Fishing Baits & Lures

Features: The Berkley Digger is a medium diving crankbait with a sharp, aggressive dive angle. Aggressive wobble and side flash. Gets deep quick. ...

Features: Pautzke Bait Co. Fire Bait Glitter Trout Bait is trout bait. Same professional quality as Pautzke's traditional, world famous Balls O' F...

Features: The Lucky Craft Fat BDS3 Crankbait is a 3 inch (75 mm) Shallow-Diving Floating Crankbait. The Fat BDS3 is from the Big Daddy Strike Crank...

Features: The Gambler MegaDaddy is an upsized, 5 inch version of the Flappy Daddy craw/worm creature bait. Solid body that accommodates a large ho...

Features: The SPRO BBZ-1 Fast Sinking is a 4 inch swimbait from SPRO! This is a 1 ounce swimbait Work it with a steady retrieve, pause and jerk, ...

Features: The Bill Lewis Rat-L-Trap is a bait many consider to be one of the best lures of all time and it is for good reason, and the Zombie Seri...

Features: The Luhr-Jensen Coyote Cyclone Flasher is a new version of the Coyote Flasher with a rotating blade in the center. Imparts fish attractin...

Features: The Luhr-Jensen Power Flash is a light for charging up premium glow-in-the-dark Everglo finish lures. Much more efficient than charging g...

Features: The SPRO McRip is a deep diving jerkbait that you can rip through the water on early season and late season fish--when they're deep in th...

Features: The Berkley Flicker Minnow 3/16 oz is a trolling hard minnow stickbait (aka jerkbait) best used for walleye and trout trolling.  It dive...

Features: Berkley PowerBait Scent Glitter Trout Bait Smells and Tastes like your favorite scents. Crystalina glitter reflects light and increases...

Features: The Xzone 3.5 inch Adrenaline Bug Jr is a smaller-sized Adrenaline Bug with lots of action and vibration. It's soft body and floating cla...

Features: The all new Keitech Neco Camaron has an innovative design that replicates the movements of a Natural Craw with ultimate efficiency! Artic...

Features: The YUM Finesse Worm Soft Plastic Worm is the premiere worm choice for pressured fish. Slender body and bulbous tail for intense wigglin...

Features: The Eagle Claw Trokar TK619H Magnum Non-Offset Circle Hook is a premium heavy gauge wire circle hook with non-offset Trokar point The TK6...

Features: The Halco MAX 190 is the epitome of versatility when it comes to Saltwater Angling, it can be trolled, it can be Jigged, and it can even...

Features: The Micro Magic Man is Magic Man's baby brother, good for fishing under the ice as well as the open water. Its wide body creates life-lik...

Features: The SPRO Wameku Shad 80 Lipless Crankbait is a 80 depth lipless crankbait with a loud rattle! Unique blend of sound and vibration that wi...

Features: Berkley Gulp! Alive! Waxies are a perch, bluegill, crappie, and other panfish favorite - ideal year round! Outlasts, outfishes live bai...

Features: The all new Rapala X-Rap Twitchin' Mullet 06 Twitchbait offers a subtle but irresistible side to side motion that drives the fish crazy! ...

Features: The Eagle Claw Trokar Extreme Live Bait HD Hook is a premium heavy-duty live bait hook with a welded ring through the eye. The strong wir...

Features: Strike King Whisker Sticker Hooks are catfish bait hooks. Dual barbs help bait chunks stay on the hook. Strong wire suitable for big cat...

Features: The River2Sea Worldwide Spoon 125 is a new, larger 2 ounce 5 inch version of the Worldwide Spoon 100 designed by FLW Tour Pro James Wats...

Features: The Hardcore Bullet Crank 100F 7+ is a 4 inch, 2 ounce extra deep-diving crankbait with a floating buoyancy rating. Quick diving and dee...

Features: The Halco Slidog 105 Rip-Bait is the ultimate choice for anglers seeking to feed off some of Saltwater's biggest beasts aggressive tende...

Features: The Xzone Punisher Punch Craw is a heavy duty 3.5 inch craw for punching vegetation. Durable, soft, super fine salt-impregnated body, wit...

Features: The Lucky Craft LC 0.7 DR is a 2 inch, sinking, deep running crankbait, excellent crankbait for pre-spawn fish. With a sleek profile, 3/7...

Features: VMC 7269TTI TechSet Tandem Heavy-Duty Assist Hooks are dual saltwater jigging assist hooks with VMC's TechSet technical locking curve. T...

See our other listings for these options: Style Length Weight Sink Rate Floating 6" (15 cm) 2 oz. (57 g) Floating Slow Sink 6" (15 cm) 2.25...

Features: The Xzone Bltiz Worm is a massive, 11 inch long ribbon tail soft plastic worm. Made from a specialized blend of soft plastic, when fished...

Features: The Williamson Soft Dorado Catcher is a softer version of the already popular Dorado Catcher. Softer, flat pusher head with holographic ...

Features: The Berkley PowerBait Chigger Bug is a new 3 inch soft plastic craw or insect formulated with Berkley's PowerBait scent and flavor techn...

Features: The Booyah Finance Jig is the ultimate multi-purpose bass jig. Classic ball head design. Covered with a super-durable powder coat paint...

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to ...

Features: The Big Bite Baits Scentsation Ramtail is the ultimate Jig Trailer for your Jig Fishing setup! Designed in conjunction with Elite Series...

Features: The YUM Money Minnow Paddle Tail Swimbait is a soft plastic paddle tail swimbait. Built in hook slot for easy rigging, great for umbrell...

Features: The 13 Fishing Joystick is a unique soft plastic worm/creature bait hybrid that fuses a ribbed stickworm profile with 13 Fishing's Rabb...

Features: The Berkley Walleye Rig with Indiana Blade is a ready-to-fish Crawler Harness that you can troll right out of the package--designed by to...

Features: The Halco C-Gar 120 Topwater Walker is a monster sized Topwater Stick Bait that is designed to entice big bites from even bigger fish! De...

Features: The Keitech Paddlin' Beaver is a meticulously designed, versatile bait suitable for various fishing conditions! Its oval body enhances so...

Features: The River2Sea Glassy Vibe 65 is a 2 1/2 inch, 3/4 ounce unique lipless crankbait/blade hybrid that features a solid lead body encased in...

Features: The Evergreen International LoudBuzz is a 3/8 ounce wire buzzbait topwater. Developed by Brett Hite and Japanese lure maker Evergreen In...

Length Weight Style 4 inch (100 mm) 3/8 ounce (11 g) Jerk Bait The Lucky Craft Flash Pointer 100 is the slow floater and shallower member ...

Features: The Halco Rooster Popper 160 Topwater Popper is a machine precision engineered to deliver big fish and even bigger pops on the waters su...

Features: The Nomad Design Slipstream 280 California Flying Fish Wing Pack is a set of replacement wings for the Slipstream 280 California Flying F...

Features: The Bubba 7 Inch Crimpers are an integral tool that should be a part of any fishing vessel! Thanks to the iconic Bubba Non-Slip Grip, th...

Features: The Gamakatsu Power Drop with Hybrid Worm Hook is a Gamakatsu Worm Hook connected to a dropper wire where you can attach a weight for an ...

Features: The SPRO Blade Swing is an innovative new scrounger jig head with free-swinging hook and scrounger-style bill. The Blade Swing is equippe...