rope Hat is a timeless choice for any angler looking for a more subtle look, while also still wanting to show t...

Features: Berkly Trilene 100% Fluorocarbon Professional Grade is high-quality fluorocarbon fishing line offered at an affordable price and backed b...

Features: The Berkley PowerBait® 4 Inch Saltwater CullShad is an advanced swim-bait designed for shallow water fishing, offering a large profile a...

Features: The Yo-Zuri "Hokuriku" Splashing Float Type Right is designed to surface troll and veer to the right when dragged behind a boat. This fl...

Features: Introducing the 2.75 inch Rapala Shallow Shad Rap SSR07, a premium balsa bait designed to have a precise action with intricate finishes, ...