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Top Brands
Cyber Monday Sale!
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Berkley Gulp! Saltwater Turbo Shrimp - 4 Inch
$8.99$8.09Features: The all new Berkley Gulp! Saltwater 4 Inch Turbo Shrimp is a must have to add to your Saltwater Soft Plastic Arsenal thanks to it's irre...
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Rapala XR-06 X-Rap Shallow Diving Jerkbait - 2.5 Inch
$14.99$12.74Features: The Rapala X-Rap 06 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 2 1/2-inch ...
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Seaguar Tatsu Fluorocarbon 1000 Yards
from $211.50from $158.62Virtually invisible and almost invincible, Seaguar Tatsu Fluorocarbon is at the apex of fluorocarbon evolution, and Seaguar's strongest and softest...
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Rapala Shad Rap 2 3/4 inch Medium Diving Crankbait SR07
from $10.49from $8.92Features: The Rapala Shad Rap SR07 is a 2 3/4 inch, 5/16 ounce medium diving crankbait that runs 5 to 11 feet. With a precise action and natural b...
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Z-Man Gremlin - 4 Pack
$5.49$4.67Features: The Z-Man Gremlin is an all-new offering from Z-Man designed by Z-Man's own Brian Latimer built to be a big bulky creature bait with man...
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Z-Man Big BallerZ Soft Plastic Swimbait - 5 Inch
$6.49$5.52Features: The all new Z-Man 5 Inch Big BallerZ Soft Plastic Swimbait is purpose built for use in Shallow Inshore applications to bring you big fish...
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BKK Viper 41 Treble Hook
from $11.99Features: The BKK Viper 41 is a replacement treble hook that upgrades your lures to add on BKK technology. Forged with rugged 4X wire, a shortened ...
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Yo-Zuri Crystal 3D Minnow Floating Trolling Lure 110mm - 4.25 Inch
$11.99$8.39Features: The Yo-Zuri Crystal 3D Minnow 110mm Floating Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and a...
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VMC Heavy Duty Swim Jig
$4.99$4.24Features: The all new VMC Heavy Duty Swim Jig is here to take your Swim Jig game to a whole new level with its perfected design and quality materia...
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Berkley Power Blade Compact
$10.99$9.89Features: The Berkley Power Blade Compact, designed in collaboration with professional angler Edwin Evers, reimagines the classic spinnerbait techn...
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Rapala Skitter Walk 08 Topwater Walker
$13.99$11.89Features: The Rapala Skitter Walk 08 SW is a 3 1/8 inch, 7/16 oz Topwater walking bait that is painted for Freshwater and Saltwater. Performs "Wal...
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Rapala Digital Line Counter
$49.49$42.07Features: The Rapala Digital Line Counter is a unique new electronic line counter that is compatible with both baitcasting and spinning tackle out...
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Discount Tackle 511 Patch Flat Bill Trucker Hat
$24.99$18.74Features: Elevate your fishing style with the Discount Tackle 511 Patch Flat Bill Trucker Hat, a modern classic that blends rugged comfort with a ...
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Z-Man Finesse ShadZ 4 inch Soft Jerkbait/Drop Shot Bait 8 pack
$5.49$4.67Features: The Z-Man Finesse ShadZ Soft Jerkbait are 4 inch soft plastic jerkbaits. Tough material does not rip or tear easily when nose-hooked for...
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VMC Ned Rig Jig Head 4-pack
$6.49$5.52Features: The VMC Ned Rig Jig Head 4-pack is a pack of 4 jig heads optimized for Ned rigging Hybrid Wider Gap Maximizes Hook Sets and Hybrid Bend f...
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Yo-Zuri Crystal 3D Minnow Floating Deep Diver Trolling Lure
from $14.99from $10.49Features: The Yo-Zuri Crystal 3D Minnow Floating Deep Diver Trolling Lure dives extreme depths and attracts all types of game fish. This bait comb...
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Dirty Jigs No-Jack Swim Jig
$5.99Features: The Dirty Jigs No-Jack Swim Jig is the ultimate swim jig designed for tackling heavy cover with power! Triple layer paint job combined w...
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Z-Man Giant TRD 6 inch Ned Rig Bait 6 pack
from $6.49from $5.52Features: The Z-Man Giant TRD Ned Rig Bait is a large, 6 inch, oversize Ned rigging stick worm. Proven bait shape now available in an oversized 6-...
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Berkley Ripfish Rip Bait - 3.5 Inch
$11.99$10.79Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...
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Seaguar Pounce Fluorocarbon Bass Leader - 25 Yard Spool
from $8.20from $6.15Features: The all new Seaguar Pounce Fluorocarbon Bass Leader is the new Pinnacle of Fluorocarbon Leader Material designed specially for Bass fishi...
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Dirty Jigs Matt Allen Tactical Bassin Swimbait Head
$7.49Features: The Dirty Jigs Matt Allen Tactical Bassin Swimbait Head is an exceptional Swimbait head with unmatched features and versatility! With a ...
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Yo-Zuri Floating Magnum Minnow Jr. 70mm - 2.75 Inch
$8.99$6.29Features: The Yo-Zuri Floating Magnum Minnow Jr. 70mm is the perfect Minnow Bait for angler looking to fish Surf, Jetties, Piers, or anywhere else...
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Berkley Stunna 112 +2 Jerkbait - 4.4 Inch
$16.99$15.29Features: The Berkley Stunna 112 +2 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge of...
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Rapala Original Floater F13 Balsa Jerkbait
$13.49$11.47Features: The Rapala Original Floater F13 is a classic 5 1/4 inch, 1/4 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a ...
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Z-Man Floating WormZ 7 inch Trout Worm
$5.49$4.67Features: The Z-Man Floating WormZ Trout Worm is a 7 inch floating soft plastic worm. 10X Tough ElaZtech construction for maximum buoyancy and dur...
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Rapala Shadow Rap Shad 09 Jerkbait
$13.49$11.47Features: The Rapala Shadow Rap Shad 09 is a 3 1/2 inch, 3/8 ounce jerkbait with slow-rising buoyancy. Great, sharp left and right jerking action,...
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Rapala SXRL-14 X-Rap Saltwater Long Cast Rip Bait - 5.5 Inch
from $20.49from $17.42Features: The Rapala X-Rap Long Cast 5 1/2 inch, 1 7/8 oz slashbait is built heavy and tough to target large, aggressive saltwater predators. Stea...
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Rapala Husky Jerk 14 Jerkbait/Trolling Minnow
$9.99$8.49Features: The Rapala Husky Jerk 14 is a 5 1/2 inch, 5/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true. Dives 4...
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Berkley Stunna 112 +1 Jerkbait - 4.4 Inch
$16.99$15.29JerkFeatures: The Berkley Stunna 112 +1 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledg...
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Rapala Twitchin' Rap 8 Twitchbait - 3.125 Inch
$12.99$11.04Features: The all new Rapala Twitchin' Rap 8 Twitchbait is purpose built by Rapala for targeting highly pressured fish that re easily spooked! Cons...
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Berkley Gulp! Saltwater Grub - 6 Inch
$9.99$8.99Features: The Berkley Gulp! 6 Inch Saltwater Grub draws in big bites from the biggest of fish you will find in your coastal waters! Infused with t...
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Z-Man Mag SwimZ 8 inch Paddle Tail Swimbait 3 pack
$12.99$11.04Features: Z-Man Mag SwimZ are full-bodied, 8 inch swimbait ideal for targeting big bass, bull redfish, yellowtail, calico bass, muskie, pike, ba...
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Z-Man EZ EggZ
$5.49$4.67Features: The Z-Man EZ EggZ are soft plastic salmon eggs molded in a long string for salmon, trout and steelhead fishing. Impregnated with natural...
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Big Bite Baits Fighting Craw - 3.75 Inch
$3.99Features: The Big Bite Fighting Craw features counter-flapping claws that create a subtle kicking action, enticing strikes with lifelike movement i...
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Yo-Zuri Rattl'N Vibe 3/4 oz. Lipless Crankbait
$9.99$6.99Features: The Yo-Zuri Rattl'n Vibe 75 is a sinking 3 inch, 3/4 ounce lipless crankbait that features a unique kind of vibrating lure available in ...
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Yo-Zuri 3DB Slow Sinking Twitchbait 90mm - 3.5 Inch
$9.99$6.99Features: The Yo-Zuri 3DB Slow Sinking 90mm Twitchbait is a Freshwater Reimagining of the proven Saltwater Yo-Zuri Twitchbait that has demonstrat...
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Z-Man TRD TubeZ 2 3/4 inch Soft Plastic Ned Rig Tubes 6 pack
$5.49$4.67A creative new take on a time-tested Northwestern technique, the Z-Man TRD TubeZ deliver advanced finesse performance in an incredibly durable pack...
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Berkley Gulp! Saltwater Ripple Mullet - 4 Inch
$8.99$8.09Features: The Berkley Gulp! Ripple Mullet is a game-changing soft bait designed for saltwater jigging, built to attract more fish with enhanced act...
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BKK Fangs 62 UA Treble Hook
from $9.99Features: The BKK Fangs 62 UA Treble Hook is a replacement hook for your favorite saltwater lures. Getting its strength from the forged shank and ...
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VMC Finesse Neko Hook 5 pack
$6.99$5.94Features: The VMC Finesse Neko Hook is finesse hook for Neko rigging applications. Engineered with a 3-degree offset point for a better hook up ra...
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VMC "Ike Approved" Wacky Weedless Hook
$6.49$5.52Features: The VMC Wacky Weedless Hook is a light wire finesse hook for wacky rigging soft plastics. Wire weedguard that lays into the hook to keep...
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Rapala SXRT-10 X-Rap Twitchin' Minnow Twitchbait - 4 Inch
from $13.99from $11.89Features: The Rapala SXRT10 X-Rap Twitchin' Minnow is a 4 inch, 1/2 ounce twitchbait. X-style translucent body and 3D holographic eyes for excelle...
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Dirty Jigs JT Kenney Grass Wizard
$5.99Features: The Dirty Jigs Grass Wizard is a premium jig designed by JT Kenney for targeting big bass in heavy cover! Premium dual-tone paint schemes...
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Berkley Ripfish Rip Bait - 2.75 Inch
$11.99$10.79Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...
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Berkley Fusion 19 Underspin
$5.99$5.39Features: The Berkley Fusion19 Underspin hook is designed for everyone! Conical bait keeper ensures maximum compatibility with your tackle box. Fla...
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Berkley PowerBait MaxScent Meaty Chunk
$9.99$8.99Features: The Berkley PowerBait MaxScent Meaty Chunk is a great pork-rind shaped chunky jig trailer formulated with Berkley's PowerBait MaxScent s...
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Yo-Zuri 3DB Pencil Popper - 4.375 Inch
$9.99$6.99Features: The Yo-Zuri 3DB Pencil Popper 4.375 Inch is a unique Walking and Popping Topwater Lure that will give you an advantage on the water! Par...
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Berkley PowerBait The Deal Soft Body Swimbait
$7.99$7.19Features: The Berkley PowerBait The Deal is a soft body swimbait designed by Skeet Reese for fishing when gamefish are on the hunt for baitfish li...
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