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All Freshwater Products
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Berkley Flicker Shad Crankbait - 5/16 oz
$5.99$5.39Features: The Berkley Flicker Shad Crankbait is a 2 3/4 inch, 5/16 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Fli...
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Rapala Rippin' Rap 06 Lipless Crankbait
$8.99from $6.20Features: The Rapala Rippin' Rap 06 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2 1/2-inch, 1/2 ounce bait ...
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Keitech Fat Swing Impact 4.3 inch Soft Paddle Tail Swimbait
$7.99from $5.99The Keitech Fat Swing Impact 4.3 inch is a ribbed, paddle tail swimbait that redefines swimbait performance. Custom Keitech 2-tone color process....
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VMC Rugby Jig
$7.99$6.79Features: The VMC Rugby Jig is a hybrid round/football head jig. Designed by 2003 Bassmaster Classic Champion and 2006 Angler of the Year, Michael...
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Lucky Craft Pointer 100 SP Suspending Jerkbait
from $15.99from $14.39Features: The Lucky Craft Pointer 100 SP is a 4 inch, 5/8 ounce suspending jerkbait that allows you to target the big fish at 4 to 7 feet down. Lo...
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Heddon Zara Puppy 3 inch Topwater Walker
$7.99$6.79Features: The Heddon Zara Puppy is a downsized version of the legendary Zara Spook topwater lure. Measures 3 inches and weighs 1/4 ounce. Produces...
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River2Sea Whopper Plopper 110 Topwater Prop Lure
$16.99Features: The River2Sea Whopper Plopper 110 is a 4 1/3 inch, 1 ounce model of Larry Dahlberg's world-renowned topwater prop lure design. Prop tai...
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Yo-Zuri Snap Beans 1 inch Ultralight Crankbait
$4.99$3.49Features: Yo-Zuri Snap Beans are tiny ultralight crankbaits that measure 1 inch long and weigh only 1/16 ounce. Oversized eyes and tight wiggling ...
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Strike King KVD Blade Minnow 4 1/2 inch Swim Jig Trailer 8 pack
$6.99$5.94Features: The Strike King Blade Minnow is a 4 1/2 inch soft plastic jerkbait. Specifically designed to be used as a bladed swim jig (aka ChatterBa...
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Strike King KVD 200 Series Suspending Medium Diving Jerkbait - 4.5 Inch
$11.99from $7.33Features: The Strike King KVD 200 Jerkbait is a 4 1/2 inch suspending medium diving jerkbait that weighs just a hair under a 1/2 ounce. Extremely ...
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Luhr-Jensen Needlefish 2 inch Spoon
from $4.99from $3.60Features: The Luhr-Jensen Needlefish Spoon is a 2 inch thin-blade spoon that excels at freshwater trolling. Thin-blade design excels at trolling. ...
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KVD Line & Lure Conditioner 4 oz.
$11.99$10.19Features: KVD Line & Lure Line Conditioner is a fishing line conditioning product developed by 4 time Bassmaster Classic winner Kevin VanDam. D...
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Z-Man EZ TubeZ 4 inch Soft Plastic Tube 6 pack
$4.99$4.24Features: The Z-Man EZ TubeZ are 4 inch soft plastic tubes made from Z-Man's proprietary 10X Tough ElaZtech material. 10X Tough ElaZtech construct...
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Megabass Ito Vision 110 + 1 Jerkbait
$24.99Features: The Megabass Ito Vision 110+1 is a 4 1/3 inch, 1/2 ounce mid-range depth suspending jerkbait. Runs between 4 and 9 feet deep. Smaller bi...
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Eagle Claw Lazer Sharp Pro-V Finesse Ned Rig Jighead 5 pack
from $3.49from $2.97Features: The Eagle Claw Lazer Sharp Pro-V Finesse Jig is a mushroom-style Ned rig jighead. Pro-V bend light wire hook improves landing ratios. Du...
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Strike King KVD Ned Ocho 2 1/2 inch Ned Rig Stick Worm 9 pack
$5.99from $4.45Features: The Strike King Ned Ocho is a downsized version of Strike King's Ocho soft plastic stickbait, measuring only 2 1/2 inches. 8-sided body ...
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River2Sea S-Waver 168 Hard Body Swimbait
$18.99from $12.53Features: The River2Sea S-Waver 168 is a 6 3/4 inch, 1 5/8 ounce hard body swimbait/glidebait. Swims with a Natural, gliding "S-Action" swimming m...
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Z-Man ChatterBait Jack Hammer - 1 1/4 oz.
$17.99$15.29Features: The Z-Man ChatterBait Jack Hammer 1 1/4 oz is a premium Bladed Jig designed in collaboration with Bass Pro Brett Hite and the Legendary ...
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Z-Man Gremlin - 4 Pack
$4.99$4.24Features: The Z-Man Gremlin is an all-new offering from Z-Man designed by Z-Man's own Brian Latimer built to be a big bulky creature bait with man...
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Big Bite Baits Craw Tube 4 inch Soft Plastic 8 pack
$4.99Features: The Big Bite Baits Craw Tube is a unique 4 inch soft plastic designed to be a cross between a soft plastic craw and a soft plastic tube. ...
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Berkley Fusion19 Swimbait Jig Heads - 3 Pack
from $6.99from $4.06Features: The Berkley Fusion19 Swimbait Jig Head is designed for everyone! Its ultra realistic looking custom 40-degree pull point is ideal for op...
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Megabass Ito Vision 110 + 1 Jr. Jerkbait
$19.99Features: The Megabass Ito Vision 110+1 Jr. is a 3 7/8 inch, 3/8 ounce deeper diving suspending jerkbait. Allows the anglers to fish the smaller V...
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Zoom Ol' Monster Worm 10 1/2 inch Soft Plastic Worm 9 pack
$5.99Features: The big worm by which all other big worms are judged, the Ol' Monster is deadly from Florida to California and everywhere in between. 10...
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Jackall TN 50/60/70 Lipless Crankbait
from $14.99from $14.24Features: The Jackall TN 50/60/70 Lipless Crankbait is a premium lipless crankbait. Innovative tungsten mouth allows the bait to stand straight up...
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Rapala DT Series Crankbait DT16
$10.99$9.34Features: The Rapala DT16 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 16 feet deep. Extra thin polycarbonate li...
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Strike King Pro Model Series 3 Medium Diving Crankbait
$6.99from $4.24Features: The Strike King Pro Model Series 3 is a 2 inch, 1/4 ounce medium diving crankbait. Designed to target the 8 foot depth range. Relatively...
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Gamakatsu Black Octopus Hook
from $4.39from $2.77Features: Gamakatsu Octopus Hook is one of the most versatile fishing hooks that has long been known for its durability and strength. These hooks a...
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Z-Man Turbo FattyZ 6 inch Soft Plastic Swimming Stickbait 5 pack
$6.49from $4.20Features: Z-Man Turbo FattyZ are 6 inch soft plastic stickbait worms with a swimming tail design. Made from 10X Tough ElaZtech material that offer...
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Berkley PowerBait CullShad 6 Inch
$11.99from $8.74Features: The Berkley PowerBait® CullShad 6 inch is an advanced swim-bait designed for shallow water fishing, offering a large profile and enhance...
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P-Line CXX Fluorescent Green X-Tra Strong Fishing Line
from $13.69from $11.64CXX X-Tra Strong is the toughest, strongest, most shock resistant co-polymer monofilament line on the market. Effective for both saltwater and fres...
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Yo-Zuri 3DS Minnow Suspending Shallow Diving Rip Bait
from $8.99from $6.29Features: The Yo-Zuri 3DS Minnow is a tournament-grade hard bait that has an erratic darting motion. This suspending lure features the patented 3D...
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Strike King Red Eyed Shad Lipless Crankbait - 2 Inch
$7.99from $5.10Features: The 2 Inch Strike King Red Eyed Shad Lipless Crankbait is a ultra unique Lipless Crankbait that's body shape/design results in incredibl...
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Strike King KVD Ocho Soft Plastic Stickbait
$6.99from $3.26Features: The Strike King KVD Ocho is a soft plastic stickbait with a unique 8-sided design. Made from the KVD Perfect Plastics special blend of m...
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Rapala Crush City Cleanup Craw 3.5 Inch - 7 Pack
$6.99from $4.90Features: The all new Rapala Crush City 3 Inch Cleanup Craw was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provide ...
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Yo-Zuri Rattl'N Vibe Mini 3/16 oz. Lipless Crankbait
$7.99$5.59Features: The Yo-Zuri Rattl'N Vibe Mini Lipless Crankbait is an 3/16 ounce ultra light lipless crankbait designed primarily for ice fishing. Desig...
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Rebel Crickhopper 1 1/2 inch Ultralight Waking Crankbait
$6.99$6.29Features: The Rebel Crickhopper Ultralight Waking Crankbait is a 1 1/2 inch ultralight, cricket imitating waking crankbait. Can be used as a topwa...
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Berkley Swamp Lord Hollow Body Frog
$9.99$8.99Features: The Berkley Swamp Lord Hollow Body Frog is a top-tier topwater bait designed for captivating action cast after cast in a medium 2.6 inch ...
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Rapala DT Series Crankbait DT8
$10.49from $7.32Features: The Rapala DT8 Series Crankbait is a fine-tuned 2 inch (3/8 oz) fishing lure that will dive to and swim with a hard side-to-side action a...
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VMC Hybrid Swimbait Jig
$5.49$4.67Features: The VMC Hybrid Swimbait Jig is a swimbait jighead that utilizes a wider gap and hybrid bend to improve hook sets and bolster overall hoo...
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Megabass PopMax Topwater Popper
$19.99Features: The Megbass PopMax is a 3 1/4 inch, 1/2 ounce topwater popper, Based on a Yuki Ito hand-carved original. Intakes channel water through t...
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Z-Man Hard Leg FrogZ 4 inch ElaZtech Frog 3 pack
$4.99$4.24Features: Z-Man Hard Leg FrogZ are 4 inch soft plastic frogs that produce a lively, paddle foot swimming action. 10X Tough super amphibian that i...
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Mr. Crappie Joker Triple Tail Soft Plastic Grub - 15 pack
$3.99from $2.20Features: The Strike King Mr. Crappie Joker Soft Plastic is the product of Strike King's collaboration with Wally Marshall that produces unbelieva...
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Acme Phoebe Spoon
from $2.99from $2.54Features: The Acme Phoebe Spoon is small baitfish-shaped metal spoon. Unique hydrodynamic curvature creates a three-dimensional illusion. Cast, tro...
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Z-Man Slim SwimZ 3 inch Soft Paddle Tail Swimbait 6pk
$4.99$4.24Features: The Z-Man Slim SwimZ are downsized, 3 inch soft plastic ElaZtech swimbaits. Ideal for panfish, but super effective when larger fresh- an...
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Berkley SPY 2 3/4 inch Spinbait/Spybait
$11.99$10.79Features: The Berkley SPY is a 2 3/4 inch spybait hard finesse propeller bait developed by MLF Bass Pro Tour angler Josh Bertrand. Designed for the...
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Daiwa J-Fluoro Fluorocarbon Leader
from $16.99from $14.44Features: Daiwa J-Fluoro is a new fluorocarbon leader material from Daiwa. Japanese made fluorocarbon manufactured using the most precise line ext...
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Strike King Tour Grade Tungsten Weights
from $7.99from $5.12Offering the performance Bassmaster Elite Series veteran pros Kevin Van Dam and Shaw Grigsby need to compete at the highest levels of professional ...
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Rapala Original Floater F09 Balsa Jerkbait
$10.99$9.34Features: The Rapala Original Floater F09 is a classic 3 1/2 inch, 3/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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