Fishing Baits & Lures

Features: The VMC 7199 Octopus Bait Hooks Nickel is an offset bait hook with a turned-up eye. Features offset design with turned up eye, minimal co...

Features: The Eagle Claw Trokar TK120 Magworm Hook is a heavy wire worm hook featuring Trokar's famous 3-sided honed point. The premium three-sided...

Features: The all new Lunkerhunt 2.5 Furenzy Mouse is the ultimate hollow body topwater bait designed to revolutionize your fishing experience! Fu...

Features: The all new Berkley PowerBait Drip Swimmer 5 Inch Micro Boot Tail Swimbait is a finesse anglers dream choice on the water! Thanks to its...

Features: The Northland Tackle Rumble Shad is a versatile medium diving Crankbait available in 3 different sizes that all dive to different depths...

Features: The Berkley Gulp! Ghost Shrimp features lifelike detail imitates natural prey. Replacement for hard to find and hard to catch ghost shr...

Features: The Eagle Claw 186AH Ringed Eye Baitholder Hook is an offset baitholder hook with a ringed, upright eye. Ultra-sharp points and consiste...

Features: The Strike King Swinging Sugar Buzz Buzzbait features a free-swinging hook and a loud clacking sound. The free-swing hook design makes i...

Features: The all new Bandit 2.75 Inch Walleye Shad is Precision Engineered to elicit Aggressive Strikes from Walleye in Heavily Pressured Waters ...

Features: The Strike King Tour Grade Weedless Ned Jig Head is a flat-bottom Ned rig jighead with a wire weedguard. Designed to be paired with your ...

Features: A Bassmaster Classic-winning tungsten jig designed for unmatched sensitivity, strength, and lifelike minnow presentation, perfect for ope...

Features: The Cotton Cordell Suspending Wally Diver adds a new wrinkle to your Walleye arsenal--suspending on the pause. Same classic slender prof...

Features: The Rapala RipStop® Deep 12 is a 4 3/4 inch, 9/16 ounce deep diving (up to 8 feet) jerkbait. Hard plastic boot tail that imparts a uniqu...

Features: The all new Strike King Evader 70 Subsurface Walker is a truly unique take on a Topwater Walker that drives fish wild and entices big st...

Features: The G-Ratt Ratt Tail Worm is a Unique Finesse Worm designed with a distinctive profile and action that triggers aggressive strikes from ...

Features: The Strike King KVD Mega Dawg was designed with input from the legendary Kevin VanDam to create a tournament-grade oversized topwater wa...

Features: The all new Kalins Hammered Live Series 3 Inch K-Stretchhh Jerk Minnows are a soft plastic jerkbait designed for lifelike baitfish imita...

Features: The all new Gamakatsu Octopus Circle Straight Eye Offset Point 4x Strong Nano Alpha Hooks revolutionize a tried and true hook design with...

Features: The new Berkley Stunna 100 Jerkbait was designed from the ground up utilizing Bassmaster Classic Champion Hank Cherry's deep knowledge o...

Features: The Lunkerhunt Finesse Craw is a 3 inch soft plastic craw specifically designed for Ned rigging and other finesse soft plastic presentat...

Features: The Strike King Mr. Crappie Snap Jack Grub is a small 2 inch soft plastic grub for crappie and panfish. Classic grub body. Forked tail th...

Features: The War Eagle Pro Football Jig was designed in conjunction with the War Eagle Pro Staff to give anglers the best tool for hitting structu...

Features: Gamakatsu Catfish Rig 2 pack is pre-tied and ready to fish. All rigs are tied with 28 inches of 50 pounds premium Japanese monofilament ...

Features: The 4" Fat Shad Shape Worm is a larger version of the classic Yamamoto Shad Shape Worm, offering a fatter profile for increased visibilit...

Features: The Strike King® 4 Inch Pinger Minnow features a split-tail design that produces a 180° rolling action, mimicking natural baitfish movem...

Features: The Mustad 10548 Double Wide Gap Bait/Drop Shot Hook is a fine wire octopus hook with a gap double the size of typical drop shot hooks. ...

Features: The SPRO Hunter 65 MD is a 2 1/2 inch, 1/2 ounce medium diving crankbait. Dives 9 to 12 feet with an erratic hunting action. Loud knocki...

Features: The Bill Lewis Suspending 120mm Scope-Stik is a meticulously designed Rip Bait that offers unmatched visibility and enhanced performance...

Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 3 to 6 Feet lure designed for maximum pe...

Features: The all new Strike King Tour Grade Hair Jig is a type of lure that has been popular in the Cold Norther Waters for decades but with the a...

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: The Picasso Rhino Ned provide a unique and innovative stand up presentation for your plastics making them perfect for finesse techniques ...

Features: The Dobyns D-Blade Beast is a Spinnerbait with a Colorado and Willow Blade. Featuring Silicone skirt strands singly placed for even, per...

Features: Blue Fox Cast Champ Kit is a variety pack of 1/8 ounce casting spoons designed for trout, river smallies, and salmon. Slab-sided design ...

Features: The G-Ratt Baits Popping Frog is a topwater bass bait designed for explosive surface strikes in shallow, aggressive feeding zones. Made ...

Features: The all new Strike King Hardliner Flat Sided Crankbait is an Ohmage to the Classic Balsa Wood Style Cranks of the 80's and 90's that were...

Features: The Luhr-Jensen Stringer Pro Class Cable is a premium fish stringer for species like trout, perch, panfish, and walleye. Vinyl coated sta...