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Top Brands
Freshwater Hard Baits
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Sale!
Booyah Pond Magic Spinnerbait 3/16oz
from $4.49from $3.82Features: The Booyah Pond Magic Spinnerbait catches fish in big lakes as well as ponds and streams. Downsized performance perfect for imitating t...
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Sale!
Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/2 oz
$6.99$6.29Features: The Berkley Flicker Minnow 1/2 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Z-Man ChatterBait Jack Hammer - 3/4 oz.
$17.99$15.29Features: The Z-Man ChatterBait Jack Hammer 3/4 oz is a premium Bladed Jig designed in collaboration with Bass Pro Brett Hite and the Legendary Ja...
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Sale!
P-Line Pro Steel Spoon
$6.99$5.94Features: The P-Line Pro Steel Spoon is a small casting spoon designed for targeting salmon and steelhead in rivers and streams. Perfect cup and e...
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Yo-Zuri 3DR-X Flat Sided Floating Crankbait 55mm - 2.125 Inch
$7.99$5.59Features: The Yo-Zuri 3DR-X Flat Sided Floating Crankbait from the Pro's at Yo-Zuri is designed to catch monster fish that love aggressive surface ...
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Sale!
Yo-Zuri 3DB Twitchbait
$9.99$6.99Features: The Yo-Zuri 3DB Twitchbait is a slow sinking twitch bait that proved itself in the saltwater, and has demonstrated deadly effectiveness a...
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SPRO KGB Series Chad Shad 180
$59.99$50.99Features: The SPRO KGB Series Chad Shad 180 Glide Bait is a highly versatile bait designed to target trophy-class bass with extreme efficiency! The...
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Berkley Stunna 100 +1 Jerkbait - 3.94 Inch
$14.99$13.49Features: The new Berkley Stunna 100 +1 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledg...
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Strike King Pro Model Series 6XD Deep Diving Crankbait - 1 oz
from $7.99from $6.39Features: The Strike King Pro Model Series 6XD Deep Diving Crankbait revolutionizes the deep diving crankbait game with crazy action and performan...
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Z-Man ShroomZ Micro Finesse Jig 1/8 oz. 2 pack
$5.49$4.67The Z-Man ShroomZ Micro Finesse Jig is a skirted Midwest finesse style mushroom jig that entices finicky fish in tough situations. The 100% silicon...
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Sale!
Rapala XR-10 X-Rap Medium Diving Jerkbait - 4 Inch
$13.99$11.89Features: The Rapala X-Rap 10 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 4-inch bait...
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Strike King Hybrid Hunter Jr Shallow Crankbait
from $8.99from $7.19Features: The all new Strike King Shallow Hybrid Hunter Jr. is a distinctive bait with a fat-bodied, flat-sided shape and a unique "L-Shaped" 90-d...
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P-Line Kokanator Kokanee Jig 1/2 oz.
$3.99$3.39The P-Line Kokanator has a UV Enhanced coating, which helps to amplify the lures original brilliant colors during deep water jigging. For best resu...
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Sale!
Acme Kastmaster Spoon 1/8 oz.
$4.49$3.82Features: The Acme Kastmaster Spoon is a small, 1/8 ounce fishing spoon. Wild, baitfish-imitating action without line twist. Aerodynamic design al...
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Sale!
Z-Man HellraiZer Topwater Tail Blade Bait - 4 Inch
$12.99$11.04Features: The Z-Man HellraiZer 4-inch is a brand new lure featuring the first new topwater technology to come along in years! It planes along the s...
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Sale!
Picasso Tungsten Football Jig
from $7.48from $6.73Features: The Picasso Tungsten Football Jig is a highly effective jig constructed from 97% super hard, dense tungsten with superior sensitivity all...
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Sale!
Rapala Rippin' Rap 06 Lipless Crankbait
$8.99$7.64Features: The Rapala Rippin' Rap 06 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2 1/2-inch, 1/2 ounce bait ...
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Sale!
Yo-Zuri Rattl'N Vibe 3/8 oz. Lipless Crankbait
$8.99$6.29Features: The Yo-Zuri Rattl'n Vibe 55 is a sinking 2 1/8 inch, 3/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Sale!
Yo-Zuri Rattl'N Vibe Mini 3/16 oz. Lipless Crankbait
$7.99$5.59Features: The Yo-Zuri Rattl'N Vibe Mini Lipless Crankbait is an 3/16 ounce ultra light lipless crankbait designed primarily for ice fishing. Desig...
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Berkley Stunna 100 Jerkbait - 3.94 Inch
$14.99$13.49Features: The new Berkley Stunna 100 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge o...
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Sale!
Yo-Zuri Rattl'N Vibe One Knock 5/8 oz. Lipless Crankbait
$9.99$6.99Features: The Yo-Zuri Rattl'N Vibe 65 One Knock is a sinking 2 1/2 inch, 5/8 ounce lipless crankbait with a single hard thumping "One Knocker" rat...
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Blue Fox Classic Strobe Tear Drop Spoon
$2.99$2.54Features: Blue Fox Strobe Tear Drop Spoon is an extremely effective and versatile spoon lure great for casting or trolling. These time-honored fis...
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Strike King Bitsy Dawg Topwater Walker
$5.99$4.79Features: The Strike King Bitsy Dawg Topwater Walker changes the game of topwater lures, bringing the famous "walk-the-dog" action of Strike King's...
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Sale!
SPRO Carbon Blade Tungsten Blade Bait
from $12.39from $10.53Features: The SPRO Carbon Blade tungsten blade bait is a new lure that behaves like a lipless crankbait and jig. Specially built carbon fiber body ...
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Sale!
Yo-Zuri 3DB Jerkbait 90
$9.99$6.99Features: The Yo-Zuri 3DB Jerkbait 90 is a 3 1/2 inch, 7/16 suspending jerkbait that dives 2 feet. Classic minnow profile and a flat-sided body des...
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Strike King Tour Grade Swim Jig
$4.99$3.99Features: The Strike King Tour Grade Swim Jig is a standard swim jig built with quality components to ensure it is tournament ready. Streamlined, ...
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Yo-Zuri 3DR-X Pencil Topwater Walker 75mm - 3 Inch
$7.99$5.59Features: The Yo-Zuri 3DR-X Pencil Topwater Walker is an ultra flashy must have topwater bait purpose built to bring you success on those summer ni...
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Sale!
Strike King Pro Model Series 3 Medium Diving Crankbait
$6.99$5.59Features: The Strike King Pro Model Series 3 is a 2 inch, 1/4 ounce medium diving crankbait. Designed to target the 8 foot depth range. Relatively...
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Sale!
Luhr-Jensen Hot Shot Diving Plug
from $6.99from $5.94Features: Luhr -Jensen Hot Shots are self-planing, diving plugs designed with a built-in deep-diving planning bill Compact body with quick, wide-w...
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War Eagle Double Willow Gold Frame Spinnerbait
$7.99$6.79Features: The War Eagle Double Willow Gold Frame Spinnerbait is a wire spinnerbait. Hand tied skirts, a Mustad NeedlePoint hook, Sampo swivels and...
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Sale!
Z-Man Big Blade ChatterBait
$12.49$10.62Features: The Z-Man Big Blade ChatterBait is the newest and largest addition to Z-Man's ChatterBait brand bladed swim jigs. Employs a massive XL C...
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Sale!
Yo-Zuri Rattl'N Vibe 5/8 oz. Lipless Crankbait
$9.99$6.99Features: The Yo-Zuri Rattl'n Vibe 65 is a sinking 2 1/2 inch, 5/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Evergreen International SB-105 "Shower Blows" Topwater Walker
$17.99$15.29Features: The Evergreen International SB-105 (aka "Shower Blows") is a topwater walker that has been a Topwater Bass Killer with years of tourname...
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Z-Man CrossEyeZ Power Finesse Jig 3/8 oz.
$5.29$4.50Features: The Z-Man CrossEyeZ Power Finesse Jig is a downsized flipping jig for extra versatility, known to deliver eye-crossing hook sets! Design...
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Mr. Crappie Jack Knife Jigging Spoon - 1 Inch
$3.99$3.39Features: The all new Mr. Crappie 1 Inch Jack Knife Jigging Spoon is a versatile spoon designed by Wally Marshall, offering the flexibility to be ...
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Norman Deep Little-N 2 1/2 inch Deep Diving Crankbait
$7.49$6.37Features: The Norman Deep Little-N is a 2 1/2 inch deep diver crankbait. Great search bait for covering large areas of water. Delivers straight-ru...
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Megabass Ito Vision 110 + 1 Jerkbait
$24.99Features: The Megabass Ito Vision 110+1 is a 4 1/3 inch, 1/2 ounce mid-range depth suspending jerkbait. Runs between 4 and 9 feet deep. Smaller bi...
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Yo-Zuri 3DR-X Flat Heavy Sinking Minnow 60mm - 2.375 Inch
$7.99$5.59Features: The Yo-Zuri 3DR-X Flat Heavy Sinking Minnow in the medium 60mm size is the perfect choice when fish are being extra picky and cant decid...
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Rapala Husky Jerk 08 Jerkbait/Trolling Minnow
$7.49$6.37Features: The Rapala Husky Jerk 08 is a 3 1/8 inch, 1/4 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true, easy to...
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Sale!
Evergreen International CR-8 Medium Diving Crankbait
$15.99from $11.99Features: The Evergreen International CR-8 is a 2 1/4 inch, 1/2 ounce medium diving crankbait. Natural high-pitch rolling and vivid wobbling acti...
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Sale!
Booyah Buzz Buzzbait
$5.49$4.67Features: The Booyah Buzz Buzzbait elicits vicious strikes with its hard-coat paint, extra large 3D red eyes and flared red gills. Clacker blade ...
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Sale!
Fish Head Spin Underspin Jig
$5.89$5.01Features: The fish head spin Underspin Jig is an underspin jighead. 3D holographic eyes and realistic, multi-stage paint patterns for realistic co...
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Sale!
Berkley Hit Stick 7 - 2.75 Inch
$7.99$7.19Features: The Berkley® Hit Stick 7 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versatil...
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Lucky Craft LC 2.5 Shallow Squarebill Crankbait
from $6.99from $6.29Features: The Lucky Craft LC 2.5 is a 2 3/4 inch, 5/8 ounce shallow sqaurebill crankbait. Durable plastic construction. Lures bass out of the rock...
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Z-Man Original Chatterbait - 1/2 Oz.
$5.79$4.92Features: The Z-Man Original ChatterBait is a 1/2 ounce, 4 1/2 inch bladed swim jig. Flash of a spinnerbait, vibration of a crankbait, and profile...
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Sale!
Rapala Rippin' Rap 05 Lipless Crankbait
$8.99$7.64Features: The Rapala Rippin' Rap 05 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2-inch, 5/16 ounce bait has...
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Sale!
Strike King Denny Brauer Structure Jig - 1/2 oz
$5.99$4.79Features: The Strike King Denny Brauer 1/2 oz Structure Jig aims to tackle one of the biggest obstacles to fishing structure, Hang Ups! This is ac...
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Sale!
Picasso All Terrain Weedless In Line Spinner
$11.65$10.48Features: The Picasso All terrain Weedless In Line Spinner is a collaborative creation by Hank Cherry and Lonnie Cochran whose goal was to create a...
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