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Top Brands
All Freshwater Products
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Rapala XR-10 X-Rap Deep Diving Jerkbait - 4 Inch
$15.49$13.17Features: The Rapala X-Rap Deep 10 Deep Diving Jerkbait exhibits the classic X-Rap action down deep underwater. This 4-inch bait has a stainless s...
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Strike King Tour Grade Tungsten Slither Rig
from $6.99from $5.94Features: The Strike King Tour Grade Slither Rig is punching rig that consists of a Strike King Tour Grade Tungsten weight paired with a premium s...
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P-Line Sassin Jig 2 oz. Jigging Minnow
$5.69$4.84The P-Line 'Sassin jig is the latest jigging minnow introduction into the P-Line family of lead jigs. What makes the 'Sassin unique is the cupped d...
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Rapala Fishing Clipper
$10.49$8.92A "can't live without" tool, the Rapala Fishing Clipper is perfect for cleaning up tag ends on knots and general line cutting. Includes Rapala lure...
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Strike King Tour Grade Tungsten Flipping Jig
from $8.99from $7.64Features: The all new Strike King Tour Grade Tungsten Flipping Jig is here to deliver Monstrous Performance at a reduced Size thanks to its Premium...
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Lew's Accel Baitcasting Reels
$79.99$67.99Features: The Accel™ Baitcast Reel delivers strength, smooth performance, and easy handling, making it a versatile option for anglers seeking preci...
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Berkley PowerBait Power Vibe - 3 Inch
$10.99$9.89Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...
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NetBait Big Bopper w/Baitfuel Infusion - 5.75 Inch
$4.99$4.24Features: The Netbait Big Bopper Worm is a versatile and highly effective Worm capable of drastically outperforming other Worms on the market! Bui...
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Booyah Flash Point Jerkbait - 4.25 Inch
$14.99$12.74Features: The all new Booyah Flash Point Jerkbait is a unique take on a Forward Facing Sonar focused Minnow that aims to increase quality of Sonar ...
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Megabass Super-Z Z-2 Deep Diving Crankbait
$19.99Features: The Megabass Super-Z Z2 is a new 2 inch, 1/4 ounce crankbait designed to dive up to 10 feet deep. High-pitch action and relentless bulldo...
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VMC SPD Spindrift Hook 6 pack
$4.99$4.24Features: The VMC SpinDrift Hook is a hook with a built-in swivel that enables bait rotation at very slow speeds. Recommended when trolling, drift...
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Rebel Big Craw 2 1/2 inch Medium Diving Crankbait
$6.99$6.29Features: The Rebel Big Craw Medium Diving Crankbait is a 2 1/2 inch, 7/16 ounce medium to deep diving crawfish imitating crankbait. Classic multi...
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Power Pro Maxcuatro Max 8 White Braid Filler Spool - 500 Yards
from $139.99from $125.99Features: The all new Power Pro Maxcuatro Max 8 White Braid Bulk Spools are the best of the best when it comes to Braided Line that can excel in a...
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Scum Frog Little Big Foot Frog - 5/16 oz
$6.99$5.94Features: The Scum Frog Little Big Foot Frog is a Soft Plastic Frog that is intended to be fished like a Buzzbait or other similar Topwater Baits!...
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Rebel TD47 Tracdown Ghost Minnow 2 1/2 inch Barbless Hard Minnow
$7.99$7.19Features: The Rebel TD47 Tracdown Ghost Minnow Barbless Hard Minnow is a 2 1/2 inch barbless trout jerkbait/hard lure. Catches fish in clear-runni...
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Geecrack SAF Stick - 4 Inch
$9.99Features: The Geecrack SAF Stick is a high-performance soft stickbait designed to entice fish even in tough conditions with its irresistible SAF (s...
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Deps Evoke 1.2 Squarebill Crankbait
$21.99Features: The Deps Evoke 1.2 Squarebill Crankbait is specifically designed for fishing in cover, offering enhanced success around obstacles like b...
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Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait - 4.25 Inch
$7.99$7.19Features: The Gary Yamamoto Yamatanuki Heavy Soft Plastic Stick Bait 4.25 Inch is a new offering from the Yamamoto lineup of baits that has been p...
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Hideup Stagger Craw - 6.5 Inch
$18.49$16.64Features: A large-profile soft craw bait designed for powerful water displacement and big-bait attraction. Crafted from responsive, durable soft pl...
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Berkley Gulp! Maggot 1.5 oz. Jar
$5.99$5.39Features: Berkley Gulp! Maggots have outfished live bait 2:1 in head to head field tests Features Gulp! extreme scent dispersion with lifelike ta...
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Gary Yamamoto Covert Craw - 2.5 Inch
$6.99$6.29Features: The Gary Yamamoto Covert Craw is a 2.5 inch versatile finesse craw bait designed to catch big bass year round! Designed with six lifelike...
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VMC Tokyo Rig Finesse Neko 2 pack
$6.49$5.52Features: The VMC Tokyo Rig Finesse Neko is the newest iteration of the VMC Tokyo Rig that features a VMC Finesse Neko Hook. Allows anglers to e...
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Keitech Flex Chunk - 3.2 Inch
$5.59Features: The Keitech Flex Chunk Trailer combines old-school action with new-age materials and design, offering anglers a unique and effective bait...
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Daiwa Tatula Elite Baitcasting Reels
$259.99Features: The Daiwa Tatula Elite Baitcasting Reel is a high-performance, low profile version of Daiwa's already killer series of Tatula bass reels...
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Strike King 6XD Elite Series Crankbait - 3 Inch
$12.99$11.04Features: The all new Strike King 6XD Elite Series Crankbait masterfully charges into territories that other crankbaits fail to reach and it does ...
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Blue Fox Minnow Spin
from $8.99from $7.64Features: Blue Fox Minnow Spin is a unique lure that offers anglers the flash and attraction of a traditional inline spinner with the life-like ac...
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Big Bite Bait FAFO Creature Bait - 4 Inch
$5.99Features: The all new Big Bite Baits FAFO Creature Bait designed in conjunction with Bass Pro Angler Fletcher Shryock is finally here and is ready ...
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Jackall Gantarel Jr. Hard Body Swimbait
$43.99$41.79Features: The Jackall Gantarel Jr. Hard Body Swimbait is a 5 inch, 1 1/2 ounce hard body swimbait with a slow-floating buoyancy rating. Two joints...
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Accu-Cull Weigh-IN Bag w/ Mesh Liner
from $39.99from $37.19Features: The Accu-Cull Weigh-IN Bag is a tournament fishing weigh bag with a removable mesh liner. Handle helps you carry the bag without draggin...
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Northland Tackle UV Whistler Jig - 2 Pack
from $3.99from $3.59Features: The Northland Tackle UV Whistler Jig is a unique Swimbait Jighead with a Prop Blade that adds flash and sonic vibrations! Designed with ...
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Accu-Cull All-N-One Mini Hook and Weight Holder
$6.99$6.50Features: The Accu-Cull All-N-One Mini is a hook and weight holding fishing rod accessory. Mounts anywhere along your rod. Comes with a variety of...
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Eagle Claw Trokar TK133 Big Nasty Flippin' Hook
$8.99$7.64Features: The Lazer TroKar TK133 Big Nasty Flippin' Hook is specialized for hauling big fish out of heavy cover. TroKar's Surgically Sharpened Tec...
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Storm WildEye Swim Shad 9 inch Paddle Tail Swimbait
$15.99$13.59Features: The Storm WildEye Swim Shad Paddle Tail Swimbait is a large, 9 inch shad-imitating soft paddle tail swimbait. Shad baitfish profile. Holo...
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Jackall Rerange 110MR Jerkbait
from $18.99from $18.04Features: The Jackall Rerange 110MR is a 4 1/3 inch, 1/2 ounce medium to deep diving jerkbait. New deeper diving variant of the Rerange 110 shallo...
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Geecrack Bellows Stick Floating Elastomer - 3.8 Inch
$11.99Features: The Geecrack Bellows Stick Floating Elastomer offers a fresh interpretation on the traditional stick worm, with an innovative deep ridge...
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Picasso Lures Titanium Pro Tandem Thunder Willow Spinnerbait - 3/8 oz
$16.69$15.02Features: The all new Picasso Lures Titanium Pro Tandem Thunder Willow 3/8 oz Spinnerbait is an American Made product crafted from the highest qua...
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SPRO BBZ-1 Baby Shad 2 1/2 inch Swimbait
$19.49$16.57Type Weight Fall Rate Sinking 1/4 oz. (6.5 grams) 1 ft/sec Bill Siemantel, the legendary trophy bass angler and Fishing Hall of Fame Induc...
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Bill Lewis Depth Strike 75 Sinking Twitch Bait - 2.95 Inch
$11.29$9.60Features: The all new Bill Lewis Depth Strike 75 Sinking Twitch Bait is Purpose Built and Optimized for success with Forward Facing Sonar Systems!...
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Berkley Finisher 5 Jerkbait - 2 Inches
$10.99$9.89Features: The all new Berkley Finisher Forward Facing Sonar (FFS) Bait is a truly wild bait that seems to do a little bit of everything! Can be ef...
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Berkley PowerBait Power Vibe - 2.25 Inch
$9.99$8.99Features: Soft, Silent Lipless Performer: The Power® Vibe is a soft, silent, lipless bait designed for year-round use with a fast sink rate, strong...
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Bobby Garland Slab Dockt'R 2 1/2 inch Soft Plastic Swimbait 12 pack
$4.49$3.82Features: The Bobby Garland Slab Dockt'R 2 1/2 inch is a larger profile (as far as crappie baits go) soft plastic bait. This crappie bait is bulke...
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Berkley Gulp! 3 inch Ghost Shrimp 7 pack
$8.99$8.09Features: The Berkley Gulp! Ghost Shrimp features lifelike detail imitates natural prey. Replacement for hard to find and hard to catch ghost shr...
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Owner Down Shot Sinker Drop Shot Weight
$6.00$5.10Features: The Owner Down Shot Sinker is a bell-shaped sinker weight specifically designed for drop shot rigs (aka down shot). Unique eye that "pin...
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Rapala Balsa Xtreme BX Jointed Minnow 09 Medium Diving Jerkbait
from $15.99from $13.59Features: The Rapala Balsa Xtreme BX Jointed Minnow 10 Medium Diving Jerkbait combines the action of balsa wood with the durability of plastic. Th...
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Daiwa Ballistic MQ LT Spinning Reels
$239.99Features: The all new Daiwa Ballistic MQ LT Spinning Reels are the 2025 Refresh of the Renowned Ballistic Line of Reels that have been giving Angle...
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Jackall Gantarel Hard Body Swimbait
$54.99$52.24Features: Gantarel Hard Body Swimbait is a 6 1/4 inch hard body swimbait. Two joints that create a life-like S-shaped movement, a swiveling line-t...
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SPRO Little John 50 Type R Shallow Diving Crankbait
$15.49$13.17Features: The SPRO Little John 50 Type R 50 is a new rattling version of the 2 1/2 inch, 1/2 ounce Little John 50 shallow diver (3 to 5 feet). Bois...
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P-Line Ball Bearing Swivel w/ Solid Ring
from $7.99from $6.79These P-Line Ball Bearing Swivels feature smooth no-twist ball-bearing operation with strong welded rings. Constructed of black anodized brass, th...
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