Fishing Baits & Lures

Features: The Lazer TroKar Pro-V Bucktail Jig is a premium bucktail hair jig built around a Pro-V bend hook. 90-degree flat eye jig hook and colorf...

Features: Introducing the Berkley Gulp! Alive Recharge Liquid, Berkley's famous bait attractant is now at your fingertips to recharge your favorite...

Features: The Williamson Abyss Speed Jig boasts its exclusive potbelly-shaped body to allow a faster dropping to the strike zone. Tapered design f...

Features: The Eagle Claw Trokar TK5 AP Circle Non-Offset Hook Value Pack is a Value Pack of 50 all-purpose circle hooks with non-offset Trokar poin...

Features: The Mustad 3565 DuraSteel O'Shaughnessy Treble Hook 2X Strong is a heavy-duty DuraSteel coated O'Shaughnessy bend treble hook. Needlepoi...

Developed with Seaguar's exclusive, proprietary Double Structure Technology, Seaguar Pink Label Leader is one of the best saltwater fluorocarbon le...

Features: The Lucky Craft Pointer 100 S SW Jerkbait is a sinking saltwater jerkbait. It is 4 inches long (100 mm) and weighs 5/8 oz (16.5 g). Deve...

Features: The Maxima Fluorocarbon Leader Wheel is a handy pocket-size spool of premium German fluorocarbon leader material. Unique fluorocarbon po...

Features: The all new Berkley® Fusion19™ Tube Jig hook is a versatile choice for all anglers fishing with the tried and true tube styled baits! Th...

Features: The Halco Slidog 150 Rip-Bait is the ultimate choice for anglers seeking to feed off of Saltwater's biggest beasts aggressive tendencies...

Features: The all new Gamakatsu Octopus Circle 4X Straight Eye Inline Point Nano Alpha Tournament Legal Hooks revolutionize a tried and true hook d...

Features: The Nomad Design Madscad Autotune 190 Twitchbait is a Sinking bait shaped after common Saltwater Baitfish found around the globe! With a...

Features: The Savage Gear Squish Erratic Fall Deep Drop Jig is designed for vertical jigging for pelagic and bottom-dwelling gamefish. Combination...

Features: The BKK Mutsu Medium Ringed Circle Hook SS is designed for a broad range of applications, making it suitable for both inshore and offshor...

Features: The Halco Rooster Popper 80 Topwater Popper is a machine precision engineered to deliver big fish and even bigger pops on the waters sur...

Features: VMC 7269TTI TechSet Tandem Heavy-Duty Assist Hooks are dual saltwater jigging assist hooks with VMC's TechSet technical locking curve. T...

Features: The Eagle Claw Trokar TK619HR Magnum Ringed Circle Hook is a premium 619 circle hook with a welded ring. The TK619HR hook features Trokar...

Features: The Storm WildEye Live Herring Soft Swimbait is a 4 pack of 5 inch herring-imitating soft body swimbaits. Incredibly life-like swimming ...

Features: The Nomad Design Squidtrex 110 is a Squid-Shaped lure that you can vertical jig and also cast and retrieve like a vibe! Featuring intern...

Features: The Nomad Design Vertrex Max Vibe is a new fishing lure that lives in the gray area between a vertical saltwater jig and lipless crankba...

Features: The Williamson Soft Dorado Catcher is a softer version of the already popular Dorado Catcher. Softer, flat pusher head with holographic ...

Features: The Nomad Design Slipstream 200 Flying Fish Wing Pack is a set of replacement wings for the Slipstream 200 Flying Fish Lure. The 200 Flyi...

Features: The Halco Rooster Popper 135 Topwater Popper is a machine precision engineered to deliver big fish and even bigger pops on the waters su...

Features: The SPRO Bucktail Jig is a 1 1/2 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action...

Features: The Halco Rooster Popper 195 Haymaker KO Topwater Popper is a machine precision engineered to deliver Haymakers and Knock Outs on massiv...

Features: The Keitech Mad Wag is truly a unique 7 inch soft bait offering a ribbed body design and U-shaped tail.  Thick "Bone" tail creates an i...

Features: The all new Baitfuel Injector Kits are finally here and are ready to take your soft plastics to a whole new level! Designed to enhance y...

Features: The Nomad Design Squidtrex 95 is a Squid-Shaped lure that you can vertical jig and also cast and retrieve like a vibe! Featuring interna...

Features: The Bomber Saltwater Grade Long Shot is a trolling hard minnow. Region-specific color patterns with advanced casting system. Heavy-duty ...

Features: The Nomad Design Squidtrex 220 is a Squid-Shaped lure designed to be vertical jigged like a pro, but can also be cast and retrieved like...

Features: The Halco Laser Pro 160 Deep Diving Trolling Plug dives with laser sharp precision to its intended running depth of up to 7 feet to stir...

Features: The Nomad Design Heavy Duty DTX Minnow 200 is a revolutionary Sinking Trolling Minnow from the pros at Nomad Design that has unmatched d...

Features: The VMC 7115 Techset Live Bait Hooks is a live bait hook with a Tin Red Finish in an 8 pack and an economy size 25 pack. The VMC 7115 fea...

Features: The Daiwa Rock Rover Jig is a new, innovative Inchiku-style jig with a sleek bullet design that helps a get down to the strike zone and ...

Features: Guide tested and approved, Atlas-Mike's UV Gel Scent is an attractant. A blend of concentrated scents, flavors, amino acids, and extreme...

Features: The Eagle Claw Trokar TK619 Offset Circle Hook is a premium circle hook with off-set Trokar point . The TK619 hook features Trokar's famo...

Features: The BKK Heavy Circle-SS hook is a tough new hook in the circle shape that reduces impact on your fish when you plan to release. The hook ...

Features: The SPRO Power Bucktail Jig w/ O'Shaughnessy Hook is a new hair jig from SPRO. Designed to be the heavy-duty bigger sibling to the popul...

Features: The Nomad Design Maverick 90 is a versatile new bait from Nomad Design that seems limitless in terms of how it can be fished. The Maveric...

Features: The BKK Mutsu Heavy Circle Hook SS is designed for a broad range of applications, making it suitable for both inshore and offshore fishin...

Features: The Halco MAX 190 is the epitome of versatility when it comes to Saltwater Angling, it can be trolled, it can be Jigged, and it can even...

Features: The Nomad Design DTX Minnow 110 is a revolutionary Sinking Trolling Minnow from the pros at Nomad Design that has unmatched durability, ...

Features: The BKK Plugging Single HD is an assist hook designed for heavy duty saltwater lure fishing. Assist hooks like the BKK Plugging Single HD...

Features: The Nomad Design Slidekick is a redesign of a classic castable Surface Iron saltwater jig, with some needed upgrades and a wicked side-ki...

Features: Gamakatsu Heavy Duty Live Bait Hook is a forged heavy wire hook and is the "go-to" hook for big fish on big baits. When you need to put ...