Hard Baits

Features: The LIVETARGET Sonic Shad is a blade bait that flutters and darts to mimic a baitfish in distress. Shad imitation bait. Features an inner...

Features: The Lucky Craft Pointer 50 SS Jerkbait is a 2 inch (50 mm) Super Sinking Jerkbait, diving and effective at about 3 feet deep Powerful act...

Features: The LIVETARGET BaitBall Spinner Rig Umbrella Rig combines the anatomically accuracy of realistic baitfish swimbaits, the vibrations of a...

Features: The SPRO Fat Papa Walker is a 5.1 inch, 7/8 ounce topwater walking bait designed by SPRO Pro Staffer Russ Lane. Enlarged belly section t...

Features: The Luhr-Jensen Cut Bait Head w/ Rigging is a teaser head for use when trolling cut bait sardine, herring, or other baitfish. Pre-drille...

Features: Daiwa Rock Rover Jig Hoochie Replacement Skirt is a squid replacement skirt. Same OEM skirt found sold with the Daiwa Rock Rover Jig. Me...

Features: The SPRO Cyclone Prop Jr. is a Topwater Prop Bait. Features a metal prop style tail. Unique shape of the bait also gives it a secondary h...

Features: Blue Fox Strobe Tear Drop Spoon Kit contains spoon lures great for casting or trolling. The fluttering action on the drop and the flash ...

Features: The Strike King Denny Brauer 3/8 oz Baby Structure Jig aims to tackle one of the biggest obstacles to fishing structure, Hang Ups! This ...

Features: The Hardcore Vibe 75S is a 3 inch, 3/4 ounce sinking lipless crankbait with multiple rattles. Tight wiggle swimming action that is deadly...

Features: The Rebel Wee Frog Waking Crankbait is a 2 inch frog imitating waking crankbait. Effectively mimics a fleeing frog. Produce realistic fr...

Features: Introducing the 2 inch Rapala Shallow Shad Rap SSR05, a premium balsa bait designed to have a precise action with intricate finishes, and...

Features: The Northland Tackle Pro-Walleye Crawler Harness is a precision engineered harness designed for high level Walleye fishing! Constructed w...

Features: The Rebel Tracdown Minnow 3-piece variety pack is 3 of the top 1 5/8 inch Tracdown Minnows. Contains 3 of the top selling Tracdown Minno...

Features: The Arbogast Triple Threat Classic Hard Baits Variety Pack has two classic Arbogast Hula Poppers and one battle-tested Arbogast Jitterbu...

Features: The SPRO Wameku Shad 70 is a 2 3/4 inch, 3/4 ounce lipless crankbait designed by Bassmaster Elite Series angler Shinichi Fukae. Extremel...

Features: The Lunkerhunt Spud is a multi-sided jigging spoon. Well-balanced to produce productive vertical jigging action. Multi-faceted surfaces ...

Features: The Luhr-Jensen Bolo Flex-i-Troll is a lake trolling rig featuring Luhr-Jensen's unique Bolo blade design. Bolo shape consists of two ove...

Features: The Luhr-Jensen Rattling Kwikfish K14 are 4 1/4 inch diving plug lures designed for salmon, steelhead, and trout. Aggressive action forc...

The P-Line 'Sassin jig is the latest jigging minnow introduction into the P-Line family of lead jigs. What makes the 'Sassin unique is the cupped d...

Features: The Rapala Jigging Shad Rap 02 is a 1 inch, 1/8 ounce shad profile ice jig. More pronounced movement, with a lethargic circle down action...

Features: The Hardcore Crank 65F 2+ is a 2 5/8 inch, 1/2 ounce shallot to medium diving crankbait that runs between 2 and 7 feet. High-frequency ac...

Features: The Evergreen International ZR-4 Zeruch Crankbait is a 2 3/4 inch, 5/7 oz crankbait with an unusually shaped body and bill. Diving about ...

Features: The Arbogast Hula Popper 2.0 is an updated version of the classic 2 inch, 3/8 ounce Hula Popper skirted topwater popper. Deeply cupped m...

Features: Introducing the 2.75 inch Rapala Shallow Shad Rap SSR07, a premium balsa bait designed to have a precise action with intricate finishes, ...

Features: The Bomber Model 6A is a 2 1/8 inch, 3/8 ounce shallow diving crankbait. Staple among avid anglers for years that continues to get the j...

Features: The Daiwa Steez Custom HMKL Minnow is a Top New Jerkbait from Daiwa. Designed with a lean body which is more effective in tough fishing s...

Features: The Bubba 11 Inch Crimpers are an integral tool that should be a part of any fishing vessel! Thanks to the iconic Bubba Non-Slip Grip, t...

Features: The all new Rapala Twitchin' Rap 8 Twitchbait is purpose built by Rapala for targeting highly pressured fish that re easily spooked! Cons...

Features: The Rebel Value Minnow Shallow Jerkbait is a shallow diving jerkbait. Perfect for small waters, streams, ponds, and shallow water. Catch...

Features: The Rapala Jigging Shad Rap 05 is a 2 inch, 5/16 ounce shad profile ice jig. More pronounced movement, with a lethargic circle down acti...

Features: The Lunkerhunt Rattle Spud is a small, rattling jigging spoon. Diamond-like cuts catch and refract light from multiple angles. Hand-tied...