All Hard Baits

Features: Legendary hardbait designed for big fish, the Bill Lewis Mag-Trap® features a flashy shad-like profile and a super-tight wiggle that mim...

Features: The all new Lunkerhunt 3 Inch Furenzy Mouse is the ultimate hollow body topwater bait designed to revolutionize your fishing experience!...

See our other listings for these options:  Style Length Weight Floating 8" (20 cm) 4.4 oz. (124 g) Slow Sink 8" (20 cm) 4.8 oz. (136 g) Fa...

Features: The Jackall Blast Bone Jr. Swimbait offers a perfect balance of size and action, allowing anglers to downsize their bait's profile witho...

Features: The Berkley Magic Swimmer is known in the Saltwater world for its Trophy Fish Catching design and it is now finally available in Freshwa...

Features: The all new Berkley Magic Swimmer Fast Sinking Saltwater Swimbait is a refresh of the classic and well loved Berkley Magic Swimmer relea...

Features: The Original Floater® Elite is a premium long-casting balsa lure designed for freshwater casting and trolling, delivering the iconic Woun...

See our other listings for these options:  Style Length Weight Floating 8" (20 cm) 4.4 oz. (124 g) Slow Sink 8" (20 cm) 4.8 oz. (136 g) F...

Features: Seductive Slow-Sink Glide - The 2.4 oz balanced design sinks deliberately while gliding side-to-side with subtle power, drawing brutal re...

Features: The Yo-Zuri Crystal 3D Minnow 90mm Sinking Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an ...

Features: The all new Strike King 10XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does...

Features: The all new Strike King 8XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...

Features: The Nomad Design Slipstream 280 Flying Fish is an 11 inch, 13 3/4 oz saltwater flying fish lure. The 280 California Flying Fish can be tr...

Features: The SPRO Wameku Shad 60 Lipless Crankbait is a 60mm; 1/2 oz lipless crankbait with an aggressive rattle the fish can't resist! Unique bl...

Features: The Lucky Craft LV-500 Lipless Crankbait is a LEGEND in its class known for its unique ability to pull a fish out of almost ANY water no...

Features: Everyone knows the Cotton Cordell Wally Diver! It's the classic 2.5 inch casting or trolling lure that has put more walleyes in the box ...

Features: The Lake & Stream Trout Kit is the ultimate beginner kit for trout fishing. Contains all the basic lures and terminal tackle you nee...

Features: The Bill Lewis Rat-L-Trap is a bait many consider to be one of the best lures of all time and it is for good reason, and the Bleeding N'...

Features: The Yo-Zuri Crystal 3D Minnow 110mm Sinking Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an...

Features: The Yo-Zuri Pro 110 Jerkbait is a premium jerkbait designed for 3-5 ft depth, delivering long-distance casts, pinpoint accuracy, and irre...

Features: The Halco Slidog 85 Treble Hook Rip-Bait is the ultimate choice for anglers seeking to feed off some of Saltwater's most active gamefish...

Features: The Geecrack Gilling 125 High Float Swimbait is meticulously crafted to mimic the favored prey of bass, offering anglers a versatile too...

Features: The Lucky Craft Screw Pointer 80 Spy Baits deliver a Splash and Thrash that big fish simply cant resist when they catch a glimpse! Constr...

Features: The Yo-Zuri Crystal 3D Minnow 130mm Sinking Trolling Lure is a versatile minnow featuring an erratic side-to-side swimming action and an...

Features: Innovative plopper-style bait designed to stand out with unique sound and action, ideal for drawing strikes in tough fishing conditions....

Features: The Halco C-Gar 120 Topwater Walker is a monster sized Topwater Stick Bait that is designed to entice big bites from even bigger fish! De...

Features: Introducing the 2.75 inch Rapala Shallow Shad Rap SSR07, a premium balsa bait designed to have a precise action with intricate finishes, ...

Features: Compact topwater bait designed to mimic fleeing baitfish, delivering explosive strikes and consistent surface action. Crafted from durabl...