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Top Brands
Hard Baits
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Berkley Dime Size 4 Crankbait
$12.99$11.69Features: The Berkley Dime Size 4 Crankbait is a versatile crankbait that combines the best of balsa action with plastic bait durability for shall...
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Strike King 5XD Elite Series Crankbait - 2.5 Inch
$11.99$10.19Features: The all new Strike King 5XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...
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Berkley Flicker Shad Crankbait - 1/4 oz
$8.99$8.09Features: The Berkley Flicker Shad Crankbait is a 2 1/4 inch, 1/4 ounce pro-designed deep-diving plug that dives 10 to 12 feet deep. Berkley Flic...
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Rapala GSR05 Glass Shad Rap 2 inch Suspending Crankbait
from $8.99from $7.64Features: The Rapala Glass Shad Rap (GSR05) is a 2 inch, 5/16 oz, suspending crankbait with a see-through hard plastic body and realistic iridescen...
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Berkley Cane Walker 5 inch Topwater Walker/Popper
from $10.99from $9.89Features: The Berkley® Cane Walker is a 5 inch pencil popper style walking topwater lure with a heavy tail weight for long-distance casting. Live...
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SPRO MadEye Minnow 120 Deep Diving Walleye Trolling Lure
$14.99$12.74Features: The SPRO MadEye Minnow 120 is a 4 3/4 inch, 1/2 ounce deep diving walleye trolling hard minnow. Highly-effective cold-water walleye trol...
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Bill Lewis Suspending 100mm Scope-Stik 4-6 ft
$12.99$11.04Features: The Bill Lewis Suspending 100mm Scope-Stik is a meticulously designed Rip Bait that offers unmatched visibility and enhanced performance!...
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SPRO McDart 110 Jerkbait - 4.25 Inch
$18.99$16.14Features: The all new SPRO McDart 110 Jerkbait is a Fresh Take from the Pro's at SPRO that gives you a much more aggressive Darting Action than tra...
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Mr. Crappie x Strike King Slab Hammer SHCC3 Crappie Crank
$7.99$6.79Features: The Strike King Mr. Crappie Slab Hammer SHCC3 is a 3 inch medium diving crappie crankbait that dives to 8 feet. Designed to be cast, trol...
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Strike King Pro Model Series 5XD Deep Diving Silent Crankbait - 5/8 oz
$9.99$8.49Features: The Strike King Pro Model Series 5XD Deep Diving Silent Crankbait revolutionizes the deep diving crankbait game with crazy action and mu...
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Strike King KVD Elite 8.0 Squarebill Crankbait - 4.5 Inch
$18.99$16.14Features: The all new Strike King KVD Elite 8.0 Squarebill Crankbait is masterfully crafted to the intense specifications of elite angler Kevin Va...
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Deps Evoke 1.2 Squarebill Crankbait
$21.99Features: The Deps Evoke 1.2 Squarebill Crankbait is specifically designed for fishing in cover, offering enhanced success around obstacles like b...
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Yo-Zuri Crystal 3D Minnow Sinking Trolling Lure 110mm - 4.25 Inch
$11.99$8.39Features: The Yo-Zuri Crystal 3D Minnow 110mm Sinking Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an...
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Luhr-Jensen Kwikfish X-Treme K11X Diving Plug
$9.49$8.07Features: Luhr-Jensen Kwikfish X-Treme K11X are strong, durable, full-throttle, wide-action hard lures that challenge gamefish both small and larg...
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SPRO Aruku Shad Jr. Lipless Crankbait
$11.99$10.19Features: The SPRO Aruku Shad Jr. is a 2 1/3 inch, 3/8 ounce lipless crankbait that is designed to run nose down through the water. Comes through ...
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Megabass Dog-X Diamante Sonic Slide
$21.99Features: The DIAMANTE SONICSLIDE is a floating lure with dramatic 180° walking and sliding action, designed to provoke strikes from fish at variou...
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Rapala XRP-07 X-Rap Pop Topwater Popper - 2.75 Inch
$16.49$14.02Features: The Rapala X-Rap Pop 07 Topwater Popper brings that classic X-Rap action to the topwater. This 2 3/4-inch bait has internal textured bod...
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Rapala Ott's Garage Deep Tiny 07 Crankbait - 2 1/4 Inch
from $10.49from $8.92Features: The all new 2.25 inch Rapala Ott's Garage Deep Tiny 07 Crankbait has been meticulously designed by Bassmaster Classic Champion Ott Defoe ...
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Rapala Countdown Elite CDE55 2 1/4 inch Slow Sinking Crankbait
$14.49$12.32Features: The Rapala Countdown Elite CDE55 is a 2 1/4 inch slow-sinking crankbait. Runs optimally at about 3 to 4 feet deep. Baits made with the R...
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Yo-Zuri Crystal Minnow Floating Deep Diver Trolling Lure 110mm - 4.25 Inch
$14.99$10.49Features: The Yo-Zuri Crystal Minnow 110mm Floating Deep Diving Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming act...
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Shimano Macbeth Flat 57F Flat Sided Crankbait
$11.99Features: The Shimano Macbeth Flat 57F is a new flat sided crankbait from Shimano's new Macbeth series! The Macbeth Flat 57F features Jet Boost lur...
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Lunkerhunt Dragonfly 3 inch Finesse Topwater
$6.49$5.52Features: The Lunkerhunt Dragonfly is a finesse topwater bug that has skirted wings that give it a great action when you twitch and pause. Pre-Rigg...
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Z-Man Pop ShadZ 5 inch Soft Plastic Popper 3 pack
from $6.49from $5.52The Z Man Pop ShadZ Soft Plastic Popper is a unique hybrid swimbait and popper, combining 50-percent soft plastic and 50-percent popper design tha...
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Smithwick Floating Rattlin' Rogue 4 1/2 inch Jerkbait/Trolling Minnow
$7.99$6.79Features: The Smithwick Floating Rattlin' Rogue Jerkbait/Trolling Minnow is a 4 1/2 inch rattling jerkbait/trolling hard minnow. Bassmaster Classi...
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Rapala J13 Jointed 5 1/4 inch Balsa Wood Minnow
$14.49$12.32Features: The Rapala J13 Jointed Minnow is a 5 1/4 inch, 5/8 ounce broken-back minnow balsa wood hard bait. Classic Minnow Profile with Broken-Ba...
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Rebel Deep Teeny Wee Crawfish Lure 1 1/2 inch Medium Diving Crankbait
$6.99$6.29Features: The Rebel Deep Teeny Wee Crawfish Lure Medium Diving Crankbait is a 1 1/2 inch shallow to medium diving crawfish imitating crankbait. De...
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Rapala CountDown CD05 2 inch Balsa Minnow
$10.49$8.92Features: The Rapala CountDown CD05 is a 2 inch, 3/16 ounce lure with a consistent one foot per second sink rate. Allows you to reliably target s...
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Berkley Stunna 100 +1 Jerkbait - 3.94 Inch
$16.99$15.29Features: The new Berkley Stunna 100 +1 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledg...
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Rapala Shad Rap 3 1/8 inch Deep Diving Crankbait SR08
$11.99$10.19Features: The Rapala Shad Rap SR08 is a 3 1/8 inch, 3/8 ounce deep diving crankbait that closely resembles baitfish found the world over. With a p...
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Jackall Riser Bait 007R Topwater Lure
$20.99$19.94Features: The Jackall Riser Bait 007R Topwater Lure is a super unique Topwater Lures that drives your local water crazy and gets bit all day long!...
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Strike King Red Eyed Shad Tungsten 2 Tap Lipless Crankbait - 3 Inch
$12.99$11.04Features: The 3 Inch Strike King Red Eyed Shad Tungsten 2 Tap Lipless Crankbait is a ultra unique Lipless Crankbait that's body design makes for a...
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Rapala PXR Deep Mavrik 110 Jerkbait - 4.375 Inch
$18.49$15.72Features: Rapala PXR Deep Mavrik 110 Jerkbait takes inspiration from the Original PXR Mavrik 110 and turns it into a deeper diving machine for cat...
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Berkley Jack 7 Lipless Crankbait - 2.75 Inch
$11.99$10.79Features: The Berkley Jack 6 Lipless Crankbait is the middle size of the Jack Line of Crankbaits, but it packs a punch! Weighed down with Tungsten...
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SPRO Hunter 65 SB Shallow Squarebill Crankbait
$11.99$10.19Features: The SPRO Hunter 65 SB is a 2 1/2 inch, 1/2 ounce shallow diving squarebill crankbait. Dives 3 to 5 feet with an erratic hunting action. ...
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Lucky Craft Lightning Staysee 90 SP Suspending Jerkbait
$9.99$8.99Features: The Lucky Craft Lightning Staysee 90 SP Jerkbait is a 3.5 inch (91 mm) Suspending Jerkbait that dives 9 to 10 feet. Features a long frame...
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Smithwick Suspending FX Series Rattlin' Rogue Jerkbait - 4.5 Inch
$8.99$7.64Features: The Smithwick Suspending FX Series Rattlin' Rogue Jerkbait was created in conjunction with renowned Lure Master Frank Scalish to redefine...
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Storm Original Hot 'N Tot 05 Crankbait
$8.49$7.22Features: The Storm Original Hot 'N Tot 05 is a 2 inch, 3/16 ounce metal-lipped walleye trolling crankbait. If it ain't broke, don't fix it: uses ...
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Bucca Baby Bull Shad Hard Body Swimbait
$16.99$15.29Features: The Bucca Baby Bull Shad is a downsized, entry-level version of the high-end Triton Mike Bucca Bull Shad shad-profile hard body swimbaits...
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SPRO Spin John 80 Spybait
$17.49$14.87Features: The SPRO Spin John 80 is a 3.14 inch, 5/16 ounce hard finesse propeller lure (aka spybait). Special "chin" underneath the bait that incr...
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Strike King Evader 70 Subsurface Walker - 3 Inch
$15.99$13.59Features: The all new Strike King Evader 70 Subsurface Walker is a truly unique take on a Topwater Walker that drives fish wild and entices big st...
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Rapala XR-04 X-Rap Shallow Diving Jerkbait - 1.5 Inch
$14.99$12.74Features: The Rapala X-Rap 04 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 1 1/2-inch ...
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Strike King Bitsy Chickin Topwater
$14.99$12.74Features: Compact topwater lure designed to trigger aggressive strikes from pressured bass by mimicking fleeing baitfish or struggling forage on th...
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Bomber Deep Long A Minnow 25A Jerkbait/Trolling Hard Minnow
$8.99$7.64Features: The Bomber Deep Long A Minnow 25A Jerkbait/Trolling Hard Minnow is a deep running jerkbait/trolling minnow designed to outperform the co...
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Rapala OG Big Rocco 06 Squarebill Crankbait - 2.75 Inch
$16.49$14.02Features: The all new Rapala OG Big Rocco 06 Squarebill Crankbait is a testament to the beauty of creativity that harkens back to when designer Ot...
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River2Sea Diver Vibe Lipless Crankbait
from $9.99Features: The River2Sea Diver Vibe is a unique lipless crankbait/blade hybrid that features a lead body encased in hard plastic. Adjustable action...
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Rapala Shad Dancer SDD07 Deep Diving Crankbait
from $10.49from $8.92Features: The Rapala Shad Dancer SDD07 Crankbait is a 2 3/4 inch, 9/16 ounce multi-species Balsa bait. Brings the excitement of the Rapala Tail Da...
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Arbogast Jitterbug XL 4 1/2 inch Wakebait
$8.99$7.64Features: The Arbogast Jitterbug XL is a 4 1/2 inch, 1 1/4 ounce topwater wakebait and the largest member of the classic Jitterbug line-up of surf...
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Strike King 6XD Elite Series Crankbait - 3 Inch
$12.99$11.04Features: The all new Strike King 6XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...
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