Fishing Baits & Lures

Features: What better way to secure your next PB than with the help of the all new Berkley Haul Of Fame Crankbait Box, specially curated to bring ...

Features: The Dry Creek Drop Shot Craw is a 3 inch soft plastic craw designed specifically for drop shot rigs. Its claws move with life-like moti...

Features: The all new LIVETARGET Unrigged 5.5 Inch Shad is finally here and is ready to take on some of the biggest fish thrown its way with ease!...

Features: The all-new Gary Yamamoto 3.5 Inch Scope Shad emerges as a versatile bait, initially designed for forward-facing sonar but excelling in ...

Features: The Northland Tackle Rumble Shad is a versatile medium diving Crankbait available in 3 different sizes that all dive to different depths...

Features: The all new Lunkerhunt HIVE Versa Fish is a must have in your tackle box thanks to its EXTREME Versatility across a variety of applicati...

Features: The Nano Crappie Series 2" baits are designed to maximize attraction, boost catch rates, and effectively target a variety of panfish in ...

Features: The Yo-Zuri "Hokuriku" Splashing Float Type Right is designed to surface troll and veer to the right when dragged behind a boat. This fl...

Features: The Jerry's Mini Skirt is a 1 1/2 inch soft plastic tube. Extra soft and salt-saturated. Pair excellently with small panfish jigheads. S...

Features: The all new LIVETARGET 4.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...

Features: Pro-Cure Addicted Fishing Salmon Blend Gel is a collaboration scent from Addicted Fishing (aka Fishing Addicts Northwest) and the team at...

Features: Designed by Larry Dahlberg and River2Sea, the innovative Clackin' Crayfish moves like a real crayfish when you retrieve it. The River2S...

Features: Introducing the 2 inch Rapala Shallow Shad Rap SSR05, a premium balsa bait designed to have a precise action with intricate finishes, and...

Features: The SPRO Flutter Tail Shrimp is a 3 inch, lifelike, soft plastic shrimp-imitating bait. The Flutter Tail Shrimp features a signature flu...

Features: The BnR Tackle Soft Bead South Coast Pro Pack contains all the soft beads you need to effectively target steelhead on the Southwest Orego...

Features: The Missile Baits Ike's Head Banger Jig is designed with a unique, triangular-shaped head for exceptional efficiency in rocky terrain! Co...

Features: The Berkley Gulp! Alive! Crawler is a 4 inch soft dropshot or jig trailer worm soaked in Gulp! Scent. Perfect for jig or drop shot. Rig ...

Features: Atlas Mike's Magic Spawn Sac Formula is a specialized solution designed to keep spawn sacs fresh, firm, and ready for fishing, helping an...

Features: The all new LIVETARGET 4.5 Inch Finesse Worm is a new take on the classic Finesse Worm design that has captivated anglers and fish for d...

Features: Luhr-Jensen Magnum Dipsy Diver Rings are o-rings designed to provide more surface area to Magnum Dipsy Divers. Increased surface area of...

Features: The Nomad Design Slipstream 280 Flying Fish is an 11 inch, 13 3/4 oz saltwater flying fish lure. The 280 California Flying Fish can be tr...

Features: Ultra-lifelike pre-rigged crawfish bait designed to mimic natural movement and trigger strikes from craw-hungry bass right out of the pac...

Features: The BnR Tackle Steelhead Express Scent Shot is a 2 ounce bottle of steelhead, trout, and salmon fishing attractant scent. Specifically d...

Features: Gamakatsu Multi-Color Walleye and Steelhead Hook Assortment is a 25-piece variety set of walleye, steelhead, and/or trout hooks made fro...

Features: The Lunkerhunt Fish Bone Bait Jar is a 1/3 ounce (~9 grams) jar of attractant-soaked micro plastic baits. Baits are 1 1/2 inches long and...

Features: The all new Berkley Fusion19 Football Jigheads are built for everyone, from the Tournament Pro to the Weekend Warrior, these hooks have y...