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Top Brands
Hard Baits
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Rapala XR-12 X-Rap Medium Diving Jerkbait - 4.75 Inch
Retail: $20.49Our Price: $17.42Features: The Rapala X-Rap 12 Medium Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4 3/4-inch b...
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Z-Man HellraiZer Topwater Tail Blade Bait - 4 Inch
Retail: $15.99Our Price: $13.59Features: The Z-Man HellraiZer 4-inch is a brand new lure featuring the first new topwater technology to come along in years! It planes along the s...
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Strike King KVD 1.5 Deep Diver Squarebill Crankbait
Retail: $10.99Our Price: $9.34Features: The Strike King KVD Deep Diver Squarebill 1.5 Crankbait is designed with the legendary Kevin VanDam to create a deeper diving plug with ...
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Bill Lewis ATV 2.5 Squarebill Crankbait - 2.75 Inch
Retail: $10.99Our Price: $9.34Features: The Bill Lewis ATV 2.5 Squarebill Crankbait is a versatile bait designed for all types of fishing conditions! With a tighter wiggle comp...
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Strike King Chick Magnet Flat Sided Crankbait
Retail: $11.99Our Price: $10.19Features: The Strike King Chick Magnet Flat Sided Crankbait is a flat-sided crankbait. Designed with a thin body and circuit board lip to impart a...
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Strike King KVD Elite 2.5 Squarebill Crankbait - 2.75 Inch
Retail: $11.99Our Price: $10.19Features: The all new Strike King KVD Elite 2.5 Squarebill Crankbait is masterfully crafted to the intense specifications of elite angler Kevin Va...
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Rapala Super Shad Rap 5 1/2 inch Crankbait
Retail: $22.49Our Price: $19.12Features: The Rapala Super Shad Rap is a magnum-sized version of Rapala's classic Shad Rap crankbait that measures 5 1/2 inches and weighs 1 5/8 o...
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Rapala Shad Dancer SDD07 Deep Diving Crankbait
Retail: $11.99Our Price: $10.19Features: The Rapala Shad Dancer SDD07 Crankbait is a 2 3/4 inch, 9/16 ounce multi-species Balsa bait. Brings the excitement of the Rapala Tail Da...
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Megabass Ito Vision 110 Silent Jerkbait
Retail:Our Price: $24.99Features: The Megabass Vision 110 Silent Jerkbait is a stealthy upgrade to the classic Megabass Vision 110. Same 4 1/3 inch, 1/2 ounce profile as ...
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Rebel Deep Teeny Wee Crawfish Lure 1 1/2 inch Medium Diving Crankbait
Retail: $6.99Our Price: $6.29Features: The Rebel Deep Teeny Wee Crawfish Lure Medium Diving Crankbait is a 1 1/2 inch shallow to medium diving crawfish imitating crankbait. De...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/3 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Minnow 1/3 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Strike King Red Eyed Shad Tungsten 2 Tap Lipless Crankbait - 2.5 Inch
Retail: $10.99Our Price: $9.34Features: The 2.5 Inch Strike King Red Eyed Shad Tungsten 2 Tap Lipless Crankbait is a ultra unique Lipless Crankbait that's body design makes for...
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Strike King 5XD Elite Series Crankbait - 2.5 Inch
Retail: $11.99Our Price: $10.19Features: The all new Strike King 5XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...
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G-Ratt Baits Poppa Pete 2.0 Glide Bait - 10 Inch
Retail: $54.99Our Price: $46.74Features: The all new G-Ratt Baits Poppa Pete 2.0 Glide Bait takes what you know and love from the Original Poppa Pete, but upgrades it for even de...
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Cotton Cordell Boy Howdy Topwater Prop Bait - 4.5 Inch
Retail: $6.99Our Price: $5.94Features: The Cotton Cordell Boy Howdy Topwater Prop Bait has long been a staple in a successful anglers tackle box thanks to its explosive action ...
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Storm Original ThunderStick 4 3/8 inch Jerkbait/Trolling Minnow
Retail: $8.49Our Price: $7.22Features: The Storm Original ThunderStick is a 4 3/8 inch, 1/2 ounce shallow diving jerkbait/trolling minnow. True in design and manufacturing to t...
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River2Sea S-Waver 200 Hard Body Swimbait
Retail:Our Price: $45.99Features: The River2Sea S-Waver 200 is an 8 inch, 3 3/8 ounce hard body glide bait. Exhibits natural "S-Action" swimming motion roughly a foot bel...
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Jackall Gantarel Jr. Hard Body Swimbait
Retail: $43.99Our Price: $41.79Features: The Jackall Gantarel Jr. Hard Body Swimbait is a 5 inch, 1 1/2 ounce hard body swimbait with a slow-floating buoyancy rating. Two joints...
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Rapala Twitchin' Rap 8 Twitchbait - 3.125 Inch
Retail: $12.99Our Price: $11.04Features: The all new Rapala Twitchin' Rap 8 Twitchbait is purpose built by Rapala for targeting highly pressured fish that re easily spooked! Cons...
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SPRO Little John Micro 45 Shallow Ultralight Crankbait
Retail: $15.49Our Price: $13.17Features: The SPRO Little John Micro 45 is a 1 3/4 inch, 5/16 ounce finesse shallow diver crankbait that dives 2 to 3 feet. Perfect for tough fish...
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JDM Color
Megabass IXI Shad Type-R Shallow Diving Crankbait - 2.4 Inch
Retail:Our Price: $22.99Features: The Megabass IXI Shad Type-R is a high-pitch, high-stability shallow-running crankbait built for quickly covering water up to 1m, turning...
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Yo-Zuri Pro Mid-Depth 110 Jerkbait - 4.375 Inch
Retail: $14.99Our Price: $11.99Features: The Yo-Zuri Pro 110 Mid Depth Jerkbait is a premium jerkbait designed for 6-8 ft depth, delivering long-distance casts, pinpoint accuracy...
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Rapala XRM-10 X-Rap Magnum Big Game Trolling Lure - 4.375 Inch
Retail: $25.49Our Price: $21.67Features: The Rapala X-Rap Magnum 10 is a 4 3/8 inch, 3/4 ounce big game tolling minnow slash bait that dives up to 10 feet unassisted. Run true o...
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Bill Lewis Hammer Flat Crankbait - 3/8 oz
Retail: $10.99Our Price: $9.34Features: The Hammer-Trap is a premium lipless lure designed to deliver aggressive action and draw vicious strikes from nearby fish. Built with hig...
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SPRO Little John 50 Type R Shallow Diving Crankbait
Retail: $15.49Our Price: $13.17Features: The SPRO Little John 50 Type R 50 is a new rattling version of the 2 1/2 inch, 1/2 ounce Little John 50 shallow diver (3 to 5 feet). Bois...
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Rapala Deep Tail Dancer 09 Extra Deep Diving Crankbait
Retail: $16.99Our Price: $14.44Features: The Rapala Deep Tail Dancer 09 Crankbait is a 3 1/2 inch, 7/16 ounce ultra-deep diving banana-style walleye crankbait that runs up to 20...
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Rapala Scatter Rap Minnow 11 Casting/Trolling Plug
Retail: $14.49Our Price: $12.32Features: The Rapala Scatter Rap Minnow 11 is a 4 3/8 inch, 3/16 ounce casting/trolling minnow plug that dives 6 to 9 feet. Graceful, natural wo...
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Yo-Zuri Crystal Minnow Floating Deep Diver Trolling Lure 110mm - 4.25 Inch
Retail: $14.99Our Price: $11.99Features: The Yo-Zuri Crystal Minnow 110mm Floating Deep Diving Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming act...
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G-Ratt Pistol Pete Glide Bait
Retail:Our Price: $21.99Features: The G-Ratt Baits Pistol Pete is the Sneaky Pete's little brother, measuring 5 1/4 inch and weighing 1 1/5 ounce with the same single joi...
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River2Sea Bubble Walker 128 Topwater Walker/Popper
Retail:Our Price: $12.99Features: The River2Sea Bubble Walker is a floating topwater bait that can walk as well as pop. Bubble Walker 128 has a feathered rear treble hook...
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Strike King Bitsy Pad Perch - 3 Inch
Retail: $6.99Our Price: $5.94Features: The all new Strike King Bitsy Pad Perch improves on the success of the already popular KVD Pad Perch by giving it a smaller profile more...
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Jackall Pompadour Jr. Topwater Lure
Retail: $26.99Our Price: $25.64Features: Pompadour Jr. Topwater Lure is a 2 1/2 inch winged topwater prop lure. Metal wings that produce a big splash and distinct sound complemen...
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Yo-Zuri Floating Magnum Minnow Jr. 70mm - 2.75 Inch
Retail: $8.99Our Price: $7.19Features: The Yo-Zuri Floating Magnum Minnow Jr. 70mm is the perfect Minnow Bait for angler looking to fish Surf, Jetties, Piers, or anywhere else...
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Bucca Trick Shad Glidebait - 8 Inch
Retail: $52.99Our Price: $47.69Features: Premium 8" slow-sinking swimbait designed by Mike Bucca, built to deliver lifelike swimming action that triggers strikes from big bass in...
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Megabass Super-Z Z-2 Deep Diving Crankbait
Retail:Our Price: $19.99Features: The Megabass Super-Z Z2 is a new 2 inch, 1/4 ounce crankbait designed to dive up to 10 feet deep. High-pitch action and relentless bulldo...
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Berkley Stunna 100 +1 Jerkbait - 3.94 Inch
Retail: $16.99Our Price: $15.29Features: The new Berkley Stunna 100 +1 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledg...
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Strike King 6XD Elite Series Crankbait - 3 Inch
Retail: $12.99Our Price: $11.04Features: The all new Strike King 6XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...
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Lucky Craft Sammy 105 Knocking Topwater Walker - 4.25 Inch
Retail: $10.99Our Price: $9.89Features: The Lucky Craft Sammy 105 is a 4.25 Inch Topwater Walker that elicits a Legendary "walk the dog" action calling in big fish from far and ...
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Rapala Original Floater Elite 120 Minnow - 4.75 Inch
Retail: $18.99Our Price: $16.14Features: The Original Floater® Elite is a premium long-casting balsa lure designed for freshwater casting and trolling, delivering the iconic Woun...
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Rebel Big Craw 2 1/2 inch Medium Diving Crankbait
Retail:Our Price: $6.29Features: The Rebel Big Craw Medium Diving Crankbait is a 2 1/2 inch, 7/16 ounce medium to deep diving crawfish imitating crankbait. Classic multi...
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Rapala DT Series Crankbait DT14
Retail: $11.99Our Price: $10.19Features: The Rapala DT14 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 14 feet deep. Extra thin polycarbonate l...
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Nomad Design The Ridgeback Jig
Retail:from $11.99Features: The Nomad Design The Ridgeback is a Saltwater Back-Sliding Style Casting Jig The Ridgeback can be worked slowly or quickly, with a slow f...
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Strike King Bitsy Jerkbait
Retail: $6.99Our Price: $5.94Features: The all new Strike King Bitsy Jerkbait is a downsized version of the original KVD Jerkbaits crafted to excel in small ponds, creeks, and ...
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Evergreen International CR-16 Extra Deep Diving Crankbait
from Retail: $17.99from $14.99Features: The Evergreen International CR-16 is a 3 inch, 15/16 ounce extra deep-diving crankbait. Natural high-pitch rolling and vivid wobbling a...
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Bill Lewis SB-57 Squarebill Crankbait
Retail: $10.99Our Price: $9.34Features: Designed by Major League Fishing pro Mark Daniels Jr., the SB-57 Squarebill delivers high-performance action for targeting fish around ro...
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SPRO E Pop 80 Topwater Popper
Retail: $11.99Our Price: $10.19Features: The SPRO E Pop 80 is a 3 inch, 7/16 ounce topwater popper. Perfect balance of quality, performance, and value. Internal rattles add an e...
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River2Sea Bubble Popper 88 Topwater Popper
Retail:Our Price: $10.99Features: The River2Sea Bubble Popper 88 is a Topwater walking bait that you can walk and pop in both freshwater and saltwater. In addition to th...
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Rapala GSR07 Glass Shad Rap 2 3/4 inch Suspending Crankbait
Retail: $9.99Our Price: $8.49Features: The Rapala Glass Shad Rap (GSR07) is a 2 3/4 inch, 7/16 oz, suspending crankbait with a see-through hard plastic body and realistic iride...
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