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Top Brands
All Freshwater Products
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Rapala PXR Deep Mavrik 110 Jerkbait - 4.375 Inch
$18.49$15.72Features: Rapala PXR Deep Mavrik 110 Jerkbait takes inspiration from the Original PXR Mavrik 110 and turns it into a deeper diving machine for cat...
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Great Lakes Finesse NED Jighead - 3 Pack
$6.99$6.29Features: The all new Great Lakes Finesse NED Jighead is purpose built for use with the New Great Lakes Finesse NED Bug, but also works on thousan...
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Rapala Countdown Elite CDE55 2 1/4 inch Slow Sinking Crankbait
$14.49$12.32Features: The Rapala Countdown Elite CDE55 is a 2 1/4 inch slow-sinking crankbait. Runs optimally at about 3 to 4 feet deep. Baits made with the R...
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Owner 5140 Bass J Hook
from $6.25from $5.31Features: Owner 5140 Bass J Hooks are a great hook for rigging lizards and other big baits Texas and Carolina style. Featuring the Owner Cutting Po...
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Buckeye Lures Spot Remover Ned Head - 3 Pack
$5.49Features: The all new Buckeye Lures Spot Remover Ned Head is designed in collaboration with Ned Fishing expert Mark Daniels Jr. to offer anglers ma...
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Strike King Jointed Structure Head - 2 Pack
$7.99$6.79Features: The all new Strike King Jointed Structure Head designed in collaboration with Bass Pro Mark Davis aims to tackle the largest of fish with...
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Megabass X-NANAHAN+1 Finesse Jerkbait - Medium Diver
$17.99Features: The all new Megabass X-NANAHAN+1 Finesse Jerkbait is a fusion of the fishing ideals of Shinji Sato and the engineering expertise of Yuki...
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Buckeye Lures Chop Top Buzzbait
$7.49Features: The all new Buckeye Lures Chop Top Buzzbait is an extra loud and extra special buzzbait from the pros at Buckeye that is sure to turn fin...
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VMC RedLine Series Hybrid Worm Hooks
$9.49$8.07Features: The VMC RedLine Series Hybrid Worm Hooks are new, high-performance worm hook made with VMC's RedLine Technology. The Hybrid Worm hooks fe...
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Pautzke Bait Co. Fire Bait Glitter Trout Bait
$5.99$4.79Features: Pautzke Bait Co. Fire Bait Glitter Trout Bait is trout bait. Same professional quality as Pautzke's traditional, world famous Balls O' F...
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Berkley PowerBait 4 inch Power Worms 15 pack
$6.99$6.29Features: Berkley PowerBait Power Worms feature ribbontail design that swims naturally on the fall with twitches and short hops. Soft but firm t...
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LIVETARGET Ultimate Frog Stride Bait
$13.99Features: The LIVETARGET Ultimate Frog Stride Bait is a must-have tackle box item for anglers targeting surface feeding predators like Bass and Pik...
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Rapala J11 Jointed 4 3/4 inch Balsa Wood Minnow
$12.99$11.04The Rapala J11 Jointed Minnow is a 4 3/4 inch, 5/16 ounce broken-back minnow balsa wood hard bait. Diving 4 to 8 feet, this lure's classic baitfish...
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G-Ratt Rocker Soft Jerkbait - 4 Inch
$13.99$11.89Features: The Rocker from G-Ratt Baits is a versatile soft plastic bait designed to mimic natural movement and trigger aggressive strikes. Crafted ...
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Berkley PowerBait Glitter Trout Bait 1.75 oz. Jar
$6.99$6.29Features: Berkley PowerBait Scent Glitter Trout Bait Smells and Tastes like your favorite scents. Crystalina glitter reflects light and increases...
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Zoom Centipede Finesse Worm - 4 Inch
$7.39$6.65Features: The Zoom Centipede is a 4-inch finesse worm designed as the ultimate Carolina rig bait, known for producing big catches with versatile f...
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Berkley Gulp! Alive! Stonefly - 1.25 Inch
$6.99$6.29Features: The all new Berkley Gulp! Alive! Stonefly is finally here and ready to take your local waters by storm! Soaked in the infamous Live Bait...
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Strike King KVD 1/2 oz. Double Willow Spinnerbait
$9.99$8.49Features: The Strike King Finesse KVD Spinnerbait Double Willow is a 1/2 ounce wire spinnerbait developed in collaboration with Kevin VanDam (KVD)...
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Frog Factory Baby Ribbit Frog - 3.25 Inch
$5.99Features: The all new Frog Factory Baby Ribbit Frog is based on the iconic Stanley Ribbit Frog, offering the same proven performance and formulati...
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SPRO Hunter 65 SB Shallow Squarebill Crankbait
$11.99$10.19Features: The SPRO Hunter 65 SB is a 2 1/2 inch, 1/2 ounce shallow diving squarebill crankbait. Dives 3 to 5 feet with an erratic hunting action. ...
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BKK Heavy Circle-SS Hooks
from $16.49Features: The BKK Heavy Circle-SS hook is a tough new hook in the circle shape that reduces impact on your fish when you plan to release. The hook ...
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Strike King Tour Grade Hair Jig - 2 Pack
$8.99$7.64Features: The all new Strike King Tour Grade Hair Jig is a type of lure that has been popular in the Cold Norther Waters for decades but with the a...
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YUM Forward Facing Sonar Minnow - 4 Inch
$3.99Features: The all new YUM Forward Facing Sonar 4 Inch Minnow was designed in conjunction with Bass Master Classic Champion Jason Christie to pair p...
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Strike King Bitsy Poppin Perch - 3 Inch
$6.99$5.94Features: The all new Strike King Bitsy Poppin Perch improves on the success of the already popular KVD Poppin Perch by giving it a smaller profil...
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Picasso Bait Ball Original
from $23.29from $20.96Features: The Picasso Original Bait Ball is a umbrella rig specifically designed for targeting suspended fish when rigged with larger size swimbait...
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Zoom Brush Craw - 5.5 Inch
$6.79Features: The Zoom Brush Craw is a Soft Craw Bait designed to catch Big Bass cast after cast! It's innovative design takes inspiration from the pr...
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SPRO Heavy Swivels Black 5 pack
from $8.49from $7.22Features: SPRO Heavy Swivels are high-quality, anti-corrosive, heavy duty swivels designed for anglers who battle the big ones. Swivels are extrem...
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Strike King KVD Toad Buzz 3/8 oz. Buzzbait
$7.99$6.79Features: The Strike King KVD Toad Buzz Buzzbait is a skirtless 3/8 ounce wire buzzbait with a pre-rigged soft plastic toad/frog. Built with a hea...
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Mr. Crappie Lightning Shad Pintail Soft Plastic - 2 Inch
$4.49$3.82Features: The Strike King Mr. Crappie Lightning Shad are the product of Strike King's collaboration with Wally Marshall that produces a bait that ...
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VMC Spring Baitkeeper 20 pack
$4.99$4.24Features: The VMC Spring Baitkeeper is a small metal spring for holding soft baits. Designed for use with jigs, swimbait hooks, and other soft pla...
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G-Ratt Executioner Weedless Swimbait - 4 Inch
$13.99$11.89Features: The G-Ratt Baits Executioner 4 Inch Weedless Swimbait offers incredible swimming action with ultra realistic details! Large 3D eyes and ...
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YUM Pumpkin Head Jig Head
$4.99Features: The YUM Pumpkin Head Jig Head is a new jig head that lets you Shaky Head rig with ease! Flat head and horizonal line tie that lets the Pu...
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River2Sea Bubble Walker 80 Topwater Walker/Popper
$9.99Features: The River2Sea Bubble Walker is a floating topwater bait that can walk as well as pop. Bubble Walker 80 has a feathered rear treble hook ...
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Nomad Design Freshwater Badlands Heavy Cover Swim Jig
$6.99Features: The all new Nomad Design Freshwater Badlands Heavy Cover Swim Jig is finally here and ready to deliver your favorite Soft Plastic Swim J...
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Strike King Plus Hudson Polarized Sunglasses
$34.99$29.74Features: Strike King's SK Plus "Hudson" Polarized Sunglasses boast TAC (Tri-Acetate Cellulose) polarized lenses, ensuring unparalleled performanc...
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Rapala OG Big Rocco 06 Squarebill Crankbait - 2.75 Inch
$16.49$14.02Features: The all new Rapala OG Big Rocco 06 Squarebill Crankbait is a testament to the beauty of creativity that harkens back to when designer Ot...
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ICAST Winner
Shimano Vanford Spinning Reel
from $284.99Features: The all new Shimano Vanford Spinning Reels are the Pinnacle of what Shimano can do to make a reel lighter, stronger and more sensitive th...
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Hag's Baits Cheat Code Craw - 4 Inch
$5.89Features: The Hag's Baits Cheat Code 4 Inch Craw is a must have for anglers who want to get a competitive edge so good its almost a cheat code! Co...
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Berkley PowerBait CullShad Un-Rigged Soft Body Swimbait - 6 Inch
$10.99$9.89Features: The Berkley PowerBait CullShad Un-Rigged 6 inch Soft Body Swimbait is an advanced swim-bait designed for shallow water fishing, offering...
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Berkley Trilene Big Game Monofilament Line Solar Bright Green Quarter Pound Spool
$11.99$10.79Features: Berkley Trilene Big Game Monofilament is extra tough, shock resistant monofilament made for large, hard fighting species. Super strong -...
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Roboworm Ned Worm Stickbait - 4.5 Inch
$5.49$4.67Features: The Roboworm 4.5 Inch Ned Worm is a fantastic stick bait that is sure to help you land a monster your next time out on the water! Hand m...
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Big Bite Baits Bug Series Grasshopper Soft Plastic
from $2.19Features: The Big Bite Baits Bug Series Grasshopper is a small, 1.75 inch soft plastic insect bait. Designed to imitate grasshoppers and similar s...
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Mr. Crappie Teen-Zee Fry - 15 Pack
$4.49$3.82Features: The all new Mr. Crappie Teen-Zee Fry is a compact Crappie bait that delivers big results, enticing curious Crappie with its lifelike erra...
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BnR Tackle Low-Pro Jig Floats - Cork
$5.79$4.92Features: The Low PRO Cork jig floats are specially designed for jig fishing, helping anglers detect bites and read the water more effectively with...
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Rebel Deep Teeny Wee Crawfish Lure 1 1/2 inch Medium Diving Crankbait
$6.99$6.29Features: The Rebel Deep Teeny Wee Crawfish Lure Medium Diving Crankbait is a 1 1/2 inch shallow to medium diving crawfish imitating crankbait. De...
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Suffix Revolve Coastal Camo Braid
$25.99$22.09Features: A premium finesse fishing line that blends traditional Japanese craftsmanship with modern technology, delivering unmatched performance fo...
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Eagle Claw Trokar TKWTJ Weedless Tube Jighead
$4.99$4.24Features: The Eagle Claw Trokar TKWTJ Weedless Tube Jig Head is a 3 pack of weedless tube jig heads. The angle of the extra-wide gap hides the hook...
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Z-Man Pop ShadZ 5 inch Soft Plastic Popper 3 pack
from $6.49from $5.52The Z Man Pop ShadZ Soft Plastic Popper is a unique hybrid swimbait and popper, combining 50-percent soft plastic and 50-percent popper design tha...
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