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Top Brands
Black Friday Deals!
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Berkley Flicker Shad Shallow Crankbait
from Retail: $5.99from $5.39Features: The Berkley Flicker Shad Shallow is a Shallow Diving Crankbait. Size, profile, and dive depth imitate real shad. Maximum rattle and roll ...
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Berkley Screamin' Choppo Prop Bait - 3.75 Inch
Retail: $14.99Our Price: $13.49Features: Next-Level Topwater Chaos: The Screamin' Choppo is a topwater plopper bait built to intensify surface commotion, combining classic tail-s...
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Berkley PowerBait 1 inch Honey Worm (55 per Jar)
Retail: $5.99Our Price: $5.39Features: Berkley PowerBait Honey Worms are specially formulated for all panfish species. Emulates insect larvae on which many fish feed Great fo...
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Berkley Ripfish Rip Bait - 2.75 Inch
Retail: $11.99Our Price: $10.79Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/4 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Minnow 1/4 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Berkley Rawler Bladed Jig - 1/2 oz
Retail: $8.99Our Price: $8.09Features: The Berkley® Bladed Rawler Jig is a first-of-its-kind crawler jig, designed for high-flash, slow-turn presentations with ultimate precisi...
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Berkley FluoroShield Fluorocarbon Line 300 Yards
from Retail: $10.99from $9.89Features: Berkley FluoroShield is Berkley's new Icast-award winning Fluorocarbon Line. FluoroShield features a co-polymer core with a fluorocarbon ...
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Berkley Fusion19 Weighted Swimbait Hook
Retail: $7.99Our Price: $7.19Features: Berkley Fusion19 Weighted Swimbait hooks feature a baitkeeper and a lead for when you need a little more casting distance and depth. Need...
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Berkley Trilene XL Monofilament Clear Pony Spool 110 Yards
from Retail: $5.99from $5.39Features: Berkley Trilene XL Monofilament Clear Pony Spools are basic monofilament fishing line designed to help facilitate hassle free fishing at...
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Berkley PowerBait MaxScent Lil' Trooper - 2.5 Inch
Retail: $9.99Our Price: $8.99Features: The Berkley PowerBait MaxScent Lil' Trooper is a ned-sized craw bait with subtle dancing claws for when the bite is tough or fish are pr...
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Berkley PowerBait Atomic Tubes 20 pack
Retail: $5.99Our Price: $5.39Features: The Berkley PowerBait Atomic Tubes are a game-changing fishing bait that elevates the performance of anglers, whether they're beginners o...
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Berkley Finisher 9 Jerkbait - 3.5 Inches
Retail: $12.99Our Price: $11.69Features: The all new Berkley Finisher Forward Facing Sonar (FFS) Bait is a truly wild bait that seems to do a little bit of everything! Can be ef...
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Berkley PowerBait CullShad Un-Rigged Soft Body Swimbait - 5 Inch
Retail: $8.99Our Price: $8.09Features: The Berkley PowerBait CullShad Un-Rigged 5 inch Soft Body Swimbait is an advanced swim-bait designed for shallow water fishing, offering...
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Berkley PowerBait The Deal Soft Body Swimbait
Retail: $7.99Our Price: $7.19Features: The Berkley PowerBait The Deal is a soft body swimbait designed by Skeet Reese for fishing when gamefish are on the hunt for baitfish li...
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Berkley Gulp! Saltwater Grub - 4 Inch
Retail: $8.99Our Price: $8.09Features: The Berkley Gulp! 4 Inch Saltwater Grub draws in big bites from the biggest of fish you will find in your coastal waters! Infused with t...
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Berkley Saltwater SlobberKnocker Bladed Jig - 1/2 oz
Retail: $10.99Our Price: $9.89Features: High-Performance Saltwater Bladed Jig: The Berkley Saltwater SlobberKnocker is a premium bladed jig engineered for maximum vibration, sou...
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Berkley Trilene XL Monofilament Lo-Vis Green Filler Spools 270-330 Yards
from Retail: $9.99from $8.99Features: Berkley Trilene XL is basic monofilament fishing line designed to help facilitate hassle free fishing at a great value. Smooth casting -...
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Berkley Gulp! 2 1/2 Inch Scented Minnow 18 Pack
Retail: $8.99Our Price: $8.09Features: The Berkley Gulp! 2 1/2 Inch Scented Minnow is a scent-infused minnow that has the flavor that bass and walleye crave! Gulp! Minnow out-...
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Berkley PowerBait Biodegradable Trout Nuggets
Retail: $6.99Our Price: $6.29Features: Berkley PowerBait Biodegradable Power Nuggets resemble hatchery food many trout are reared on. The Power Nuggets are made using the hig...
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Berkley Fusion19 Tube Jighead - 4 pack
Retail: $5.99Our Price: $5.39Features: The all new Berkley® Fusion19™ Tube Jig hook is a versatile choice for all anglers fishing with the tried and true tube styled baits! Th...
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Berkley Flicker Minnow Jerkbait/Trolling Hard Minnow - 1/3 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Minnow 1/3 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling. It dives ...
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Berkley PowerBait Power Swimmer Soft Plastic Paddle Tail Swimbait 6 pack
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait Power Swimmer is a ribbed, soft plastic paddle tail (aka boot tail) multi-pupose swimbait that can used to target ...
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Berkley PowerBait CullShad Un-Rigged Soft Body Swimbait - 6 Inch
Retail: $10.99Our Price: $9.89Features: The Berkley PowerBait CullShad Un-Rigged 6 inch Soft Body Swimbait is an advanced swim-bait designed for shallow water fishing, offering...
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Berkley Gulp! 4 Inch Scented Minnow 8 pack
Retail: $8.99Our Price: $8.09Features: The Berkley Gulp! 4 Inch Scented Minnow is a scent-infused minnow that has the flavor that bass and walleye crave! Gulp! Minnow out-fish...
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Berkley Rawler Bladed Jig - 1 oz
Retail: $8.99Our Price: $8.09Features: The Berkley® Bladed Rawler Jig is a first-of-its-kind crawler jig, designed for high-flash, slow-turn presentations with ultimate precisi...
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Berkley Stunna 100 +1 Jerkbait - 3.94 Inch
Retail: $16.99Our Price: $15.29Features: The new Berkley Stunna 100 +1 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledg...
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Berkley Trilene Big Game Monofilament Line Solar Bright Green Quarter Pound Spool
Retail: $11.99Our Price: $10.79Features: Berkley Trilene Big Game Monofilament is extra tough, shock resistant monofilament made for large, hard fighting species. Super strong -...
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Berkley PowerBait 3 inch Ripple Shad Soft Paddle Tail Swimbait 10 pack
Retail: $7.99Our Price: $7.19Features: The PowerBait Ripple Shad features a unique segmented body for more vibration and swimming action. More surface area for better scent ...
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Berkley Gulp! Saltwater Grub - 8 Inch
Retail: $10.99Our Price: $9.89Features: The Berkley Gulp! 8 Inch Saltwater Grub is a MONSTER that draws in big bites from the biggest of fish you will find in your coastal wate...
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Berkley PowerBait MaxScent Power Chunk 3 inch Trailer
Retail: $9.99Our Price: $8.99Features: The Berkley PowerBait MaxScent Power Chunk is the enhanced MaxScent version of the Berkley classic Power Chunk. This 3 inch jig trailer ...
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Berkley PowerBait Hatchery Trout Bait 1.75 oz. Jar
Retail: $5.99Our Price: $5.39Features: Berkley PowerBait Trout Bait is moldable and easy to use. Floating formula enhances dispersion of scent and flavor Trout crave this bai...
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Berkley PowerBait MaxScent D-Worm - 5.5 Inches
Retail: $9.99Our Price: $8.99Features: The Berkley PowerBait MaxScent D-Worm is a new 5.5 inch soft plastic worm for finesse drop shot and shakey head rigs featuring Berkley P...
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Berkley PowerBait Shape 108 Craw
Retail: $7.99Our Price: $7.19Features: The Berkley PowerBait Shape 108 is a new craw-style bait with shaped claws to create a unique bird wing flapping style action. The Shape...
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Berkley Trilene XL Monofilament Clear Filler Spools 250-330 Yards
from Retail: $9.99from $8.99Features: Berkley Trilene XL Monofilament Clear Filler Spools are basic monofilament fishing line designed to help facilitate hassle free fishing ...
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Berkley PowerBait The Boss Grub
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait The Boss Grub is a Soft plastic grub. Features Pit Boss style legs for maximum action in a chunkier profile. Thick...
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Berkley PowerBait Crash Craw
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait Crash Craw is a Soft Plastic Craw for Texas Rig, Jig Trailer, Wobble Head and Bladed Jigs. Rib design hides the ho...
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Berkley Rawler Jig - 3/4 oz
Retail: $6.99Our Price: $6.29Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...
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Berkley Fusion19 Offset EWG Hook
Retail: $5.99Our Price: $5.39Features: The Berkley Fusion19 Offset EWG Hook is one of the most popular and versatile hooks for soft baits and covers a variety of bait types an...
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Berkley Stunna 100 Jerkbait - 3.94 Inch
Retail: $16.99Our Price: $15.29Features: The new Berkley Stunna 100 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge o...
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Berkley Hit Stick 7 - 2.75 Inch
from Retail: $8.99from $8.09Features: The Berkley® Hit Stick 7 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versatil...
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Berkley Shallow Money Badger Crankbait - 2.75 Inch
Retail: $11.99Our Price: $10.79Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 5-8 feet lure designed for maximum perfo...
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Berkley PowerBait Drip Swimmer - 3 Inch
Retail: $10.99Our Price: $9.89Features: The all new Berkley PowerBait Drip Swimmer 3 Inch Micro Boot Tail Swimbait is a finesse anglers dream choice on the water! Thanks to its...
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Berkley Trilene XL Monofilament Fluorescent Clear/Blue Filler Spools 300-330 Yards
from Retail: $9.99from $8.99Features: Berkley Trilene XL is basic monofilament fishing line designed to help facilitate hassle free fishing at a great value. Smooth casting -...
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Berkley Magic Swimmer Slow Sinking Saltwater Swimbait - 6.5 Inch
Retail: $19.99Our Price: $17.99Features: The all new Berkley Magic Swimmer Slow Sinking Saltwater Swimbait is a refresh of the classic and well loved Berkley Magic Swimmer relea...
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Berkley Fusion19 Offset Worm Hook
Retail: $5.99Our Price: $5.39Features: The Berkly Fusion19 Offset Worm hook has a standard offset shank with a round bend that is ideal for Texas rigging. Needle point with Sl...
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Berkley Hit Stick 11 - 4.5 Inch
from Retail: $8.99from $8.09Features: The Berkley® Hit Stick 11 breaks a 15-year code, achieving a unique, high-speed rolling balsa action in a plastic bait, offering versati...
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Berkley Line Stripper
Retail: $19.99Our Price: $17.99Features: The Berkley® Line Stripper is a powered line removing tool. Strips 2 pound up to 80 pound line with ease. Powerful motor strips line up...
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Berkley Justin Lucas J-Walker 100/120 Topwater Walker
from Retail: $10.99from $9.89Features: The Berkley J-Walker is a topwater walking bait with a classic baitfish-imitating body design. Attractive, easy to start walking action ...
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