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Top Brands
Hard Baits
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Megabass Great Hunting GH110 Jerkbait - 4.25 Inch
Retail:Our Price: $22.99Features: The Megabass Great Hunting GH110 Jerkbait belongs to the Great Hunting Family of baits whose mantra is "Evangelist Of The Extreme Games"...
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Yo-Zuri 3DB Pencil Popper - 5.375 Inch
Retail: $11.99Our Price: $9.59Features: The Yo-Zuri 3DB Pencil Popper 5.375 Inch is a unique Walking and Popping Topwater Lure that will give you an advantage on the water! Par...
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Berkley Jack 6 Lipless Crankbait - 2.5 Inch
Retail: $11.99Our Price: $10.79Features: The Berkley Jack 6 Lipless Crankbait is the smallest of the Jack Line of Crankbaits, but don't let its size fool you as it packs a punch...
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Rapala RipStop Deep 09 Jerkbait
Retail: $12.99Our Price: $11.04Features: The Rapala RipStop® Deep 09 is a 3 1/2 inch, 1/4 ounce deep diving (up to 6 feet) jerkbait. Hard plastic boot tail that imparts a unique...
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Bill Lewis Precise Walleye Crank (PWC)
Retail: $13.99Our Price: $11.89Features: The Bill Lewis Precise Walleye Crank (PWC) is a meticulously designed bait specifically crafted for precision trolling, with input from ...
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SPRO Rat 25 Wakebait
Retail: $34.49Our Price: $29.32Features: The SPRO Rat 25 wakebait is the most lifelike rat imitation topwater bait to ever hit the market! Featuring a single jointed rodent prof...
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Berkley Hit Stick 9 - 3.5 Inch
Retail: $9.99Our Price: $8.99Features: The Berkley® Hit Stick 9 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versatil...
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Evergreen JXJ Jointed Minnow - 2.75 Inch
Retail: $21.99Our Price: $18.69Features: The Evergreen JXJ Jointed Minnow is the perfect choice for when Bass are especially Keyed in on Smaller Baitfish and are being especially...
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SPRO Walking Haint 110 Topwater Walker - 4.25 Inch
Retail: $11.99Our Price: $10.19Features: The all new SPRO Walking Haint 110 Topwater Walker is an exceptional new topwater bait from the Pros at SPRO designed to provoke vicious...
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Rapala XR-08 X-Rap Deep Diving Jerkbait - 3.125 Inch
Retail: $15.49Our Price: $13.17Features: The Rapala X-Rap Deep 08 Deep Diving Jerkbait exhibits the classic X-Rap action down deep underwater. This 3 1/8-inch bait has a stainle...
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Bucca Baby Bull Rat Wakebait - 3.5 Inch
Retail: $23.99Our Price: $21.59Features: The all new Bucca Baby Bull Rat Wakebait is an ultra realistic imitation mouse topwater bait designed by Mike Bucca to catch you big fis...
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Rapala Ultra Light Rippin' Rap 04 Lipless Crankbait
Retail: $9.99Our Price: $8.49Features: The Rapala Ultra Light Rippin' Rap 04 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions in a lighter package....
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G-Ratt Sneaky Pete OG Glide Bait
Retail: $38.99Our Price: $35.99Features: Seductive Slow-Sink Glide - The 2.4 oz balanced design sinks deliberately while gliding side-to-side with subtle power, drawing brutal re...
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Rapala Ultra Light Minnow 06 Jerkbait
Retail: $9.99Our Price: $8.49Features: The Rapala Ultra Light Minnow 06 is a 2 1/2 inch, 1/8 ounce ultra-light jerkbait. Weighted body with unique bent lip design facilitates w...
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Berkley Shallow Money Badger Crankbait - 1.5 Inch
Retail: $10.99Our Price: $9.89Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 2 to 4 feet lure designed for maximum pe...
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Berkley Flicker Shad Crankbait - 1/8 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Shad Crankbait is a 1 1/2 inch, 1/8 ounce pro-designed deep-diving plug that dives 6 to 8 feet deep. Berkley Flicke...
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Rapala J05 Jointed 2 inch Balsa Wood Minnow
Retail: $11.99Our Price: $10.19Features: The Rapala J05 Jointed Minnow is a 2 inch, 1/8 oz balsa wood minnow with a tight, wobbling action. The versatile J05 can be cranked or tr...
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Yo-Zuri Pro 110 Jerkbait - 4.375 Inch
Retail: $14.99Our Price: $11.99Features: The Yo-Zuri Pro 110 Jerkbait is a premium jerkbait designed for 3-5 ft depth, delivering long-distance casts, pinpoint accuracy, and irre...
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Berkley Stunna 112 +2 Jerkbait - 4.4 Inch
Retail: $16.99Our Price: $15.29Features: The Berkley Stunna 112 +2 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge of...
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Berkley Deep Hit Stick 4.75 Inch
Retail: $11.99Our Price: $10.79Features: The all new 4.75 Inch Berkley Deep Hit Stick offers true balsa-like action with a premium build quality that makes it ideal for the deep...
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SPRO MadEye Minnow 120 Deep Diving Walleye Trolling Lure
Retail: $14.99Our Price: $12.74Features: The SPRO MadEye Minnow 120 is a 4 3/4 inch, 1/2 ounce deep diving walleye trolling hard minnow. Highly-effective cold-water walleye trol...
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River2Sea Ruckus 3/4 oz. Lipless Crankbait
Retail:Our Price: $11.99Features: River2Sea Ruckus is a 3 inch lipless crankbait that makes a lot of noise! In colder water months--it's a favorite in the early spring--t...
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SPRO Sashimmy Swimmer 105 - 4.25 Inch
Retail: $18.99Our Price: $16.14Features: The SPRO Sashimmy Swimmer 105 crafted by Elite Series pro angler Bryan New, showcases a distinctive "S" swimming action that drives fish...
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Strike King Red Eyed Shad Lipless Crankbait - 2 Inch
from Retail: $8.99from $7.64Features: The 2 Inch Strike King Red Eyed Shad Lipless Crankbait is a ultra unique Lipless Crankbait that's body shape/design results in incredibl...
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Strike King Red Eyed Shad Lipless Crankbait - 3 Inch
from Retail: $9.99from $8.49Features: The 3 Inch Strike King Red Eyed Shad Lipless Crankbait is a ultra unique Lipless Crankbait that's body shape/design results in incredibl...
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Bill Lewis Rat-L-Trap Mag Trap Lipless crankbait
from Retail: $7.99from $6.79Features: Legendary hardbait designed for big fish, the Bill Lewis Mag-Trap® features a flashy shad-like profile and a super-tight wiggle that mim...
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Hideup Hu-Minnow 111FS Fast Sinking Jerkbait - 4.4 Inch
Retail: $23.99Our Price: $21.59Features: Hideup Hu-Minnow 111FS Jerkbait delivers intense vibrations and water churning, making it perfect for tough conditions like strong winds...
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Rapala Shad Rap Elite 55 Floating Crankbait - 2 1/4 Inch
Retail: $15.99Our Price: $13.59Features: The all new Rapala Shad Rap Elite 55 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wir...
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Megabass X-NANAHAN+2 Finesse Jerkbait - Deep Diver
Retail:Our Price: $17.99Features: The all new Megabass X-NANAHAN+2 Finesse Jerkbait is a fusion of the fishing ideals of Shinji Sato and the engineering expertise of Yuki...
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Smithwick Suspending Super Rogue 5 inch Jerkbait
Retail: $8.99Our Price: $7.64Features: The Smithwick Suspending Super Rogue Jerkbait is a 5 inch suspending jerkbait/trolling hard minnow. Cast far and offers unmatched durabi...
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Bucca Baby Bull Shad Hard Body Swimbait
Retail: $17.99Our Price: $16.19Features: The Bucca Baby Bull Shad is a downsized, entry-level version of the high-end Triton Mike Bucca Bull Shad shad-profile hard body swimbaits...
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Rapala XRP-07 X-Rap Pop Topwater Popper - 2.75 Inch
Retail: $16.49Our Price: $14.02Features: The Rapala X-Rap Pop 07 Topwater Popper brings that classic X-Rap action to the topwater. This 2 3/4-inch bait has internal textured bod...
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Megabass Sonicside Medium Diving Squarebill Crankbait
Retail:Our Price: $19.99Features: Megabass Sonicside Crankbait is a 2.6 inch medium running squarebill crankbait that dives roughly 6 feet. Advanced aerodynamics and perf...
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Megabass S Crank 1.2 Shallow Squarebill Crankbait
Retail:Our Price: $19.99The Megabass S Crank 1.2 is a 2 1/3 inch, 3/8 ounce shallow squarebill crankbait that dives up to 4 feet. It features a patented design that genera...
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Lucky Craft Pointer 65 SP Suspending Jerkbait - 2.5 Inch
Retail: $14.99Our Price: $13.49Features: The Lucky Craft Pointer 65 SP Suspending Jerkbait is one of many members of the LEGENDARY Pointer Family of Jerkbaits and it truly lives...
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Rapala Balsa Xtreme BX Jointed Minnow 09 Medium Diving Jerkbait
Retail: $17.99Our Price: $15.29Features: The Rapala Balsa Xtreme BX Jointed Minnow 10 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. Th...
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Rapala Slab Rap SLR04 1 1/2 inch Lipless Crankbait
Retail: $9.49Our Price: $8.07Features: The Rapala Slab Rap SLR04 is a 1 1/2 inch, 1/8 ounce lipless jigging lure. Searches in wide, erratic directions, circling back to center...
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Rebel Wee Frog 2 inch Waking Crankbait
Retail: $6.99Our Price: $6.29Features: The Rebel Wee Frog Waking Crankbait is a 2 inch frog imitating waking crankbait. Effectively mimics a fleeing frog. Produce realistic fr...
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Nomad Design Vertrex Max Soft Vibe
Retail:from $12.99Features: The Nomad Design Vertrex Max is the very first soft plastic lipless crankbait ever made! It has a hard head like a lipless crankbait wit...
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Strike King Evader 90 Subsurface Walker - 3.5 Inch
Retail: $15.99Our Price: $13.59Features: The all new Strike King Evader 90 Subsurface Walker is a truly unique take on a Topwater Walker that drives fish wild and entices big st...
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Bill Lewis Depth Strike 95 Sinking Twitch Bait - 3.75 Inch
Retail: $11.99Our Price: $10.19Features: The all new Bill Lewis Depth Strike 75 Sinking Twitch Bait is Purpose Built and Optimized for success with Forward Facing Sonar Systems!...
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Shimano World Minnow 115SP Suspending Jerkbait
Retail:Our Price: $25.99Features: The Shimano World Minnow 115SP Suspending Jerkbait is equipped with the innovative FlashBoost Internal, Spring-Loaded Suspended Foil tha...
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Rapala OG Tiny 04 Shallow Diving Crankbait
from Retail: $11.99from $10.19Features: The Rapala OG Tiny 04 Shallow Diving Crankbait is a flat-sided Shallow Diving Crankbait you can use to target Bass and other Freshwater s...
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Bill Lewis Hammer-Trap Lipless Crankbait - 3 Inches
Retail: $9.99Our Price: $8.49Features: The all new Bill Lewis Hammer-Trap 3 Inch Lipless Crankbait is the latest addition to the lipless category and builds on the brand's 50-...
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Lucky Craft Gunfish 117 Topwater Popper/Walker - 4.5 Inch
Retail: $9.99Our Price: $8.99Features: The Lucky Craft Gunfish 117 is a 4.5 Inch Topwater Popper/Walker that blends the two styles together giving an irresistible action big fi...
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Rapala Jointed Deep Husky Jerk 12 Jerkbait/Trolling Minnow
Retail: $9.99Our Price: $8.49Features: The Rapala Jointed Deep Husky Jerk 12 is a 4 3/4 inch, 1/2 ounce hard lure that swims with the classic Rapala "wounded-minnow" wobble an...
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Rapala Shad Rap Elite 75 Floating Crankbait - 3 Inch
Retail: $15.99Our Price: $13.59Features: The all new Rapala Shad Rap Elite 75 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wire...
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Rapala Fat Rap 05 Deep Diving Crankbait
Retail: $9.99Our Price: $8.49The Rapala Fat Rap 05 is a 2 inch, 5/16 ounce shallow diving crankbait crafted from extra-durable Balsa wood and equipped with a narrow bill. This...
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