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Top Brands
Black Friday Deals!
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Pro-Cure Bass Super Gel Scents 2 oz
$9.04$7.68This is a collection of the legendary Pro-Cure Super Gel Top Scents for Largemouth and Smallmouth Bass! The Bass Scent Gels are made with real gro...
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Missile Baits Spunk Shad 3.5 Inch 10pk
$5.99$5.69Features: The Missile Baits Spunk Shad 3.5 Inch is a pintail swimbait with a ribbed body that exhibits an enticing shimmy, making it ideal for var...
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Z-Man Texas Eye TEXL Articulated Jigheads 2 pack
$6.49$5.52Features: The Z-Man Texas Eye TEXL is a new upsized version of the original Texas Eye articulated jighead. Designed to pair with Z-Man's larger ...
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Big Bite Baits Pendulate Jig Heads
$6.49from $4.67Features: The Big Bite Baits Pendulate Jig Head is a great new jig head featuring a built-in swivel to eliminate line twist. With a big profile hea...
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Rebel Wee Crawfish 2 inch Medium Diving Crankbait
$6.99$6.29Features: The Rebel Wee Crawfish Medium Diving Crankbait is a 2 inch, 1/5 ounce medium diving crawfish imitating crankbait. The OG realistic crawf...
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Z-Man Line Through Replacement Hooks - 4 Pack
$3.99$3.39Features: The all new Z-Man Line Through Replacement Hooks are replacement hooks designed for the LT Series of Z-Man Baits! Constructed from Heavy ...
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Sale!
Yo-Zuri 3D Inshore Pencil Popper
$11.99$8.39Features: The Yo-Zuri 3D Inshore Pencil Popper is a back-bay style pencil popper with a flat bottom and horizontal posture that is perfect for walk...
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SPRO Dean Rojas Bronzeye Frog 65
$11.69from $9.02Features: The SPRO Dean Rojas Bronzeye Frog 65 is a 2 1/2 inch, 5/8 ounce hollow body topwater frog. Gold-standard in bass topwater frog fishing. ...
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Z-Man Mag SwimZ 8 inch Paddle Tail Swimbait 3 pack
from $9.99from $7.12Features: Z-Man Mag SwimZ are full-bodied, 8 inch swimbait ideal for targeting big bass, bull redfish, yellowtail, calico bass, muskie, pike, ba...
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Strike King Bitsy Dawg Topwater Walker
$5.99$5.09Features: The Strike King Bitsy Dawg Topwater Walker changes the game of topwater lures, bringing the famous "walk-the-dog" action of Strike King's...
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Norman Deep Little-N 2 1/2 inch Deep Diving Crankbait
$7.49$6.37Features: The Norman Deep Little-N is a 2 1/2 inch deep diver crankbait. Great search bait for covering large areas of water. Delivers straight-ru...
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Z-Man ST GrubZ
$4.99$4.24Features: The Z-Man ST Grub is an upgraded version of the popular 2.5" GrubZ™ that has proven to be a staple in the United States and abroad for al...
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Sale!
SPRO Aruku Shad 65 Lipless Crankbait
$8.79from $6.79Features: The SPRO Aruku Shad 65 is a 2 1/2 inch, 3/8 ounce lipless crankbait. Unique nose-down swimming posture comes through cover extremely wel...
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Sale!
YUM Forward Facing Sonar Jig Head
$3.99from $2.92Features: The YUM Forward Facing Sonar Jig Head is the perfect pair for the YUM Forward Facing Sonar Minnow! Designed by Jason Christie with YUM Ba...
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Yo-Zuri Egi Aurie-Q "RS" Sinking 2 1/4 inch Squid Jig
$7.99$5.59Features: The Yo-Zuri Squid Jig Egi Aurie-Q "RS" Sinking is a squid jig perfect for when squid aren't interested in larger prey and you need small...
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Sale!
Dirty Jigs Matt Allen Tactical Bassin Swimbait Head
$7.49from $5.76Features: The Dirty Jigs Matt Allen Tactical Bassin Swimbait Head is an exceptional Swimbait head with unmatched features and versatility! With a ...
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VMC Weedless Neko Hook Black Nickel 5 pack
$6.49$5.52Features: The VMC Neko Hook is designed specifically by "Ike" Iaconelli for Neko-rigging in snaggy cover. Forged with a 3-degree offset for improv...
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Sale!
Berkley Deep Hit Stick 3.75 Inch
$9.99from $6.94Features: The all new 3.75 Inch Berkley Deep Hit Stick offers true balsa-like action with a premium build quality that makes it ideal for medium t...
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Sale!
Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait - 3.5 Inch
$7.99from $5.75Features: The Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait 3.5 Inch is a new offering from the Yamamoto lineup of baits that has been po...
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Berkley PowerBait MaxScent Lil' General Worm - 2.75 Inch
$7.99$7.19Features: The Berkley PowerBait MaxScent Lil' General is a 2.75 inch ned-sized stick worm molded from Berkley PowerBait MaxScent formula. Featurin...
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Rapala Mini Split Ring Pliers
$12.19$10.36The Rapala Mini Split Ring Pliers make it a snap to change out or replace hooks on your favorite lures. Comfortable soft grip handles provide enoug...
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Yo-Zuri Mag Dive Saltwater Pencil
from $17.99from $12.59Features: The Yo-Zuri Mag Dive is a new big-game saltwater diving/floating pencil equipped with long-cast bullet-weight transfer system for casting...
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VMC Marabou Hair Jig
$4.99$4.24Features: The VMC Marabou Jig is a basic Marabou hair jig, great for cold water bass fishing. Life-like, strike inducing action. 60-degree rotated...
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Sale!
X-Zone 3 inch Stealth Invader 6pk
$5.99from $4.31Features: The X-Zone 3 Inch Stealth Invader is THE "do it all" finesse style goby bait! Unique inverted paddle design provides maximum action rega...
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Z-Man Original Chatterbait - 1/2 Oz.
$5.79$4.92Features: The Z-Man Original ChatterBait is a 1/2 ounce, 4 1/2 inch bladed swim jig. Flash of a spinnerbait, vibration of a crankbait, and profile...
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Rapala Shadow Rap Shad Deep 09 Jerkbait
$11.99$10.19Features: The Rapala Shadow Rap Shad Deep 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking...
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Sale!
Strike King Red Eyed Shad Lipless Crankbait - 2 Inch
$7.99from $5.10Features: The 2 Inch Strike King Red Eyed Shad Lipless Crankbait is a ultra unique Lipless Crankbait that's body shape/design results in incredibl...
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Geecrack ImoKemushi 60 Soft Plastic Grub - 2.5 Inches
$9.19$8.49Features: The Geecrack ImoKemushi (Potato Caterpillar) 60 Soft Plastic Grub is expertly crafted to replicate the appearance of a distressed insect...
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Sale!
Rapala Jointed Shad Rap 05 Deep Diving Crankbait
$8.99from $6.20Features: The Rapala Jointed Shad Rap 05 Deep Diving Crankbait is a rattling, suspending, jointed lure that has a wide action. This 2-inch bait ha...
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Owner Jungle Flipping Hook
$6.79$5.77Features: The Owner Jungle Flipping Hook is a tough flipping hook made to work with heavy braided line and hook monster fish. Made with Zo-Wire, w...
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Gamakatsu Weighted Superline Hook w/ Spring Lock 4 pack
$8.49$7.30Features: Gamakatsu Weighted Superline Hook w/ Spring Lock is the perfect weighted hook for soft jerkbaits and paddle tail swimbaits. Based on the...
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Berkley PowerBait Minnotator Pre-Rigged Swimbait - 3 Inch
$6.99$6.29Features: The Berkley PowerBait Minnotator Pre-Rigged 3 Inch Paddle Tail Swimbait aims to deliver a top quality fishing experience with a baitfish...
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Berkley PowerBait Power Floating 3 inch Plastic Trout Worm 15 pack
$5.29from $3.78Features: The PowerBait Power Floating Trout Worm replicates trout-attracting features of small worms and other forage. Lively action gives a life...
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Picasso Aaron Martens Shock Blade Pro
$11.59from $8.39Features: The Picasso Shock Blade Pro, developed with MLF/BPT pro-Aaron Martens, offers expanded features and functionality to the Picasso Shock Bl...
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Z-Man Gremlin - 4 Pack
$4.99$4.24Features: The Z-Man Gremlin is an all-new offering from Z-Man designed by Z-Man's own Brian Latimer built to be a big bulky creature bait with man...
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Rapala Rippin' Blade: Blade Bait - 2 3/4 Inch
$9.99from $7.65Features: The all new Rapala Rippin' Blade is a dynamic bait with a skinnier, heavier build, capable of delivering vibratory action even at the slo...
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Rapala Original Floater F18 Balsa Jerkbait
$14.99$12.74Features: The Rapala Original Floater F18 is a classic 7 inch, 11/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a s...
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Daiwa Saltiga SK Light Slow Jigging Metal Jig
from $8.99from $5.93*Note: all ounce measurements are approximate.* Features: The Daiwa Saltiga SK Light Jigs are new lighter weight variants of the Saltiga SK Jigs. ...
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VMC 7548BD Bladed Hybrid Treble Hook 1X Black Nickel 2 pack
$7.49from $4.68Features: The VMC 7548BD Bladed Hybrid Treble is a new variation of VMC's 7548 Hybrid Short Shank Treble Hook with a small silver Willow blade atta...
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Keitech Tungsten Model I Casting Jig (Version 1)
$5.99Features: Lead-Free tungsten jig head design. Tungsten head is 30% smaller & harder than lead. Tear-drop design penetrates cover, resists sna...
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Strike King Hybrid Hunter Crankbait
$9.99from $6.85Features: The all new Strike King Hybrid Hunter is a distinctive bait with a fat-bodied, flat-sided shape and a unique "L-Shaped" 90-degree bill t...
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Yo-Zuri 3DR-X Flat Sided Heavy Sinking Minnow 40mm - 1.625 Inch
$7.99$5.59Features: The Yo-Zuri 3DR-X Flat Sided Heavy Sinking Minnow in the smallest 40mm size is the perfect choice when fish are keyed in on smaller prof...
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Blue Fox Vibrax Shallow Spinner
$4.99from $3.34Features: Blue Fox Vibrax Shallow Spinner is inline spinner that runs between the surface to 2 feet. Diecast and chrome plated mainbody with laser...
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Strike King KVD Rodent 4 inch Soft Plastic Creature Bait 6 pack
$6.99from $4.45Features: The Strike King Rodent is a 4 inch "beaver-style" soft plastic creature bait. Made with an exclusive blend of ingredients which make the...
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Rapala Countdown Elite CDE55 2 1/4 inch Slow Sinking Crankbait
$12.99from $8.82Features: The Rapala Countdown Elite CDE55 is a 2 1/4 inch slow-sinking crankbait. Runs optimally at about 3 to 4 feet deep. Baits made with the R...
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Z-Man Rattle-Snaker Tungten SpikeZ
$6.99$5.94Features: The all new Z-Man Rattle-Snaker Tungsten SpikeZ are the perfect addition for any angler whose looking to add some customization to their...
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Rapala PXR Deep Mavrik 110 Jerkbait - 4.375 Inch
$16.99$14.44Features: Rapala PXR Deep Mavrik 110 Jerkbait takes inspiration from the Original PXR Mavrik 110 and turns it into a deeper diving machine for cat...
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Rapala Scatter Rap Deep Husky Jerk
$8.99from $6.26The Rapala Scatter Rap Deep Husky Jerk is the newst addition to the Scatter Rap family. Baitfish skitter and scatter when they are pursued by pred...
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