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Top Brands
Freshwater Hard Baits
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Sale!
Rapala DT Series Crankbait DT8
$10.49$8.92Features: The Rapala DT8 Series Crankbait is a fine-tuned 2 inch (3/8 oz) fishing lure that will dive to and swim with a hard side-to-side action a...
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River2Sea Whopper Plopper 90 Topwater Prop Lure
$12.99Features: River2Sea Whopper Plopper 90 is a 3 1/2 inch, 3/8 ounce topwater lure with a rotating rear single propellor developed by master angler L...
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ICAST WINNER
Z-Man Jack Hammer ChatterBait StealthBlade
$15.99$13.59Features: The Z-Man Jack Hammer ChatterBait StealthBlade is a new variant of the legendary Z-Man Evergreen Jack Hammer ChatterBait with a clear p...
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Z-Man DieZel ChatterBait Skirtless Vibrating Jighead 1/4 oz.
$7.49$6.37Features: The Z-Man DieZel Chatterbait is a 1/4 ounce, skirtless ChatterBait (aka bladed jig/vibrating jig). Pre-rigged with a 4 inch DieZel Minno...
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Luhr-Jensen Crippled Herring Spoon
from $6.19from $5.26Features: Luhr-Jensen Crippled Herring Jigging Spoon is a natural-looking but versatile lure that is very attractive to all types of fish worldwid...
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Sale!
SPRO Aruku Shad 75 Lipless Crankbait
$9.99$8.49Features: The SPRO Aruku Shad 75 is a 3 inch, 5/8 ounce lipless crankbait. Unique nose-down swimming posture comes through cover extremely well. P...
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Yo-Zuri Mag Darter Floating Diver Rip Bait - 4.125 Inch
$12.99$9.09RipFeatures: The Yo-Zuri Mag Darter Floating Diver Rip Bait 4.125 Inch is a unique lure that is designed to act like a Jerkbait, but without the l...
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Rapala DT Series Crankbait DT4
$10.49$8.92Features: The Rapala DT4 is a 2 inch, 3/8 ounce shallow diving balsa wood crankbait. Dives up to 4 feet deep. Extra thin polycarbonate lip for p...
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Sale!
Berkley Walleye Rig Colorado Blade
$1.99$1.79Features: This Berkley Walleye Rig features Colorado Blades, which give a slow thump while you're trolling for walleye. This Walleye Rig is fully ...
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Yo-Zuri Mag Darter Floating Diver Rip Bait - 5 Inch
$14.99$10.49Features: The Yo-Zuri Mag Darter Floating Diver Rip Bait 5 Inch is a unique lure that is designed to act like a Jerkbait, but without the lip! Mag...
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Sale!
Storm Original Wiggle Wart 05 Crankbaits
from $7.49from $6.37Features: The Storm Wiggle Wart is a classic 2 inch, 3/8 ounce tight wiggling crankbait that can be cast or trolled in the 7 to 12 foot depth ran...
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Sale!
Strike King Hack Attack Heavy Cover Jig
$5.99$4.79Features: The Strike King Hack Attack Heavy Cover Jig was designed by Bassmaster Eliste Series veteran Greg Hackney to be fished in the heaviest of...
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Sale!
Rapala XRM-30 X-Rap Magnum Big Game Trolling Lure - 6.25 Inch
$28.99$24.64Features: The Rapala X-Rap Magnum 30 is a 6 1/4 inch, 2 1/2 ounce big game trolling minnow slash bait that dives up to 30 feet unassisted. Run tru...
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Sale!
Rapala Jigging Rap 1 1/2 inch W3 Ice Jigs
$7.99$6.79Features: The Rapala Jigging Rap W3 Ice Jigs are a 1 1/2 inch, 3/16 ounce vertical jigging hard lures. Swims in tantalizing circles both under har...
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Keitech Tungsten Guard Spin Jig
$4.39Size Hook Size 1/8 #2 5/32 #2 Features: The Keitech Tungsten Guard Spin Jig is highly-effective skirted finesse bass fishing jig. ...
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Berkley Stunna 112 +2 Jerkbait - 4.4 Inch
$14.99$13.49Features: The Berkley Stunna 112 +2 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge of...
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Acme Stee-Lee Spoon 1/2 oz.
$3.99$3.39Features: The Acme Stee-Lee Spoon is a small 1/2 ounce casting spoon designed to target steelhead in moving water. Great for river and stream fishi...
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G-Ratt Baits Fighting Fish Hybrid Swim Jig
$12.99Features: The G-Ratt Baits Fighting Fish Hybrid Swim Jig is an all new bait from the pros at G-Ratt that is a mixture between a Swim Jig and a Cran...
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SPRO Phat Fly Hair Jig 2 pack
$4.99$4.24SPRO Phat Flies were designed to take float-and-fly fishing to a new level. Not only designed to catch fish in the harshest conditions, Bill Sieman...
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Yo-Zuri 3DB Jerkbait Deep 110
$9.99$6.99Features: The Yo-Zuri 3DB Jerkbait Deep 110 is a 4 3/8 inch, 1/2 ounce deep-diving jerkbait. Classic minnow profile and a flat-sided body design. ...
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Bill Lewis Gnat Tiny Crank
$4.49$3.82Features: The Bill Lewis Gnat Tiny Crank is a small yet powerful micro-crank designed to catch a wide range of fish species! It outperforms competi...
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P-Line Laser Minnow 3 oz. Jigging Spoon
from $6.59from $5.60The P-Line Laser Minnow is manufactured with a unique holographic laser tape, creating an amazingly life-like finish. The oblong shape and sharp cu...
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Sale!
Rapala Jigging Rap Magnum 07 Vertical Jig - 2 3/4 Inch
$9.99$8.49Features: The all new Rapala Jigging Rap Magnum Vertical Jig is designed to trigger bigger bites making it the ideal choice for using a forward fac...
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Sale!
Missile Baits Ike's Mini Flipping Jig
$5.99$5.69Features: The Missile Baits Ike's Mini Flipping Jig comes is a compact flipping jig with big bass catchin' capabilities. Ike's Mini Flip Jig is sm...
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Sale!
VMC Bucktail Hair Jig 2 pack
from $5.99from $5.09Features: The VMC Bucktail Hair Jig is a 2 pack of basic bucktail hair jigs. Specially designed oval-shaped head provides added control and balanc...
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Strike King KVD 2.5 Wake Bait Waking Crankbait
$7.99$6.39Features: The Strike King HC KVD 2.5 Wake Bait is a shallow running waking crankbait. Designed based on the wildly popular KVD 2.5 Squarebill Cran...
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Smithwick Perfect 10 Rogue 5 1/2 inch Deep Diving Suspending Jerkbait
$8.99$7.64Features: The Smithwick Perfect 10 Rogue Deep Diving Suspending Jerkbait is a 5 1/2 inch deep diving suspending jerkbait. Dives deeper, quicker. T...
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Sale!
River2Sea S-Waver 168 Hard Body Swimbait
$18.99Features: The River2Sea S-Waver 168 is a 6 3/4 inch, 1 5/8 ounce hard body swimbait/glidebait. Swims with a Natural, gliding "S-Action" swimming m...
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Sale!
Strike King Red Eyed Shad Lipless Crankbait - 2.25 Inch
$7.99$6.39Features: The 2.25 Inch Strike King Red Eyed Shad Lipless Crankbait is a ultra unique Lipless Crankbait that's body shape/design results in incred...
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Megabass Ito Vision 110 Jr. Jerkbait
$19.99Features: The Megabass Ito Vision 110 Jr. is a downsized version of the Ito Vision 110 Jerkbait. Measures 3 4/5 inches, weighs 3/8 ounce. Exhibits...
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Acme Phoebe Spoon
from $2.99from $2.54Features: The Acme Phoebe Spoon is small baitfish-shaped metal spoon. Unique hydrodynamic curvature creates a three-dimensional illusion. Cast, tro...
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Sale!
Strike King KVD Square Bill 1.0 Silent Crankbait
$7.99$6.39Features: The Strike King KVD Square Bill 1.0 Silent Crankbait is a 2 inch, 1/4 ounce square-lipped shallow diver that runs between 2 and 4 feet ...
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Sale!
Rapala Shad Rap Elite 55 Floating Crankbait - 2 1/4 Inch
$12.99$11.04Features: The all new Rapala Shad Rap Elite 55 is a top-tier crankbait that combines the proven qualities of the popular Shad Rap® with modern wir...
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Sale!
Luhr-Jensen Kwikfish X-Treme K9X
$8.99$7.64Features: Luhr-Jensen Kwikfish X-Treme K9X are strong, durable, full-throttle, wide-action hard lures that challenge gamefish both small and large....
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Sale!
Berkley Power Blade Compact
$9.99$8.99Features: The Berkley Power Blade Compact, designed in collaboration with professional angler Edwin Evers, reimagines the classic spinnerbait techn...
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Sale!
Dirty Jigs No-Jack Swim Jig
$5.99Features: The Dirty Jigs No-Jack Swim Jig is the ultimate swim jig designed for tackling heavy cover with power! Triple layer paint job combined w...
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Sale!
VMC Hot Skirt Glow Jig 2 pack
from $4.99from $4.24Features: The VMC Hot Skirt Glow Jig is a 2 pack of synthetic hair jigs. Made with glow-in-the-dark skirts and Flashabou fibers. Jig is built arou...
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Bandit Walleye Shallow 4 3/4 inch Casting/Trolling Plug
$7.99$7.19Features: The Bandit Walleye Shallow Casting/Trolling Plug is a 4 3/4 inch hard minnow that can be cast or trolled. Dives to almost 12 feet on a l...
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Sale!
Rapala Jigging Rap 3 1/2 inch W9 Ice Jigs
$10.69$9.09Features: The Rapala Jigging Rap W9 Ice Jigs are 3 1/2 inch, 7/8 ounce vertical jigging hard lures. Swims in tantalizing circles both under hard w...
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Sale!
SPRO Mike McClelland RkCrawler MD 55 Medium Diving Crankbait
$11.59$9.85Features: The SPRO Mike McClelland RkCrawler MD 55 Crankbait is a shallow to medium diving version of the RkCrawler Crankbait. Features a smaller,...
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Sale!
Berkley Hit Stick 15 - 6 Inch
$10.99$9.89Features: The Berkley® Hit Stick 15 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versati...
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Sale!
Strike King Pro Model Series 5XD Deep Diving Crankbait - 5/8 oz
from $7.99from $6.39Features: The Strike King Pro Model Series 5XD Deep Diving Crankbait revolutionizes the deep diving crankbait game with crazy action and performan...
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Rapala PXR Mavrik 110 Jerkbait - 4.375 Inch
$16.39$13.93Features: Rapala PXR Mavrik 110 Jerkbait is a classic Jerkbait that has an emphasis on extreme success that turns it into a proper fish catching m...
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Sale!
Rapala Ott's Garage Deep Tiny 07 Crankbait - 2 1/4 Inch
$10.49$8.92Features: The all new 2.25 inch Rapala Ott's Garage Deep Tiny 07 Crankbait has been meticulously designed by Bassmaster Classic Champion Ott Defoe ...
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Sale!
Rapala XR-08 X-Rap Shallow Diving Jerkbait - 3.125 Inch
$13.99$11.89Features: The Rapala X-Rap 08 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 3 1/8-inch ...
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Sale!
Rapala Jigging Rap 2 3/4 inch W7 Ice Jigs
$9.99$8.49Features: The Rapala Jigging Rap W7 Ice Jigs are a 2 3/4 inch, 5/8 ounce vertical jigging hard lures. Swims in tantalizing circles both under hard...
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Lucky Craft LV-500 Max Lipless Crankbait
$15.99$14.39Features: The Lucky Craft LV-500 is a premium lipless crankbait designed for fast power fishing. Weighs in at 3/4 ounce and is 3 inches long. Burn...
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Sale!
Berkley Flicker Shad Shallow Crankbait
$5.99$5.39Features: The Berkley Flicker Shad Shallow is a Shallow Diving Crankbait. Size, profile, and dive depth imitate real shad. Maximum rattle and roll ...
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