All Products

Features: The Luhr-Jensen Bolo Flex-i-Troll is a lake trolling rig featuring Luhr-Jensen's unique Bolo blade design. Bolo shape consists of two ove...

Features: The Lunkerhunt Mushroom Head Jig is a 1/4 ounce, weedless Ned rig finesse jighead. Mushroom-shaped head that comes over and through all t...

Features: The Booyah ToadRunner is a hollow body frog with a rotating paddle tail attached to the back. 360-degree rotating tail creates plopping ...

Features: The Rebel Buzz'n Frog Topwater Lure is a 2 1/2 inch buzzing frog-imitating topwater hard lure. Floats head up like a frog when you stop ...

Features: The Huron frames from RLVNT are Italian made Luxury frames with an emphasis on style without sacrificing functionality and durability! D...

Features: The Superior frame from RLVNT is an homage to the classic wire frame style of sunglasses that are suitable for any situation! Designed t...

Features: The Dexter-Russell 8 inch Wide-Blade Fillet Knife is when you need power versus flexibility for processing your fish. 5 Inch white plasti...

Features: The Mustad 3-Piece Fillet & Boning Knife Kit contains all the essential tools you need to break down and fillet most fish. Contains ...

Features: Sunline PEx8 ADV Braid is a multi-colored 8-carrier braided PE fishing line. New braid formula from Sunline that uses Deep Resin Technolo...

Features: The Luhr-Jensen Model T Ford Fender is a 15 inch lake trolling rig with one size 8 top blade, one size 9 bottom blade, and a trolling rud...

Features: Pro-Cure Addicted Fishing Salmon Blend Gel is a collaboration scent from Addicted Fishing (aka Fishing Addicts Northwest) and the team at...

Big largemouth bass love sunfish. That's why LIVETARGET developed the ingenious Sunfish Soft Body Swimbait featuring a hyper-realistic sunfish body...

Features: The Luhr-Jensen 2 1/2 oz Krocodile Spoon w/ Treble Hook is perhaps one of the most versatile lures an angler can have in their arsenal, ...

Features: The Atlas is a new Squarebill Crankbait designed by Nomad Design for freshwater. Constructed with Nomad Design's High Density ABS plastic...

Features: The Strike King Mr. Crappie Slab Hammer SHCC3 is a 3 inch medium diving crappie crankbait that dives to 8 feet. Designed to be cast, trol...

*Note: the smaller Minnow Flat 70F (2 3/4 inch - 1/8 ounce) model comes pre-rigged with only 2 treble hooks/hook hangers, the larger Minnow Flat 95...

Features: The Lazer TroKar TK105 Big Nasty Offset Worm Hook is specialized for hauling fish out of heavy cover or deep water. TroKar's Surgically ...

Features: The all new SPRO Soft Bait Magnet is the perfect accessory for all your soft baits to keep them hooked and ready! Designed with a spiral...

Features: The Scum Frog Painted Trophy Series Hollow Body Frogs offers Topwater Frog Baits designed for perfection in frogging! These new Painted T...

Features: The Northland Tackle Eye-Candy Nightcrawler is a highly effective worm bait designed to perform at the highest levels! With its exception...

Features: The Mustad Skatter Shad is a new weedless bladed swim jig from Mustad. Innovative new design employs a reversed blade with a specialized...

Features: Blue Fox Glow Spin Kit is a small, 5-piece interchangeable spinnerbait variety kit featuring 1/16 ounce lures. Glow-in-the-dark skirts a...

Features: The all new Strike King Evader 90 Subsurface Walker is a truly unique take on a Topwater Walker that drives fish wild and entices big st...

Features: The Daiwa D-Vec Plier Sheath Tool Accessory is the perfect sheath for the Daiwa pliers and cutters. Features durable 6-inch nylon const...

Features: The SPRO Finesse Braid 8x is a new set of Flash-Pink 8-strand braid in a 164 yard spool Made from premium Japanese fibers. Soft Limp Mate...