All Freshwater Products

Features: The all new LIVETARGET 3 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The all new LIVETARGET 4 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The all new LIVETARGET 5 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The all new LIVETARGET 6 Inch Stick Worm is here to take your Stickbait Game to another level with its carefully crafted construction re...

Features: The all new LIVETARGET 4.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...

Features: The all new LIVETARGET 5.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...

Features: The all new LIVETARGET 6.5 Inch Straight Tail Worm is here to give you an elite worm profile that will win your Tournaments and net you ...

Features: The all new LIVETARGET Unrigged 4.5 Inch Shad is finally here and is ready to take on some of the biggest fish thrown its way with ease!...

Features: The all new LIVETARGET Unrigged 5.5 Inch Shad is finally here and is ready to take on some of the biggest fish thrown its way with ease!...

Features: The all new LIVETARGET Unrigged 3.3 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...

Features: The all new LIVETARGET Unrigged 3.8 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...

Features: The all new LIVETARGET Unrigged 3.3 Inch Sunfish is finally here and preys upon the bond between Sunfish and Bass with Sunfish being the...

Features: The all new LIVETARGET 3 Inch Freestyle Frog 2.0 is a fresh new take on the OG Freestyle Frog whose goal is to help you reach those seem...

Features: The all new LIVETARGET 2.5 Inch Freestyle Frog 2.0 is a fresh new take on the OG Freestyle Frog whose goal is to help you reach those se...

Features: The all new LIVETARGET 2 Inch Freestyle Frog 2.0 is a fresh new take on the OG Freestyle Frog whose goal is to help you reach those seem...

Features: The all new LIVETARGET Ultimate Frog 2 Inch Diver Bait is here and ready to fight Big Bass down deep with a presentation they are used t...

Features: The all new LIVETARGET Ultimate Frog 2.5 Inch Diver Bait is here and ready to fight Big Bass down deep with a presentation they are used...

Features: The all new LIVETARGET Ultimate Frog 2.5 Inch Popper Bait is here and ready to fight Big Bass and other Surface Predators with a Splashi...

Features: The all new LIVETARGET Ultimate Frog 2 Inch Popper Bait is here and ready to fight Big Bass and other Surface Predators with a Splashing...

Features: The all new Lunkerhunt 3 Inch Furenzy Mouse is the ultimate hollow body topwater bait designed to revolutionize your fishing experience!...

Shake Your Way to More Bites! The Z-Man SMH WormZ & SMH Jig HeadZ Shakey Head Combo is a purpose-built system designed in collaboration with Sh...

Chatter, Thump, and Flap Your Way to Bass! The Strike King Thunder Cricket & Rage Craw Bladed Jig Combo is a custom-curated kit by Discount Tac...

Chatter Your Way to Big Bass! The Z-Man Jack Hammer Chatterbait & Gary Yamamoto Zako Swimbait Combo is a custom-curated pairing by the Discount...

Froggin’ Made Easy—Explosive Topwater Strikes Await! The Frog Factory Ribbit Frog & Double Take Frog Hook Froggin’ Combo is a proven topwater s...

Swim Jig Magic Made Simple! The Xzone Pro Series Swammer & Core Tackle Swim Jig Combo is a Discount Tackle custom-curated kit designed to help ...

Features: The all new Great Lakes Finesse NED Jighead is purpose built for use with the New Great Lakes Finesse NED Bug, but also works on thousan...

Features: The all new Great Lakes Finesse NED Bug is Great Lakes take on the traditional NED Soft Plastic and pairs perfectly with the all new Gre...

Features: The all new Great Lakes Finesse DropKick Shad is finally here to bring anglers the perfect Snack Sized Finesse Swimbait for both picky a...

Features: The all new Great Lakes Finesse Marabou Jig is a No-Nonsense Jig Crafted from Premium Materials for Anglers who demand Serious Performanc...

Features: The all new Great Lakes Finesse 3.25 Inch Hover Minnow is a Jig Trailer designed to behave like a jerkbait with spiraling and darting ac...

Features: The all new SPRO Cover Jumper 3/8 oz Bladed Jig looks at mean as it behaves bullying big bass with every cast! Constructed from the fine...

Features: The all new SPRO Cover Jumper 1/2 oz Bladed Jig looks at mean as it behaves bullying big bass with every cast! Constructed from the fine...

Features: The SPRO Power DropShot Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package for all ...

Features: The SPRO Power Offset Neko Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package for a...

Features: The SPRO Power Offset Round Bend Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package...

Features: The SPRO Power Offset Wide Gap Hooks were custom built to provide anglers with maximum penetration power in a sleek and strong package f...

Features: The all new SPRO Zero Swimmer 100 Wakebait is a powerhouse on the waters any time the fish are feeding up top! Constructed from quality h...

Features: The all new SPRO Walking Haint 110 Topwater Walker is an exceptional new topwater bait from the Pros at SPRO designed to provoke vicious...

Features: The SPRO Sashimmy Swimmer 140 crafted by Elite Series pro angler Bryan New, showcases a distinctive "S" swimming action that drives fish...

Features: The SPRO Little John Micro 45 is a 1 3/4 inch, 5/16 ounce finesse shallow diver crankbait that dives 2 to 3 feet. Perfect for tough fish...

Features: The SPRO Hunter 65 MD is a 2 1/2 inch, 1/2 ounce medium diving crankbait. Dives 9 to 12 feet with an erratic hunting action. Loud knocki...

Features: The all new SPRO Tungsten Drop Shot Long Sinkers are here to take your DropShot Game to the next level with their unique design and qual...

Features: The all new SPRO Tungsten Drop Shot Short Sinkers are here to take your DropShot Game to the next level with their unique design and qua...

Features: The HIDEUP Coike 2.5 Inch Shrimp comes straight from Japan to North Ameican Shores with its voracious action and unique looks sure to fo...

Features: The HIDEUP Coike 3 Inch Medium Shrimp comes straight from Japan to North Ameican Shores with its voracious action and unique looks sure ...