Featured Saltwater Brands

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: The Yo-Zuri Hydro Popper HD is a hard-hitting topwater lure designed for explosive strikes, creating massive surface splashes that attrac...

Features: The all new Yo-Zuri SuperBraid 9 Dark Green Standard Spools are Ultra High-Performance Braided Line that improve upon the already Establ...

Features: The Yo-Zuri "Hokuriku" Splashing Float Type Left is designed to surface troll and veer to the left when dragged behind a boat. This floa...

Features: The Original Floater® Elite is a premium long-casting balsa lure designed for freshwater casting and trolling, delivering the iconic Woun...

Features: The all new Berkley Gulp! 5 Inch Nemesis Curly Tail Prawn wreaks havoc on your local coastal waters and truly lives up to its name as a ...

One look and you can see the difference. One moment in your hand and you can feel the difference. Your first cut and you are converted. Perfect ba...

Features: Nomad Design Ammonite Multicolor Jigging Braid is a super-smooth, abrasion-resistant, strong and thin braid optimized for saltwater jiggi...

Features: The New formula for the Berkley PowerBait Catfish Bait Chunks is 185% stronger than natural bait. Pre-formed for quick and easy rigging...

Features: The all new Berkley 3.3 Inch Krej introduces a revolutionary hard bait technique known as "Krejing", which is transforming traditional J...

Features: The all new Berkley Forward Finesse Braid in the Crystal Color is purpose built for Forward Facing Sonar Anglers to Maximize Visibility ...

Features: The all new X-Braid X8 from Daiwa in Chartreuse Green w/White Markings with a 165 Yard Spool is the New Pinnacle for Braided Line Perfor...

Features: The all new Z-Man Bad AZZ Bass Tech HoodieZ brings comfort and functionality to a whole new level! With its Incredibly soft, lightweight ...

Features: The Berkley Max Capacity Bait Notebook is the best way to manage all your baits for you next trip! Equipped with a hook-n-loop strap for...

Features: The Jigging Rap® is a versatile fishing bait designed to swim in enticing circles, ideal for attracting suspended game fish under ice or ...

Features: The all new Seaguar Bulk Spool Management Bag is a must have for anglers seeking to clean up and organize their program! Made from ultra...

Fish at controlled depths while using a standard baitcasting reel. With this line counter you'll be able to set your bait at the right depth ever...

Features: The all new Yo-Zuri SuperBraid 9 5-Color Metered Filler Spools are Ultra High-Performance Braided Line that improve upon the already Est...

Features: The Yo-Zuri Crystal 3D Minnow 110mm Sinking Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an...

Features: The all new Berkley Fusion19 Swing Head Jighead is purpose built for anglers of any skill level to have unrivaled success and fun on the ...

Features: The all new Berkley PowerBait 3.25 Inch Bonefish Minnow makes novice anglers good and good anglers great thanks to its seductive design ...

Features: Discount Tackle's exclusive Z-Man 73 Piece Pro Essentials Ned Kit is a meticulously crafted collection designed to provide everything yo...

Features: Rapala Hook File helps maintain sticky-sharp hooks. Made from double-sided, high-carbon steel to provide an ultra-fine cutting edge. Com...

Features: Versatile Camo Cap - A medium-structured crown trucker hat combining outdoor style and function, ideal for fishing, hunting, or casual we...

Features: The all new Berkley Fusion19 EWG Treble Hooks are built for everyone, from the Tournament Pro to the Weekend Warrior, these hooks have y...

Features: The Nomad Design Madmacs 240 is a revolutionary Sinking Lipless Trolling Lure from the pros at Nomad Design that has unmatched durabilit...

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: The Crappie BaitZ Tech HoodieZ is designed for anglers, offering superior sun protection and comfort on the water. Constructed from 100% ...