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Features: The Berkley PowerBait Pre-Rigged Atomic Teaser Tube Baits are a Finesse Fisherman's Dream offering unique action and unrivaled Scent for ...

Features: The Berkley PowerBait Mayfly Grub makes catching Panfish a breeze thanks to its Micro Size but Macro Action that fish can't resist! Const...

Features: The Berkley PowerBait Swordtail Grub makes catching Panfish a breeze thanks to its Micro Size but Macro Action that fish can't resist! Co...

Features: The Berkley PowerBait Wishbone Grub makes catching Panfish a breeze thanks to its Micro Size but Macro Action that fish can't resist! Con...

Features: Versatile Soft Bait for Tough Conditions: The Berkley PowerBait® MaxScent Flux-Gill is crafted to excel in pressured waters, using scent ...

Features: Versatile Soft Bait for Tough Conditions: The Berkley PowerBait® MaxScent Flux-Gill is crafted to excel in pressured waters, using scent ...

Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 2 to 4 feet lure designed for maximum pe...

Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 3 to 5 feet lure designed for maximum pe...

Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 3 to 6 Feet lure designed for maximum pe...

Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 4 to 7 feet lure designed for maximum pe...

Features: Versatile Shallow-Cranking Bait: The Shallow Money Badger is a hard-thumping, shallow-diving to 5-8 feet lure designed for maximum perfo...

Features: Next-Level Topwater Chaos: The Screamin' Choppo is a topwater plopper bait built to intensify surface commotion, combining classic tail-s...

Features: Next-Level Topwater Chaos: The Screamin' Choppo is a topwater plopper bait built to intensify surface commotion, combining classic tail-s...

Features: High-Impact Buzzbait for Big Bites: The Berkley Riveter is a ready-to-fish buzzbait designed to attract bass with an aggressive sound pro...

Features: The Berkley® Bladed Rawler Jig is a first-of-its-kind crawler jig, designed for high-flash, slow-turn presentations with ultimate precisi...

Features: The Berkley® Bladed Rawler Jig is a first-of-its-kind crawler jig, designed for high-flash, slow-turn presentations with ultimate precisi...

Features: The Berkley® Bladed Rawler Jig is a first-of-its-kind crawler jig, designed for high-flash, slow-turn presentations with ultimate precisi...

Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...

Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...

Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...

Features: The Berkley® Rawler Jig is a first-of-its-kind crawler jig, designed for slow-turn presentations with unmatched control and precision, pe...

Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...

Features: The Berkley Ripfish combines fast-dropping lipless action with glide-bait finesse, offering precise elevation control, lateral hunting mo...

Features: A premium saltwater bait designed for jigging, the Berkley Saltwater PowerStinger offers enhanced action and durability, making it a go-t...

Features: A premium saltwater bait designed for jigging, the Berkley Saltwater PowerStinger offers enhanced action and durability, making it a go-t...

Features: A versatile saltwater swimbait, the PowerBait® Paddlin' PowerStinger delivers realistic action and profile, perfect for attracting predat...

Features: A versatile saltwater swimbait, the PowerBait® Paddlin' PowerStinger delivers realistic action and profile, perfect for attracting predat...

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...

Features: The Berkley® Bladed Rawler Jig is a first-of-its-kind crawler jig, designed for high-flash, slow-turn presentations with ultimate precisi...

Features: The Rapala 6 1/2 inch Curved Fishing Pliers feature a split shot crimper, a side cutter and double leaf spring. The handles of these pli...

Features: The Rapala BX Brat 06 Squarebill Crankbait is a 2 inch, 3/8 ounce squarebill crankbait that dives 6 feet. Delivers hard flash and wild-t...

Features: The Rapala BX Brat 03 Shallow Squarebill Crankbait is a 2 inch, 3/8 ounce squarebill crankbait that dives 3 feet. Delivers hard flash an...

These comfortable gloves are excellent for non-slip fish control. Durable latex coating provides protection from teeth, gill plates and dorsal fins...

Features: The Rapala DT20 is a 2 3/4 inch, 7/8 ounce extra deep diving crankbait. Dives up to 20 feet deep. Extra thin polycarbonate lip for perfe...

Features: The Rapala DT16 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 16 feet deep. Extra thin polycarbonate li...

Features: The Rapala DT14 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 14 feet deep. Extra thin polycarbonate l...

Features: Adjustable, dual multi-strand wire weedguard for snag-free fishing Heavy-duty 3/0 black nickel needlepoint hooks Unique welded wire keep...

Features: The Z-Man Power Finesse ShroomZ is a beefed up version of the Finesse ShroomZ that better handles larger baits and bigger fish. Heavy d...

This deluxe,  Rapala 50 pound Digital Fish Gripper Scale is packed with upgraded features. Start off with rugged high-grade stainless steel constru...

Features: The Rapala DT4 is a 2 inch, 3/8 ounce shallow diving balsa wood crankbait. Dives up to 4 feet deep. Extra thin polycarbonate lip for p...

Rapala Fish and Game Shears provide one tool for a multitude of cutting tasks. Shears are great for heavy leverage lopping to fine detail trimming....

      Make fast work of landing and releasing your catch without harm to you or the fish. Securely hold fish with one-hand. Quick release mechanis...

 Features: The Rapala DT6 is a 2 inch, 3/8 ounce medium diving balsa wood crankbait. Dives up to 6 feet deep. Extra thin polycarbonate lip for p...

Features: The Rapala DT10 is a 2 1/4 inch, 3/5 ounce extra deep diving balsa wood crankbait. Dives up to 10 feet deep. Extra thin polycarbonate l...

The Rapala Fat Rap 05 is a 2 inch, 5/16 ounce shallow diving crankbait crafted from extra-durable Balsa wood and equipped with a narrow bill.  This...