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Top Brands
Hard Baits
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Rapala BX Mid-Brat 05 Squarebill Crankbait
$11.49$9.77Features: The Rapala BX Mid-Brat 05 Squarebill Crankbait is a new Squarebill Crankbait that dives to about 5 feet deep. Made of Balsa Core, Copolym...
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Lucky Craft Sammy 105 Knocking Topwater
from $9.99from $8.99Features: The Lucky Craft Sammy 105 Single Knocker is a 4 1/8 inch (105 mm) Knocking Topwater. It weighs in at 3/8 oz (11.2 g) so it can be cast f...
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Rapala Countdown Elite CDE75 3 inch Slow Sinking Crankbait
$15.99$13.59Features: The Rapala Countdown Elite CDE75 is a 3 inch slow-sinking crankbait. Runs optimally at about 4 feet deep. Baits made with the Rapala Coun...
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Z-Man HellraiZer Topwater Tail Blade Bait - 4 Inch
$15.99$13.59Features: The Z-Man HellraiZer 4-inch is a brand new lure featuring the first new topwater technology to come along in years! It planes along the s...
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Bill Lewis Rat-L-Trap Bleeding N' Bloddy Series Lipless Crankbait - 3 Inch
from $7.39from $6.28Features: The Bill Lewis Rat-L-Trap is a bait many consider to be one of the best lures of all time and it is for good reason, and the Bleeding N'...
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Lucky Craft Sammy 115 Topwater Walker
$15.99$14.39Features: The Lucky Craft Sammy 115 is a 4 1/2 inch, 5/8 ounce topwater walker lure. Super-easy to "walk-the-dog." Bass calling, glass rattles and ...
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Rapala Floating Magnum FMAG18
$26.49$22.52Features: The Rapala Floating Magnum is a 7 inch, 1 1/2 ounce oversized floating jerkbait. Perfect choice for catching virtually any moderate to la...
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Strike King Evader Topwater - 3.2 Inch
$15.99$13.59Features: Compact topwater bait designed to mimic fleeing baitfish, delivering explosive strikes and consistent surface action. Crafted from durabl...
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Rebel Frog-R Hard Body Topwater Walking Frog
$5.99$5.39Features: The Rebel Frog-R Hard Body Topwater Walking Frog is a frog-imitating walking hard lure. Walk-the-dog action. Super-realistic amphibian f...
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Yo-Zuri Crystal 3D Minnow Sinking Trolling Lure 90mm - 3.5 Inch
$10.99$7.69Features: The Yo-Zuri Crystal 3D Minnow 90mm Sinking Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an ...
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Rebel Middle Wee Crawfish Lure 1 3/4 inch Medium Diving Crankbait
$6.99$6.29Features: The Rebel Middle Wee Crawfish Lure Medium Diving Crankbait is a 1 3/4 inch medium diving crawfish imitating crankbait. Lifelike profile ...
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Rapala Fat Rap 05 Deep Diving Crankbait
$9.99$8.49The Rapala Fat Rap 05 is a 2 inch, 5/16 ounce shallow diving crankbait crafted from extra-durable Balsa wood and equipped with a narrow bill. This...
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Bandit Walleye Shad - 3 Inch
$5.99$5.39Features: The all new Bandit 3 Inch Walleye Shad is Precision Engineered to elicit Aggressive Strikes from Walleye in Heavily Pressured Waters tha...
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Megabass I-Slide 265 R Glide Bait
$89.99Features: The i-SLIDE 265R is a magnum swimmer designed for monster fish, offering effortless movement and minimal resistance despite its large siz...
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Megabass Great Hunting 110 Jerkbait - 4.25 Inch
$22.99Features: The Megabass Great Hunting 110 Jerkbait belongs to the Great Hunting Family of baits whose mantra is "Evangelist Of The Extreme Games", ...
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Yakima Bait Cut Plug - 3 Inch
$15.99Features: A versatile trolling plug designed to mimic a wounded cut plug herring, delivering lifelike spinning action and tail kick that triggers s...
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Yakima Bait Spinfish - 3 Inch
$15.99Features: Versatile trolling plug that spins and disperses scent, mimicking a wounded baitfish to attract bigger catches in lakes, rivers, and curr...
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Berkley Hit Stick 9 - 3.5 Inch
from $7.99from $7.19Features: The Berkley® Hit Stick 9 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versatil...
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SPRO Sashimmy Swimmer 125 - 5 Inch
$18.99$16.14Features: The SPRO Sashimmy Swimmer 125 crafted by Elite Series pro angler Bryan New, showcases a distinctive "S" swimming action that drives fish...
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SPRO Hunter 65 MD Medium Crankbait
$11.99$10.19Features: The SPRO Hunter 65 MD is a 2 1/2 inch, 1/2 ounce medium diving crankbait. Dives 9 to 12 feet with an erratic hunting action. Loud knocki...
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Berkley Deep Hit Stick 3.75 Inch
$11.99$10.79Features: The all new 3.75 Inch Berkley Deep Hit Stick offers true balsa-like action with a premium build quality that makes it ideal for medium t...
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SPRO Sashimmy Swimmer 140 - 5.5 Inch
$22.99$19.54Features: The SPRO Sashimmy Swimmer 140 crafted by Elite Series pro angler Bryan New, showcases a distinctive "S" swimming action that drives fish...
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Megabass SuWitch Adjustable Lip Swimbait - 5.4 Inch
$39.99Features: The all new Megabass SuWitch Adjustable Lip Swimbait is a revolutionary concept from the renowned JDM pros at Megabass! With its One of a...
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Strike King 8XD Elite Series Crankbait - 5.5 Inch
$19.99$16.99Features: The all new Strike King 8XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...
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Megabass Deep-X 100 LBO Deep Diving Crankbait
from $17.99Features: The Megabass Deep-X 100 LBO is a 2 1/3 inch, 3/8 ounce hyper-responsive deep diving crankbait! Redesigned for the next generation of cran...
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River2Sea Lane Changer 150 Topwater Prop Lure
$12.99Features: Designed in conjunction with 2012 Bassmaster Classic Champion Chris Lane, the River2Sea Lane Changer 150 topwater bait features our new ...
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Rapala Scatter Rap Jointed 09
$15.49$13.17Features: The Rapala Scatter Rap Jointed 09 is a 3 1/2 inch, 1/4 oz, hard bait with a scatter lip that creates an erratic action when cast or troll...
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Berkley Dredger Deep Diving Crankbait
from $10.99from $9.89Features: The Berkley Dredger is a smaller-profile crankbait with a weighted bill that makes it dive deeper than any other crankbait of its size! ...
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Strike King Clickin Chickin Topwater - 4 Inch
$18.99$16.14Features: Innovative plopper-style bait designed to stand out with unique sound and action, ideal for drawing strikes in tough fishing conditions. ...
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Nomad Design Shikari Freshwater Jerkbait
from $8.99Features: The Nomad Design Shikari is a freshwater, long-casting, suspending, shallow diving jerkbait boasting an internal moving tungsten weight t...
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SPRO Rat 30 Wakebait
$35.99$30.59The SPRO Rat 30 wakebait is the most lifelike rat imitation topwater bait to ever hit the market! Featuring a single jointed rodent profile along ...
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Strike King KVD Deep Elite 300 Series Jerkbait - 4.75 Inches
$16.99$14.44Features: The Strike King KVD Deep Elite 300 Series Jerkbait elevates performance with incredible erratic action that drives fish wild! Designed t...
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Booyah Flash Point Deep Jr. Jerkbait - 4 Inch
$14.99$12.74Features: Versatile Deep-Diving Jerkbait - The BOOYAH Flash Point Jr. Deep Jerkbait is designed to target fish holding in the 8-10 ft range with li...
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Lucky Craft LC 1.5 Deep Rattle Sound (DRS) Shallow Squarebill Crankbait
$11.99$10.79Features: The Lucky Craft LC 1.5DRS is a new version of the LC 1.5 square bill crank with a "one knocker" style rattle. Generates a "click-click-...
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Rapala XR-08 X-Rap Deep Diving Jerkbait - 3.125 Inch
from $13.99from $11.89Features: The Rapala X-Rap Deep 08 Deep Diving Jerkbait exhibits the classic X-Rap action down deep underwater. This 3 1/8-inch bait has a stainle...
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LIVETARGET Ultimate Frog Diver Bait - 2 Inch
$13.99$11.89Features: The all new LIVETARGET Ultimate Frog 2 Inch Diver Bait is here and ready to fight Big Bass down deep with a presentation they are used t...
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Rebel Wee Frog 2 inch Waking Crankbait
$6.99$6.29Features: The Rebel Wee Frog Waking Crankbait is a 2 inch frog imitating waking crankbait. Effectively mimics a fleeing frog. Produce realistic fr...
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Rapala RipStop 12 Jerkbait
$14.49$12.32Features: The Rapala RipStop 12 is a one-of-a-kind hybrid that combines a traditional hard jerkbait body style with a hard, boot-shaped tail. Uniq...
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Nomad Design Atlas Squarebill Crankbait
from $8.99Features: The Atlas is a new Squarebill Crankbait designed by Nomad Design for freshwater. Constructed with Nomad Design's High Density ABS plastic...
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Bill Lewis Rat-L-Trap Crawfish Series Lipless Crankbait - 3 Inch
from $7.39from $6.28Features: The Bill Lewis Rat-L-Trap is a bait many consider to be one of the best lures of all time and it is for good reason, and the Crawfish Se...
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Jackall Rerange 110MR Jerkbait
from $18.99from $18.04Features: The Jackall Rerange 110MR is a 4 1/3 inch, 1/2 ounce medium to deep diving jerkbait. New deeper diving variant of the Rerange 110 shallo...
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Jackall MC60 MR Medium Diving Crankbait
$18.99$18.04Features: The Jackall MC60 MR is a 2 1/2 inch, 3/8 ounce medium diving crankbait that dives up to 7 feet deep. Fat body reminiscent of old school ...
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SPRO Carbon Blade Tungsten Blade Bait
from $14.99from $12.74Features: The SPRO Carbon Blade tungsten blade bait is a new lure that behaves like a lipless crankbait and jig. Specially built carbon fiber body ...
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Deps Slide Swimmer 115 Glide Bait
$55.00Features: The Deps Slide Swimmer 115 Glide Bait is the smallest offering in the renowned Slide Swimmer series, delivering captivating action in a ...
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Berkley Magic Swimmer Sinking Saltwater Swimbait - 3.75 Inch
$16.99$15.29Features: The all new Berkley Magic Swimmer Sinking Saltwater Swimbait is a refresh of the classic and well loved Berkley Magic Swimmer released d...
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Jackall Blast Bone Jr Swimbait - 6 Inch
$32.99$31.34Features: The Jackall Blast Bone Jr. Swimbait offers a perfect balance of size and action, allowing anglers to downsize their bait's profile witho...
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Smithwick Suspending Super Rogue 5 inch Jerkbait
from $7.99from $6.79Features: The Smithwick Suspending Super Rogue Jerkbait is a 5 inch suspending jerkbait/trolling hard minnow. Cast far and offers unmatched durabi...
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Megabass Great Hunting Haruzemi Topwater Cicada - 1 Inch
$15.99Features: The Megabass Great Hunting Haruzemi Topwater Cicada is a truly a one of a kind bait designed specifically for trout but applicable to any...
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