Fishing Baits & Lures

Features: The Zoom Shakey Head Finesse Worm is a versatile soft plastic bait designed for tough bites and clear or pressured water, perfect for en...

Features: The Uni Toad is a versatile swimming bait that combines power and finesse, designed to attract bass when they need a fresh, unique look i...

Features: The Zoom Ultra-Vibe Micro Speed Craw is a 2.6 Inch versatile soft plastic bait that mimics a lifelike crawfish, perfect for targeting ba...

Features: The Zoom Shimmer Shad 3.6 Inch offers a new shimmering light on the traditional shad that excels and outperforms competition in many dif...

Features: The Zoom Tiny Brush Hog is a legendary 6-inch creature bait designed to attract big bass with its unique action and proven effectiveness...

Features: The Zoom Swimmin' Chunk is a 3-inch soft plastic jig trailer designed to enhance your jig's action with added bulk and intense movement ...

Features: The Zoom Fat Albert Twin Tail Grub is a compact, high-action soft bait designed to attract bass with its fluttering twin-tail motion and...

Features: The Zoom Magnum Shakey Head Finesse Worm is a versatile soft plastic bait designed for tough bites and clear or pressured water, perfect...

Features: The Zoom Baby Brush Craw is a Soft Craw designed to catch Big Bass cast after cast! It's innovative design takes inspiration from the pr...

Features: The Zoom Boot Tail Minnow is a compact 2.75" bait designed to mimic real forage with lifelike movement, ideal for enticing bass and crapp...

Features: The Zoom Brush Craw is a Soft Craw Bait designed to catch Big Bass cast after cast! It's innovative design takes inspiration from the pr...

Features: The Zoom Super Hog is a compact creature bait designed as a smaller version of the popular Brush Hog, featuring tails that create a uniq...

Features: The Zoom Shimmer Shad 4.25 Inch offers a new shimmering light on the traditional shad that excels and outperforms competition in many di...

Features: The all new Zoom 7.5 Inch Winged Fluke is a modern twist on the classic Zoom Super Fluke design than anglers have loved for decades! Con...

Features: The Zoom Lizard 6 Inch White Creature Bait is a proven favorite for targeting big bass, designed to attract and provoke strikes with its ...

Features: A versatile 5-inch baitfish-style lure designed to attract predatory fish with a lifelike swimming presence. Crafted from soft, durable,...

Features: The Zoom Z-Drop DropShot Worm is Deadly on a DropShot, from smallmouth up north to spots in the south, and largemouth everywhere. Made f...

Features: The Boot Tail Fluke is a versatile 5-inch solid-bodied swimbait that merges the lifelike design of the classic Fluke with the hard-thump...