Black Friday Deals 2023

Features: The all new Rapala Twitchin' Rap 8 Twitchbait is purpose built by Rapala for targeting highly pressured fish that re easily spooked! Cons...

Features: The Rapala Cerakote Elite 7 inch Scissors is a pair of fishing scissors. Coated with a super-durable, lightweight Cerakote finish that pr...

Features: The Rapala Jigging Shad Rap 05 is a 2 inch, 5/16 ounce shad profile ice jig. More pronounced movement, with a lethargic circle down acti...

Rapala Fish and Game Shears provide one tool for a multitude of cutting tasks. Shears are great for heavy leverage lopping to fine detail trimming....

Features: The Rapala Rap-V Blade 06 is a 2 1/2 inch, 1/2 ounce hard lure with a unique design that combines attributes of metal blade bait with pl...

Features: The Rapala Saltwater Grade 9 Inch Hook Remover is ideal for a wide range of Saltwater species and is a must have tool for your tackle box...

*Note: Lure and Key Ring colors in this kit may vary from those shown in image.* Features: The Rapala Ultra-Lite Kit is a 4-piece variety pack of ...

Features: The Rapala Jigging Shad Rap 02 is a 1 inch, 1/8 ounce shad profile ice jig. More pronounced movement, with a lethargic circle down action...

Features: The Rapala Snap Rap SNR06 is a 2 1/2 inch, 5/16 ounce vertical jigging lure. Designed to be fished fast and aggressively with quick snaps...

This deluxe,  Rapala 50 pound Digital Fish Gripper Scale is packed with upgraded features. Start off with rugged high-grade stainless steel constru...

Features: Water activated marker buoy from Rapala shines bright the moment it hits the water 2 super bright LED lights run for 60 hours on 2 Repla...

Features: The Rapala Line Remover is a "must-have" line management tool. Strips line with an enhanced stripping wheel capable of pulling 5 feet of...