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Top Brands
2026 Spring Classic Sale
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Rapala DT Series Crankbait DT16
Retail: $11.99Our Price: $10.19Features: The Rapala DT16 is a 2 3/4 inch, 3/4 ounce extra deep diving balsa wood crankbait. Dives up to 16 feet deep. Extra thin polycarbonate li...
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Rapala XRM-20 X-Rap Magnum Big Game Trolling Lure - 5.5 Inch
Retail: $28.99Our Price: $24.64Features: The Rapala X-Rap Magnum 20 is a 5 1/2 inch, 1 5/8 ounce big game tolling minnow slash bait that dives up to 20 feet unassisted. Run true...
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Z-Man Gremlin - 4 Pack
Retail: $5.49Our Price: $4.67Features: The Z-Man Gremlin is an all-new offering from Z-Man designed by Z-Man's own Brian Latimer built to be a big bulky creature bait with man...
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Z-Man Trout Eye 1/8 oz. Jighead 3 pack
Retail: $5.99Our Price: $5.09Features: Z-Man Trout Eye Jigheads are 1/8 ounce jigheads with 2/0 Mustad UltraPoint hooks. Vivid, 3D eyes for maximum attraction. Hand-poured wit...
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Yo-Zuri 3DB Deep Suspending Jerkbait 110mm - 4.25 Inch
Retail: $9.99Our Price: $7.99Features: The Yo-Zuri 3DB Suspending 90mm Jerkbait is ideal for stop-and-go or pause/jerk/pause retrieve techniques that drive Big Bass Crazy! Con...
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Berkley Flicker Shad Crankbait - 5/16 oz
Retail: $8.99Our Price: $8.09Features: The Berkley Flicker Shad Crankbait is a 2 3/4 inch, 5/16 ounce pro-designed deep-diving plug that dives 11 to 13 feet deep. Berkley Fli...
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Yo-Zuri 3DS Minnow Suspending Shallow Diving Rip Bait
from Retail: $8.99from $7.19Features: The Yo-Zuri 3DS Minnow is a tournament-grade hard bait that has an erratic darting motion. This suspending lure features the patented 3D...
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Yo-Zuri Rattl'N Vibe 5/8 oz. Lipless Crankbait
Retail: $9.99Our Price: $7.99Features: The Yo-Zuri Rattl'n Vibe 65 is a sinking 2 1/2 inch, 5/8 ounce lipless crankbait that features a unique kind of vibrating lure available...
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Z-Man Finesse ShroomZ Weedless Jigheads
Retail: $6.99Our Price: $5.94Features: The Z-Man Finesse ShroomZ Weedless are weedless versions of Z-Man's popular Ned rig jighead. Pairs perfectly with a variety of Z-Man fin...
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Z-Man SwimmerZ 6 inch Paddle Tail Swimbait 3 pack
Retail: $7.99Our Price: $6.79Features: The Z-Man SwimmerZ Paddle Tail Swimbait is a 6 inch paddle tail swimbait with molded eyes and scales. One of the most bulletproof swimba...
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Z-Man Mag SwimZ 8 inch Paddle Tail Swimbait 3 pack
Retail: $12.99Our Price: $11.04Features: Z-Man Mag SwimZ are full-bodied, 8 inch swimbait ideal for targeting big bass, bull redfish, yellowtail, calico bass, muskie, pike, ba...
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Berkley Flicker Shad Shallow Crankbait
from Retail: $5.99from $5.39Features: The Berkley Flicker Shad Shallow is a Shallow Diving Crankbait. Size, profile, and dive depth imitate real shad. Maximum rattle and roll ...
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Berkley PowerBait Chop Block - 6 Inch
Retail: $15.99Our Price: $14.39Features: Premium Soft Glide Bait: The Berkley PowerBait® Chop Block is a high-performance soft-bodied glide bait designed to mimic natural prey an...
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Z-Man Fuzzy Bugz 1.75 Inch - 4 Pack
Retail: $9.99Our Price: $8.49Features: The Z-Man Fuzzy BugZ is a next-gen fuzzy-style bait delivering lifelike action to trigger strikes on Ned rigs, dropshots, wacky rigs, and...
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Z-Man Pop FrogZ 4 inch Soft Plastic Popper Frog 4 pack
Retail: $5.49Our Price: $4.67Features: Z-Man Pop FrogZ are 4 inch soft plastic popping frogs. 10X Tough ElaZtech construction creates the most durable frog on the market. St...
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Berkley Gulp! Alive! 1 inch Minnow 2.1 oz. Jar
Retail: $6.99Our Price: $6.29Features: The Berkley Gulp! Alive! Minnows have a natural presentation in action, scent, and taste. They come in a little jar of the good stuff--...
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Yo-Zuri Hydro Minnow LC Shallow Rip-Bait - 6.75 Inch
Retail: $13.99Our Price: $11.19Features: The Yo-Zuri Hydrow Minnow LC Shallow Rip-Bait 6.75 inch is so effective even the harshest of inshore conditions cant outdo its performan...
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Berkley Clickin Frittside Crankbait
Retail: $12.99Our Price: $11.69Features: The Berkley Clickin Frittside Crankbait is a flat-sided profile crankbait equipped with a ceramic ball and integrated Flash Disc for swim...
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Berkley PowerBait CullShad 6 Inch
Retail: $12.99Our Price: $11.69Features: The Berkley PowerBait® CullShad 6 inch is an advanced swim-bait designed for shallow water fishing, offering a large profile and enhance...
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Seaguar Gold Label Fluorocarbon Leader Wheel 25 Yards
from Retail: $19.75from $14.81Features: Seaguar Gold Label Fluorocarbon Leader Wheel 25 Yards is an exceptionally thin fishing leader that is as much as 23% thinner than other ...
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Berkley Swamp Lord Hollow Body Popping Frog
Retail: $10.99Our Price: $9.89Features: The Berkley Swamp Lord Hollow Body Popping Frog is a top-tier topwater popper designed for captivating action cast after cast in a smalle...
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Berkley PowerBait The General Soft Stickbait
Retail: $6.99Our Price: $6.29Features: The Berkley PowerBait The General is a classic "Senko-style" soft stickbait laced with Berkley's proprietary PowerBait attractant. Class...
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Seaguar Blue Label Fluorocarbon Leader Wheel 25 Yards
from Retail: $14.75from $11.06Features: Seaguar Blue Label Fluorocarbon Leader in 25 Yard Wheels were developed using an exclusive, proprietary extrusion process with 100% Seag...
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Z-Man EZ TubeZ 4 inch Soft Plastic Tube 6 pack
Retail: $5.49Our Price: $4.67Features: The Z-Man EZ TubeZ are 4 inch soft plastic tubes made from Z-Man's proprietary 10X Tough ElaZtech material. 10X Tough ElaZtech construct...
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Z-Man Bait BinderZ
Retail: $16.99Our Price: $14.44*Note: Any baits, line, tools, and tackle seen in images for this product are for demonstration only and are NOT included with purchase.* Features:...
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Rapala Crush City Mayor Swimbait - 3 Inch
Retail: $6.99Our Price: $6.29Features: The all new Rapala Crush City Mayor 3 Inch Swimbait was created in collaboration with Major League Fishing pro, Jacob Wheeler, to provid...
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Rapala Original Floater F07 Balsa Jerkbait
Retail: $10.99Our Price: $9.34Features: The Rapala Original Floater F07 is a classic 2 3/4 inch, 1/8 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Rapala Rippin' Rap 06 Lipless Crankbait
Retail: $9.99Our Price: $8.49Features: The Rapala Rippin' Rap 06 Lipless Crankbait is a classic lipless crankbait with hard vibrating actions. This 2 1/2-inch, 1/2 ounce bait ...
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Z-Man ChatterBait Jack Hammer - 1 1/4 oz.
Retail: $21.99Our Price: $18.69Features: The Z-Man ChatterBait Jack Hammer 1 1/4 oz is a premium Bladed Jig designed in collaboration with Bass Pro Brett Hite and the Legendary ...
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Yo-Zuri Rattl'N Vibe Mini 3/16 oz. Lipless Crankbait
Retail: $7.99Our Price: $6.39Features: The Yo-Zuri Rattl'N Vibe Mini Lipless Crankbait is an 3/16 ounce ultra light lipless crankbait designed primarily for ice fishing. Desig...
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Z-Man Mag ShroomZ Jigheads 3 pack
Retail: $5.99Our Price: $5.09Features: The Z-Man Mag ShroomZ Jigheads are large, magnum-size Ned rig jigheads built with a 6/0 hook. Mushroom-shaped head mates seamlessly with...
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Z-Man DoormatadorZ 5 inch Scented Curly Tail Grubs 4 pack
Retail: $5.99Our Price: $5.09Features: The Z-Man DoormatadorZ 5 inch are a new smaller size of the DoormatadorZ scented soft plastic curly tail grub designed specifically for f...
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Seaguar InvizX Fluorocarbon Fishing Line 1000 Yards
from Retail: $119.00from $89.25Features: Seaguar InvizX Fluorocarbon is soft, supple, and castable. Designed to be used as a mainline for freshwater fishing applications. Provid...
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Rapala Husky Jerk 14 Jerkbait/Trolling Minnow
Retail: $9.99Our Price: $8.49Features: The Rapala Husky Jerk 14 is a 5 1/2 inch, 5/8 ounce jerkbait/trolling minnow. Can be cast or trolled at any speed and run true. Dives 4...
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Rapala XR-08 X-Rap Shallow Diving Jerkbait - 3.125 Inch
Retail: $14.99Our Price: $12.74Features: The Rapala X-Rap 08 Shallow Diving Jerkbait is a versatile jerkbait that exhibits the classic X-Rap "Slashbait Action." This 3 1/8-inch ...
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Berkley SPY 2 3/4 inch Spinbait/Spybait
Retail: $13.99Our Price: $12.59Features: The Berkley SPY is a 2 3/4 inch spybait hard finesse propeller bait developed by MLF Bass Pro Tour angler Josh Bertrand. Designed for the...
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Rapala SXR-10 X-Rap Saltwater Rip Bait - 4 Inch
Retail: $14.99Our Price: $12.74Features: The Rapala SXR-10 X-Rap Saltwater is a 4 inch, 7/16 ounce saltwater ripbait (aka slashbait). Can be cast or trolled and dive unassisted ...
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Rapala Original Floater F09 Balsa Jerkbait
Retail: $11.99Our Price: $10.19Features: The Rapala Original Floater F09 is a classic 3 1/2 inch, 3/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Rapala Original Floater F11 Balsa Jerkbait
Retail: $12.99Our Price: $11.04Features: The Rapala Original Floater F11 is a classic 4 3/8 inch, 3/16 ounce balsa wood jerkbait/minnow lure. Twitch it on top or retrieve it as a...
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Z-Man Swag LT Swimbait - 5 Inch
Retail: $15.99Our Price: $13.59Features: The SWAG LT Swimbait delivers a wide, stable swim action with versatile Over/Under Line-Through harness for both dorsal and belly hook ri...
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Yo-Zuri Hydro Minnow LC Shallow Rip-Bait - 6 Inch
Retail: $11.99Our Price: $9.59Features: The Yo-Zuri Hydrow Minnow LC Shallow Rip-Bait 6 inch is so effective even the harshest of inshore conditions cant outdo its performance!...
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Z-Man Guppy GrubZ Soft Plastic Grub - 2 Inch
Retail: $4.99Our Price: $4.24Features: The all new Z-Man Guppy GrubZ Soft Plastic Grub is perfect for year round Panfish Fishing or even Bass Fishing in those later months whe...
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Z-Man Trout Trick Jerk ShrimpZ 4 inch Soft Plastic Shrimp 5 pack
Retail:Our Price: $5.52Features: The Z-Man Trout Trick Jerk ShrimpZ mimic the jet-propulsion swimming motion of fleeing shrimp. Tail-first design for backward frantic sw...
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Z-Man Hard Leg FrogZ 4 inch ElaZtech Frog 3 pack
Retail: $5.49Our Price: $4.67Features: Z-Man Hard Leg FrogZ are 4 inch soft plastic frogs that produce a lively, paddle foot swimming action. 10X Tough super amphibian that i...
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Z-Man LizardZ 6 inch Soft Plastic 6 pack
Retail: $5.49Our Price: $4.67Features: Z-Man LizardZ are 6 inch soft plastic lizard-shaped baits made of 10X Tough ElaZtech plastic, so they won't tear up easily like other li...
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Z-Man GrubZ 9 inch Oversized Soft Plastic Grub 3 pack
Retail: $5.49Our Price: $4.67Features: The Z-Man GrubZ Soft Plastic Grub are oversized soft plastic ElaZtech grubs. Made of super-tough ElaZtech plastic for the highest fish-p...
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Seaguar Red Label Fishing Line 1000 Yards
from Retail: $79.50from $59.62An excellent introduction to anglers who are new to mainline fluorocarbon, Seaguar's Red Label Fluorocarbon is strong yet extremely soft, sensitive...
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Z-Man Project Z ChatterBait 1/2 oz.
Retail: $9.99Our Price: $8.49Features: Chemically-sharpened, heavy-duty Mustad UltraPoint black nickel hook. Unique, stainless hex-shaped ChatterBlade, stamped and electropl...
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