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Top Brands
Freshwater Hard Baits
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Sale!
River2Sea Glassy Vibe 65 Lipless Crankbait
$9.99Features: The River2Sea Glassy Vibe 65 is a 2 1/2 inch, 3/4 ounce unique lipless crankbait/blade hybrid that features a solid lead body encased in...
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Sale!
Luhr-Jensen Coyote Cyclone Flasher
from $20.49from $17.42Features: The Luhr-Jensen Coyote Cyclone Flasher is a new version of the Coyote Flasher with a rotating blade in the center. Imparts fish attractin...
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Sale!
SPRO Wameku Shad 60 Lipless Crankbait
$13.59$11.55Features: The SPRO Wameku Shad 60 Lipless Crankbait is a 60mm; 1/2 oz lipless crankbait with an aggressive rattle the fish can't resist! Unique bl...
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Sale!
13 Fishing Micro Magic Man Lipless Crankbait
$7.99$6.79Features: The Micro Magic Man is Magic Man's baby brother, good for fishing under the ice as well as the open water. Its wide body creates life-lik...
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Sale!
River2Sea Worldwide Spoon 125
$10.99Features: The River2Sea Worldwide Spoon 125 is a new, larger 2 ounce 5 inch version of the Worldwide Spoon 100 designed by FLW Tour Pro James Wats...
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Jackall Gantarel Hard Body Swimbait
from $39.99from $37.99Features: Gantarel Hard Body Swimbait is a 6 1/4 inch hard body swimbait. Two joints that create a life-like S-shaped movement, a swiveling line-t...
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Lucky Craft Slender Pointer 97MR Suspending Shallow Jerkbait
$17.99$16.19Features: The Lucky Craft Slender Pointer 97 is a 4 inch, 3/8 ounce shallow suspending jerkbait. Three sharp Daiichi treble hooks that prevent sla...
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Shimano Swagy Strong Colorado Willow Spinnerbait
$13.99Features: The Shimano Swagy Strong Colorado Willow is a great new spinnerbait featuring an innovative tapered wire design and rocking a Colorado a...
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Megabass I-LOUD Propbait
$29.99Features: The Megabass I-LOUD is all about creating excitement on top, pulling big bass up for epic surface strikes! 4 inches long and weighs 1 ou...
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LIVETARGET Hollow Body Craw Jig
$11.49from $9.77Features: The LIVETARGET Hollow Body Craw Jig is an extremely realistic craw-mimicking jig. Designed with a custom jig head that seamlessly pairs ...
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Rapala Floating Magnum FMAG18
$23.99$20.39Features: The Rapala Floating Magnum is a 7 inch, 1 1/2 ounce oversized floating jerkbait. Perfect choice for catching virtually any moderate to la...
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Sale!
SPRO McRip 85 Jerkbait
$16.99$14.44Features: The SPRO McRip is a deep diving jerkbait that you can rip through the water on early season and late season fish--when they're deep in th...
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Nomad Design Atlas Squarebill Crankbait
from $8.99Features: The Atlas is a new Squarebill Crankbait designed by Nomad Design for freshwater. Constructed with Nomad Design's High Density ABS plastic...
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Shimano Macbeth Tiny Hybrid Edge SquareBill Crankbait
$9.99Features: The Shimano Macbeth Tiny 39F is a versatile shallow-diving crankbait with a hybrid-edge square bill. Featuring a one-piece molded interna...
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Sale!
Lucky Craft Flash Pointer 100 Shallow Diving Jerkbait
$15.99$14.39Length Weight Style 4 inch (100 mm) 3/8 ounce (11 g) Jerk Bait The Lucky Craft Flash Pointer 100 is the slow floater and shallower member ...
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Lifted Jigs Knockout Punch Skirt 2 pack
$4.99$4.24Features: The Lifted Jigs Knockout Punch Skirt is a 60-strand silicone skirt designed specifically for punching rigs. Gives you the bulky presentat...
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Nories Wrapping Minnow Prop Bait
$17.49Features: The Nories Wrapping Minnow Prop Bait from the bait masters at Nories Japan is a truly unique Sinking Bait with an unorthodox design and ...
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Sale!
Storm Deep ThunderStick MadFlash 4 3/8 inch Jerkbait/Trolling Minnow
from $7.99from $6.79Features: The Storm Deep ThunderStick MadFlash is a 4 3/8 inch, 1/2 ounce deep diving jerkbait/trolling minnow. Form and shape are true in design a...
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Sale!
Rapala X-Rap Twitchin' Mullet 06 Twitchbait - 2 1/2 Inch
$13.99$11.89Features: The all new Rapala X-Rap Twitchin' Mullet 06 Twitchbait offers a subtle but irresistible side to side motion that drives the fish crazy! ...
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Savage Gear 3D Rat Floating Bait Topwater Wakebait
from $15.99from $13.59Features: The Savage Gear 3D Rat Floating is a topwater wakebait based on the 3D scan of an actual rat. Top hook rigging option for fishing in hea...
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Norman NXS 2 1/2 inch Deep Diving Crankbait
$7.49$6.37Features: The Norman NXS Deep Diving Crankbait is a 2 1/2 inch deep diving crankbait. Dig into the bottom to mimic feeding baitfish or crawdads. D...
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Cotton Cordell Wally Diver Triple Threat Pack
$12.99$11.04Features: Everyone knows the Cotton Cordell Wally Diver! It's the classic 2.5 inch casting or trolling lure that has put more walleyes in the box ...
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Rebel Value Minnow Shallow Jerkbait Hard Minnow
$4.49$4.04Features: The Rebel Value Minnow Shallow Jerkbait is a shallow diving jerkbait. Perfect for small waters, streams, ponds, and shallow water. Catch...
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Bubba Crimpers - 7 Inch
$39.99$31.99Features: The Bubba 7 Inch Crimpers are an integral tool that should be a part of any fishing vessel! Thanks to the iconic Bubba Non-Slip Grip, th...
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Booyah Swim'n Jig Swim Jig
$4.49$3.82Features: The Booyah Swim'n Jig is a simple, yet reliable skirted swimming jig. Arrowhead-shaped head with flat planing bottom. Line-tie in line w...
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Rapala Ultra-Lite Hard Bait 4-Piece Kit
$40.49$34.42*Note: Lure and Key Ring colors in this kit may vary from those shown in image.* Features: The Rapala Ultra-Lite Kit is a 4-piece variety pack of ...
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Sale!
Spro Mike McClelland McStick 95 3.75 inch Jerkbait
$16.99$14.44Features: The SPRO McStick 95 is a smaller, suspending stickbait than the bigger McStock 110. This versatile bait can be cranked like a crankbait, ...
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Luhr-Jensen Model T Ford Fender 15 inch Lake Troll
from $14.99from $12.74Features: The Luhr-Jensen Model T Ford Fender is a 15 inch lake trolling rig with one size 8 top blade, one size 9 bottom blade, and a trolling rud...
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Deps PulseCod Topwater Popper
$27.99Features: The Deps PulseCod Topwater Popper is a 3.15 inch 1/2 oz topwater bait specially developed to target big bass during the post-spawn perio...
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Sale!
SPRO BBZ-1 Swimbait 8 inch Floating
$45.99$39.09See our other listings for these options: Style Length Weight Floating 8" (20 cm) 4.4 oz. (124 g) Slow Sink 8" (20 cm) 4.8 oz. (136 g) Fa...
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Nomad Design Freshwater Chug Norris Topwater Popper
$9.99Features: With new sizes and freshwater colors, the Nomad Design Bass Team brings the saltwater classic Chug Norris to your bass lake. The Freshwat...
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SPRO BBZ-1 Swimbait 6 inch Floating
$25.99$22.09See our other listings for these options: Style Length Weight Sink Rate Floating 6" (15 cm) 2 oz. (57 g) Floating Slow Sink 6" (15 cm) 2.25...
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Mustad Skatter Shad Bladed Swim Jig
$9.49$8.07Features: The Mustad Skatter Shad is a new weedless bladed swim jig from Mustad. Innovative new design employs a reversed blade with a specialized...
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Shimano World Minnow 115SP Suspending Jerkbait
$19.99Features: The Shimano World Minnow 115SP Suspending Jerkbait is equipped with the innovative FlashBoost Internal, Spring-Loaded Suspended Foil tha...
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Shimano Macbeth 50F Hybrid Square Bill Crankbait
$10.99Features: The Shimano Macbeth 50F is a shallow-diving, hybrid edge, square bill crankbait. The Macbeth 50F features a one-piece molded weight that ...
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Deps Slide Swimmer 145 Glide Bait
$75.00Features: The Deps Slide Swimmer 145 Glide Bait is a downsized yet effective lure for attracting big bites from hungry bass! Single joint design e...
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Sale!
Lindy Quiver Spoon
$4.49$3.82Features: The Lindy Quiver Spoon offers tantalizing flash and generates amazing swimming action. Unique shape and tin alloy construction gives the ...
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Sale!
P-Line Reaction Squid Trout & Kokanee Hoochies 2 pack
$4.99$4.24Features: The P-Line Reaction Squid is a small, rigged squid skirt (aka hoochie) designed for kokanee and trout trolling. UV enhanced coating and l...
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Shimano Macbeth Shallow 50S Hybrid Edge Round Bill Crankbait
$10.99Features: The Shimano Macbeth Shallow 50S is a hybrid edge shallow-diving crankbait with a round bill. The Macbeth Shallow features a one-piece mol...
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Sale!
Hardcore Crank 75F 4+ Deep Diving Crankbait
$14.99$10.49Features: The Hardcore Crank 75F 4+ is a 3 inch, 3/4 ounce deep diving crankbait that runs between 12 and 14 feet. High-frequency action that draw...
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Shimano World Pop 69F
$19.99Features: The Shimano World Pop is a topwater popper that is equipped with Shimano's Flash Boost technology. Flash Boost is equipped with an intern...
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Sale!
Berkley Digger Medium Diving Crankbait
$8.99$8.09Features: The Berkley Digger is a medium diving crankbait with a sharp, aggressive dive angle. Aggressive wobble and side flash. Gets deep quick. ...
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Megabass Vatalion 190 Swimbait
$59.99Features: The Megabass Vatalion 190 is a larger (7 1/2 inch - 4 3/4 ounce) version of the Megabass Vatalion jointed hard body swimbait. Meaty prof...
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Bubba Tapered Flex Serrated Back Fillet Knife - 7 Inch
$74.99$53.59Features: The Bubba 7 Inch Tapered Flex Serrated Back Fillet Knife is a must have for anglers who love to cook their prized catches and comes with ...
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Megabass I Slide 185 Glide Swimbait
$59.99Length Weight Hooks *Action is dependent upon water temperature: 7 1/3" 2 oz #1 Front Hook, #2 Back Hook 50°F - Slow Sinking 55.5°F- Suspend...
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Sale!
SPRO Cyclone Prop Jr. Topwater Prop Bait
$16.99$14.44Features: The SPRO Cyclone Prop Jr. is a Topwater Prop Bait. Features a metal prop style tail. Unique shape of the bait also gives it a secondary h...
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Sale!
Luhr-Jensen Rattling Kwikfish X-Treme K13X Diving Plug
from $9.99from $8.49Features: The Luhr-Jensen Kwikfish X-Treme K13X is a 3 3/4 inch strong, durable, full-throttle, wide-action lure that dives up to 15 feet and chal...
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Bill Lewis Depth Strike 75 Sinking Twitch Bait - 2.95 Inch
$9.99$8.49Features: The all new Bill Lewis Depth Strike 75 Sinking Twitch Bait is Purpose Built and Optimized for success with Forward Facing Sonar Systems!...
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