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Top Brands
Labor Day 2025 Sale!
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Berkley Fusion19 Offset EWG Hook
$5.99$5.39Features: The Berkley Fusion19 Offset EWG Hook is one of the most popular and versatile hooks for soft baits and covers a variety of bait types an...
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Rapala Jigging Rap 2 3/4 inch W7 Ice Jigs
$10.99$9.34Features: The Rapala Jigging Rap W7 Ice Jigs are a 2 3/4 inch, 5/8 ounce vertical jigging hard lures. Swims in tantalizing circles both under hard...
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Z-Man Texas Eye TEXL Articulated Jigheads 2 pack
$6.99$5.94Features: The Z-Man Texas Eye TEXL is a new upsized version of the original Texas Eye articulated jighead. Designed to pair with Z-Man's larger ...
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Rapala Shadow Rap Shad 09 Jerkbait
$13.49$11.47Features: The Rapala Shadow Rap Shad 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking action,...
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Berkley PowerBait 1 inch Honey Worm (55 per Jar)
$5.99$5.39Features: Berkley PowerBait Honey Worms are specially formulated for all panfish species. Emulates insect larvae on which many fish feed Great fo...
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Rapala Ultra Light Minnow 04 Jerkbait
from $8.99from $7.64Features: The Rapala Ultra Light Minnow 04 is a 1 1/2 inch, 1/8 ounce ultra-light jerkbait. Weighted body with unique bent lip design facilitates w...
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Rapala XRM-15 X-Rap Magnum Big Game Trolling Lure - 4.75 Inch
$26.99$22.94Features: The Rapala X-Rap Magnum 15 is a 4 3/4 inch, 1 1/8 ounce big game tolling minnow slash bait that dives up to 15 feet unassisted. Run true...
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Rapala Rippin' Rap 07 Lipless Crankbait
$9.99$8.49Features: The Rapala Rippin' Rap 07 is a classic lipless crankbait with hard vibrating actions. This 2 3/4-inch, 7/8 ounce bait has a lipless desi...
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Rapala Original Floater F05 Balsa Minnow
$10.49$8.92Features: The Rapala Original Floater F05 is a classic 2 inch, 1/16 ounce balsa wood minnow lure. Twitch it on top or retrieve it as a shallow runn...
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Rapala Jointed Shad Rap 07 Deep Diving Crankbait
$9.99$8.49Features: The Rapala Jointed Shad Rap 07 Deep Diving Crankbait is a rattling, suspending, jointed lure that has a wide action. This 2 3/4-inch bai...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 3/16 oz
$8.99$8.09Features: The Berkley Flicker Minnow 3/16 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dive...
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Z-Man Guppy GrubZ Soft Plastic Grub - 2 Inch
$4.99$4.24Features: The all new Z-Man Guppy GrubZ Soft Plastic Grub is perfect for year round Panfish Fishing or even Bass Fishing in those later months whe...
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Z-Man Power Finesse ShroomZ Weedless Jigheads 3 pack
$6.99$5.94Features: Adjustable, dual multi-strand wire weedguard for snag-free fishing Heavy-duty 3/0 black nickel needlepoint hooks Unique welded wire keep...
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Rapala Scatter Rap Deep Husky Jerk
$9.99$8.49The Rapala Scatter Rap Deep Husky Jerk is the newst addition to the Scatter Rap family. Baitfish skitter and scatter when they are pursued by pred...
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Rapala Original Floater F13 Balsa Jerkbait
$13.49$11.47Features: The Rapala Original Floater F13 is a classic 5 1/4 inch, 1/4 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a ...
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Z-Man ST GrubZ
from $4.99from $4.24Features: The Z-Man ST Grub is an upgraded version of the popular 2.5" GrubZ™ that has proven to be a staple in the United States and abroad for al...
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Z-Man Project Z Weedless ChatterBait 1/2 oz.
$10.99$9.34The Z-Man Project Z Weedless ChatterBait changes the game of chatterbait fishing. The Z-Man Project Z Weedless Chatterbait features a new head shap...
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Z-Man SwimmerZ 4 inch Paddle Tail Swimbait 4 pack
$7.99$6.79Features: The Z-Man SwimmerZ Paddle Tail Swimbait is a 4 inch paddle tail swimbait with molded eyes and scales. One of the toughest swimbaits on t...
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Z-Man Scented ShrimpZ 3 inch Soft Plastic Shrimp 5 pack
$5.99$5.09Features: Featuring lifelike appendages and a tail, the Z-Man Scented ShrimpZ produce all kinds of shrimpy swimming action that will draw in the p...
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Rapala Super Shad Rap 5 1/2 inch Crankbait
$22.49$19.12Features: The Rapala Super Shad Rap is a magnum-sized version of Rapala's classic Shad Rap crankbait that measures 5 1/2 inches and weighs 1 5/8 o...
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Berkley PowerBait MaxScent Lil' General Worm - 2.75 Inch
$9.99$8.99Features: The Berkley PowerBait MaxScent Lil' General is a 2.75 inch ned-sized stick worm molded from Berkley PowerBait MaxScent formula. Featurin...
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NEW
Z-Man Chatterbait Jack Hammer Baby Jack - 1/2 oz
$19.99$16.99Features: The all new Z-Man Chatterbait 1/2 oz Jack Hammer Baby Jack is finally here delivering you and your local waters a more bite sized offeri...
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Berkley PowerBait The Deal Soft Body Swimbait
$7.99$7.19Features: The Berkley PowerBait The Deal is a soft body swimbait designed by Skeet Reese for fishing when gamefish are on the hunt for baitfish li...
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Berkley PowerBait Power Floating 3 inch Plastic Trout Worm 15 pack
$5.99$5.39Features: The Berkley PowerBait Power Floating Trout Worm replicates trout-attracting features of small worms and other forage for all day success...
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Z-Man CrossEyeZ Power Finesse Jig 1/4 oz.
$5.29$4.50Features: The Z-Man CrossEyeZ Power Finesse Jig is a downsized flipping jig for extra versatility, known to deliver eye-crossing hook sets! The Cr...
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Z-Man CrossEyeZ Flipping Jig 1/2 oz.
$5.29$4.50Features: The Z Man CrossEyeZ Flipping Jig delivers an eye-crossing hookset Features a heavy-duty 4/0 VMC flipping hook with sharp point to land t...
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Rapala XR-10 X-Rap Medium Diving Jerkbait - 4 Inch
$14.99$12.74Features: The Rapala X-Rap 10 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4-inch bait...
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Berkley PowerBait Gilly Soft Body Swimbait
$10.99$9.89Features: The Berkley PowerBait Gilly is a Soft plastic bluegill. Influenced with Japanese technique and design, the innovative new Berkley Gilly ...
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Z-Man HeroZ 10 inch Oversized Soft Jerkbait
$14.99$12.74Features: Z-Man HeroZ are oversized 10 inch fish-shaped jerk bait ideal for a variety of big-fish applications. Extremely soft yet tear-resista...
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VMC 8651DT Feather Dressed X-Rap Treble Hook 2 pack
$5.49$4.67The VMC 8651DT Dressed X-RAP Treble Hook uses natural feathers and reflective Mylar fibers to imitate the action of a minnow's tail, triggering str...
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Z-Man Pop ShadZ 5 inch Soft Plastic Popper 3 pack
from $6.49from $5.52The Z Man Pop ShadZ Soft Plastic Popper is a unique hybrid swimbait and popper, combining 50-percent soft plastic and 50-percent popper design tha...
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Z-Man ZWG Worm Hooks - 4 Pack
$6.99$5.94Features: The all new Z-Man ZWG Worm Hook expands upon the standard that the ZWG Weighted Swimbait Hook started with its elite bait keeping abilit...
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Rapala Shad Rap 2 3/4 inch Medium Diving Crankbait SR07
from $10.49from $8.92Features: The Rapala Shad Rap SR07 is a 2 3/4 inch, 5/16 ounce medium diving crankbait that runs 5 to 11 feet. With a precise action and natural b...
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Z-Man BatwingZ 2 3/4 inch Jig Trailers 6 pack
$4.99$4.24The Z-Man BatwingZ are uniquely textured, featuring buoyant ElaZtech pinchers that float up off the bottom. The BatwingZ jig trailers accurately mi...
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Z-Man BullZeye Skirtless Spinnerbait
$5.99$5.09Features: The Z-Man BullZeye Spinnerbait is a skirtless gold Colorado blade spinnerbait. Provides the hard-thumping vibration and durable construc...
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Rapala DT Series Crankbait DT14
$11.99$10.19Features: The Rapala DT14 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 14 feet deep. Extra thin polycarbonate l...
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Berkley PowerBait MaxScent Tube - 6 pack
$9.99$8.99Features: The Berkley PowerBait MaxScent Tube is a Scented Tube. Releases a super-charged scent field to attract fish like never before seen. Soft...
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Rapala Husky Jerk 08 Jerkbait/Trolling Minnow
$8.49$7.22Features: The Rapala Husky Jerk 08 is a 3 1/8 inch, 1/4 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to...
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Berkley Gulp! 2 inch Scented Saltwater Plastic Sandworm 24 pack
$8.99$8.09Features: The Berkley Gulp! Sandworm swims and looks like it is alive. Extremely durable and long lasting bait. Expand your strike zone with 400x...
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VMC 6mm Neko/Wacky Rigging Rings 15 pack
$3.99$3.39Features: VMC Neko Rigging Rings are 6mm rubber O-rings for helping you Neko or wacky rig soft plastics. Ring rigging secures hooks to the worm wi...
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Z-Man Project Z ChatterBait 1 oz.
$10.49$8.92Features: Chemically-sharpened, heavy-duty 5/0 Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and elect...
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Rapala RipStop 09 Jerkbait
$12.99$11.04Features: The Rapala RipStop 09 is a one-of-a-kind hybrid that combines a traditional hard jerkbait body style with a hard, boot-style tail. Uniqu...
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Rapala Down Deep Husky Jerk 12 Deep Diving Jerkbait
$9.99$8.49Features: The Rapala Down Deep Husky Jerk 12 Deep Diving Jerkbait runs straight even when running fast and deep. This 4 3/4-inch bait features an...
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Rapala Rippin' Rap 05 Lipless Crankbait
$9.99$8.49Features: The Rapala Rippin' Rap 05 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2-inch, 5/16 ounce bait has...
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Rapala Husky Jerk 10 Jerkbait/Trolling Minnow
$9.99$8.49Features: The Rapala Husky Jerk 10 is a 4 inch, 3/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to lon...
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Z-Man CrossEyeZ Flipping Jig 3/8 oz.
$5.29$4.50Features: The Z Man CrossEyeZ Flipping Jig delivers an eye-crossing hookset Features a heavy-duty 4/0 VMC flipping hook with sharp point to land t...
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Berkley SquareBull 2 3/8 inch Shallow Squarebill Crankbait
$10.99$9.89Features: The Berkley® SquareBull is a 2 3/8 inch, 3/8 ounce shallow squarebill crankbait that runs from 3 to 6 feet. Erratic hunting action. Maxi...
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Sufix 832 Advanced Superline Low-Vis Green Braided Line - 300 Yard Filler Spool
from $40.99from $34.84Features: The Sufix 832 Advanced Superline Braided Line in Low-Vis Green 300 Yard Filler Spools are the Strongest, most Durable, and most Advance...
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