Fishing Baits & Lures

Features: The Yakima Bait Mag Lip 2" is a high-performance trolling plug with a skip-beat action, designed to target trout and panfish in rivers, ...

Features: The all new Reef Runner Flash Shad 3 Inch Lipless Crankbait is designed to draw fish from long distances using intense flash and sound, ...

Features: The all new Daiwa Saltiga Frother Topwater Popper is a Big Game Topwater Popper built for powerful marine predators, delivering stable, ...

Features: The Shimano Swagy Strong Colorado Willow is a great new spinnerbait featuring an innovative tapered wire design and rocking a Colorado a...

Features: The Nomad Design Squidtrex 220 is a Squid-Shaped lure designed to be vertical jigged like a pro, but can also be cast and retrieved like...

Features: The BKK Monster Circle Drifting Special Hooks are specifically developed for drift fishing targeting massive saltwater species! BKK's sig...

Features: The Mack's Lure Smile Blade Spinner Sockeye Pro Rig takes Sockeye Angling up a notch with its intentional design and perfect action that...

Features: The Topwater Co Tidewalker Topwater Walker is a full-size walker designed for long casts, efficient water coverage, and an easy walk-the...

Features: Introducing the Berkley Gulp! Alive Recharge Liquid, Berkley's famous bait attractant is now at your fingertips to recharge your favorite...

Features: The Daiwa Salt Pro Long Cast Minnow is a premium 6-inch floating long-cast minnow built for targeting trophy saltwater predators, delive...

Features: Nomad Design's The Streaker a high pitch speed jig designed to be dropped and worked faster. Erratic action with a strong glide on the i...

minFeatures: The Basstrix Flash-Trix 3 Inch Soft Plastic Minow is the Forward Facing Sonar fisherman's dream bait and is sure to become your new f...

Features: The Williamson Vortex Speed Jig boasts its hydrodynamic design that allows it to rotate freely on the fall. Opposing convex and concave ...

Features: The Shimano Current Sniper Saltwater Casting Jig is a jig with a slow fall action. Slim baitfish profile with flashy action. Great from ...

Features: Guide tested and approved, Atlas-Mike's UV Gel Scent is an attractant. A blend of concentrated scents, flavors, amino acids, and extreme...

Features: The Lucky Craft Saltwater Pointer 100S (CIF) Sinking Jerkbait is one of many members of the LEGENDARY Pointer Family of Jerkbaits and it...

The Storm 360GT Searchbait Swimbait is the ultimate confidence lure and was designed to be fished anywhere, by anyone, of any skill level. It kicks...

*Note: all ounce measurements are approximate.* Looking for the perfect jig rod for Nomad Design Buffalo Jigs? Be sure to check out Nomad Design's ...

Features: The SPRO Bucktail Jig is a 8 ounce bucktail hair jig. Unique head shape eyelet and placement which gives it a natural gliding action. He...

Features: The Eagle Claw Trokar TK3 Lancet Offset Circle Hook XL Pack is a Value Pack of 50 lancet circle hooks with off-set Trokar points. The TK3...

Features: The SPRO Eel single tail 4 Inch Trailer is a single tail 4 inch trailer that adds a little more action to your bucktails, jigs, and spin...

Features: The Basstrix Flash-Trix 4 Inch Soft Plastic Minow is the Forward Facing Sonar fisherman's dream bait and is sure to become your new favo...

Features: The Halco Roosta Popper 195 Haymaker Topwater Popper is a machine precision engineered to deliver Haymakers on massive fish and to deliv...

Features: The Lucky Craft Saltwater Flash Minnow 150SR Slow Floating Rip Bait is a Flashy Beast that Saltwater Gamefish simply CANNOT ignore when ...