1st Gen

Features: The 1st Gen Top Spin is an innovative new swimbait head that has a thin AFW titanium wire with spinner blade so you can fish a swimbait l...

Features: The 1st Gen FlashX Swim Jig is a new swim jig that gives you added flash and vibration. Instead of a Brush Guard, the FlashX Swim Jig has...

Features: The 1st Gen Jaw Dropper is a new finesse jig head that has an innovative open-mouth lead lip design that displaces water and adds action ...

Features: The 1st Gen Fishing Wack'em O-Rings are the perfect addition to your Finesse Tackle Box to make Wacky and Neko Rigs a Breeze! Constructe...

Features: The 1st Gen Fishing Copperhead Bladed Jigs are a Truly Unique Take on what a Bladed Jig can be with their innovative Head Design giving t...

Features: The all new 1st Gen Fishing Jawdropper Underspin Jighead is finally here to Help Live Scoping Anglers Catch New PB's all day long! Constr...

Features: The 1st Gen Fishing Football Head Dropshot Weight is a Unique Take on the Traditional Dropshot Style Weight that is sure to please the cr...

Features: The 1st Gen Fishing Extrovert Double Clacker Metal Buzzbait aims to Clickity Clack its way into a Big Bass's Mouth with its Irresistibly...

Features: The 1st Gen Fishing Introvert Double Clacker Plastic Buzzbait aims to Clickity Clack its way into a Big Bass's Mouth with its Subtle Sou...

Features: The 1st Gen Fishing Compact Split Blade Spinnerbait is here to deliver Flash, Vibration, and Extreme Color Variation all in a downsized ...

Features: The new 1st Gen Fishing Wack'em O-Ring Tool is here to make Wacky Rigging a Breeze! Constructed with a Plastic Core and a Smooth Metal O...

Features: The 1st Gen Fishing Split Blade Spinnerbait is here to deliver Flash, Vibration, and Extreme Color Variation all in neat package fish ca...

Features: The 1st Gen Fishing Heavy Duty Swimbait Jighead is here to Deliver Heavy Duty Performance for your Biggest Swimbaits ensuring you can Ree...