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Rapala XR-12 X-Rap Medium Diving Jerkbait - 4.75 Inch
Retail: $20.49Our Price: $16.39Features: The Rapala X-Rap 12 Medium Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4 3/4-inch b...
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Rebel Super Pop-R 3 1/8 inch Topwater Popper
from Retail: $7.99from $7.19Features: The Rebel Super Pop-R Topwater Popper is a 3 1/8 inch small saltwater-grade topwater popper. Super-sized, saltwater-ready version of the...
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Rapala XR-10 X-Rap Deep Diving Jerkbait - 4 Inch
Retail: $15.49Our Price: $12.39Features: The Rapala X-Rap Deep 10 Deep Diving Jerkbait exhibits the classic X-Rap action down deep underwater. This 4-inch bait has a stainless s...
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G-Ratt Baits Poppa Pete 2.0 Glide Bait - 10 Inch
Retail: $54.99Our Price: $46.74Features: The all new G-Ratt Baits Poppa Pete 2.0 Glide Bait takes what you know and love from the Original Poppa Pete, but upgrades it for even de...
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Bill Lewis Rat-L-Trap Chrome Series Lipless Crankbait - 3 Inch
Retail: $8.99Our Price: $7.64Features: The Bill Lewis Rat-L-Trap is a bait many consider to be one of the best lures of all time and it is for good reason, and the Chrome Seri...
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Pokémon Fishing Kyogre Topwater Crawler - 4.5 Inch
Retail:Our Price: $59.99Features: Kyogre! I Choose You!!! The Pokémon Fishing Kyogre Topwater Crawler is a Fun and Unique Collaboration between the Pokémon Company and D...
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Arbogast Jitterbug Clicker 2 inch Wakebait
Retail: $7.99Our Price: $6.79Features: The Arbogast Jitterbug Clicker Wakebait is just like the Original Jitterbug but with a clicker attached. Double-cupped lipped that prod...
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Rapala XRP-07 X-Rap Pop Topwater Popper - 2.75 Inch
Retail: $16.49Our Price: $13.19Features: The Rapala X-Rap Pop 07 Topwater Popper brings that classic X-Rap action to the topwater. This 2 3/4-inch bait has internal textured bod...
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SPRO Zero Minnow 130 Wakebait
Retail: $12.99Our Price: $11.04Features: The SPRO Zero Minnow 130 is a 5 inch, 1/2 ounce minnow-profile wakebait. Perfect balance of quality, performance, and value. Runs between...
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Berkley Hit Stick 13 - 5.1 Inch
from Retail: $9.99from $8.99Features: The Berkley® Hit Stick 13 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versati...
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Bandit Walleye Shad - 3.625 Inch
Retail: $5.99Our Price: $5.39Features: The all new Bandit 3.625 Inch Walleye Shad is Precision Engineered to elicit Aggressive Strikes from Walleye in Heavily Pressured Waters...
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Rapala Shad Rap Elite 55 Floating Crankbait - 2 1/4 Inch
Retail: $15.99Our Price: $12.79Features: The all new Rapala Shad Rap Elite 55 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wir...
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Berkley Flicker Shad Crankbait - 1/4 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Shad Crankbait is a 2 1/4 inch, 1/4 ounce pro-designed deep-diving plug that dives 10 to 12 feet deep. Berkley Flic...
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Rapala Husky Jerk 06 Jerkbait/Trolling Minnow
Retail: $8.49Our Price: $6.79Features: The Rapala Husky Jerk 06 is a 2 1/2 inch, 1/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to...
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Berkley Shallow Money Badger Crankbait - 2.75 Inch
Retail: $11.99Our Price: $10.79Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 5-8 feet lure designed for maximum perfo...
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Evergreen International CH-1 Waking Crankbait
Retail:Our Price: $19.99Features: The Evergreen CH-1 Crank is a 2 1/4 inch, 7/16 ounce waking round-body crankbait with a circuit-board style lip. Originally called the E...
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Rapala Original Floater Elite 85 Minnow - 3.25 Inch
Retail: $17.49Our Price: $13.99Features: The Original Floater® Elite is a premium long-casting balsa lure designed for freshwater casting and trolling, delivering the iconic Woun...
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SPRO Little John 50 Type R Shallow Diving Crankbait
Retail: $15.49Our Price: $13.17Features: The SPRO Little John 50 Type R 50 is a new rattling version of the 2 1/2 inch, 1/2 ounce Little John 50 shallow diver (3 to 5 feet). Bois...
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Savage Gear 3D Topwater Suicide Duck Small Animal Wakebait
from Retail: $24.99from $21.24Features: The Savage Gear 3D Topwater Suicide Duck mimics a fleeing duck just waiting to be plucked out by the predator. Rigged with top and botto...
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LIVETARGET Sonic Shad Blade Bait
Retail:Our Price: $10.49Features: The LIVETARGET Sonic Shad is a blade bait that flutters and darts to mimic a baitfish in distress. Shad imitation bait. Features an inner...
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Berkley Flicker Shad Crankbait - 1/2 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Shad Crankbait is a 3 1/2 inch, 1/2 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Flic...
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Duo Realis Mido-Pico 73S Sinking Jointed Jerbait - 2.9 Inch
Retail:Our Price: $22.99Features: The Duo Realis Mido-Pico 73S Sinking Jointed Jerbait is a next-generation mid-strolling hard bait that combines finesse with plug durabi...
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Bass Mafia Hitman Wake Bait
Retail: $14.99Our Price: $13.49Features: The Bass Mafia Hitman is a hybrid swimbait-crankbait designed for shallow water, creating aggressive surface action that triggers big bas...
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Duo Realis Pencil 110 Topwater Walker - 4.3 Inch
Retail:Our Price: $17.99Features: The Duo Realis Pencil 110 Topwater Walker is designed for effortless dog-walking action, long-distance casting, and strong bite attracti...
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Berkley Shallow Money Badger Crankbait - 2.5 Inch
Retail: $11.99Our Price: $10.79Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 3 to 6 Feet lure designed for maximum pe...
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Rapala RipStop 12 Jerkbait
Retail: $14.49Our Price: $11.59Features: The Rapala RipStop 12 is a one-of-a-kind hybrid that combines a traditional hard jerkbait body style with a hard, boot-shaped tail. Uniq...
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Lucky Craft Sammy 100 Topwater Walker - 4 Inch
Retail: $15.99Our Price: $14.39Features: The Lucky Craft Sammy 100 is a 4 Inch Topwater Walker that elicits a Legendary "walk the dog" action calling in big fish from far and wid...
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Yo-Zuri Pro Shad Crankbait - 2.375 Inch 60mm
Retail: $14.99Our Price: $13.49Features: Premium finesse-style shad crankbait delivering a tight wiggle and suspending action, designed for distance casting and precise presentat...
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SPRO Rat 25 Wakebait
Retail: $34.49Our Price: $29.32Features: The SPRO Rat 25 wakebait is the most lifelike rat imitation topwater bait to ever hit the market! Featuring a single jointed rodent prof...
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Bomber Deep Flat A 2 1/2 inch Deep Diving Crankbait
Retail: $4.99Our Price: $4.24Features: The Bomber Deep Flat A is a 2 1/2 inch, 3/8 ounce flat-sided deep running crankbait. Perfect choice for anglers targeting fish in the 5 t...
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Yo-Zuri 3DB Pencil Popper - 4.375 Inch
Retail: $9.99Our Price: $8.99Features: The Yo-Zuri 3DB Pencil Popper 4.375 Inch is a unique Walking and Popping Topwater Lure that will give you an advantage on the water! Par...
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Yakima Bait Mag Lip Plug - 3.5 Inch
Retail:Our Price: $8.99Features: The Yakima Bait Mag Lip 3.5" is a high-performance trolling plug with a skip-beat action, designed to target trout, walleye, and steelhe...
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Berkley Shallow Money Badger Crankbait - 2.6 Inch
Retail: $11.99Our Price: $10.79Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 4 to 7 feet lure designed for maximum pe...
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Evergreen JXJ Jointed Minnow - 2.75 Inch
Retail: $21.99Our Price: $18.69Features: The Evergreen JXJ Jointed Minnow is the perfect choice for when Bass are especially Keyed in on Smaller Baitfish and are being especially...
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Rapala Balsa Xtreme BX Jointed Minnow 09 Medium Diving Jerkbait
Retail: $17.99Our Price: $14.39Features: The Rapala Balsa Xtreme BX Jointed Minnow 10 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. Th...
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Strike King Red Eyed Shad Tungsten 2 Tap Lipless Crankbait - 2.5 Inch
Retail: $10.99Our Price: $9.34Features: The 2.5 Inch Strike King Red Eyed Shad Tungsten 2 Tap Lipless Crankbait is a ultra unique Lipless Crankbait that's body design makes for...
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Strike King Wake Shad 2.0 Jointed Wakebait - 4 Inch
Retail: $13.99Our Price: $11.89Features: The all new Strike King Wake Shad 2.0 Jointed Wakebait is back by popular demand in a 2.0 Upgraded version from the original Wake Shad th...
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Strike King KVD Deep Elite 300 Series Jerkbait - 4.75 Inches
Retail: $16.99Our Price: $14.44Features: The Strike King KVD Deep Elite 300 Series Jerkbait elevates performance with incredible erratic action that drives fish wild! Designed t...
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SPRO John Crews Fat John 60 Shallow Crankbait
Retail: $15.49Our Price: $13.17The 2 1/3 inch, 5/8 ounce SPRO John Crews Fat John 60 Crankbait is more than just a bigger and wider version of the famous Little John. It actually...
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Megabass Griffon MR-X (BFS) Medium Diving Crankbait - 1.5 Inches
Retail:Our Price: $15.99Features: The Megabass Griffon MR-X (BFS) is a downsized version of the Griffon MR-X crankbait, designed to dominate rocky structures and challeng...
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Berkley Screamin' Choppo Prop Bait - 4.3 Inch
Retail: $14.99Our Price: $13.49Features: Next-Level Topwater Chaos: The Screamin' Choppo is a topwater plopper bait built to intensify surface commotion, combining classic tail-s...
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Rapala Ultra Light Minnow 06 Jerkbait
Retail: $9.99Our Price: $7.99Features: The Rapala Ultra Light Minnow 06 is a 2 1/2 inch, 1/8 ounce ultra-light jerkbait. Weighted body with unique bent lip design facilitates w...
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Berkley Stunna 112 +2 Jerkbait - 4.4 Inch
Retail: $16.99Our Price: $15.29Features: The Berkley Stunna 112 +2 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge of...
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River2Sea Whopper Plopper 190 Topwater Prop Lure
Retail:Our Price: $20.99The River2Sea Whopper Plopper 190 is a massive, 7 1/2 inch, 2 3/4 ounce topwater prop lure for big game species like muskie, pike, striper, and tro...
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SPRO E Pop 80 Topwater Popper
Retail: $11.99Our Price: $10.19Features: The SPRO E Pop 80 is a 3 inch, 7/16 ounce topwater popper. Perfect balance of quality, performance, and value. Internal rattles add an e...
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Bomber Fat Free Shad Guppy 2 3/8 inch Shallow-Medium Diving Crankbait
Retail: $4.99Our Price: $4.24Features: The Bomber Fat Free Shad Guppy Shallow Medium Diving Crankbait is a 2 3/8 inch crankbait. Made for shallow-water fishing, especially in ...
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Berkley Magic Swimmer Sinking Saltwater Swimbait - 5 Inch
Retail: $16.99Our Price: $15.29Features: The all new Berkley Magic Swimmer Sinking Saltwater Swimbait is a refresh of the classic and well loved Berkley Magic Swimmer released d...
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Berkley SquareBull 2 inch Shallow Squarebill Crankbait
Retail: $10.99Our Price: $9.89Features: The Berkley® SquareBull is a 2 inch, 1/4 ounce shallow squarebill crankbait that runs from 2 to 5 feet deep. The SquareBull features an e...
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